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Hilary 2011 - IT Services - University of Oxford

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iTunesU<br />

<strong>Oxford</strong>’s iTunes U site is now 2 years old. It has had just<br />

over 5 million downloads, contains more hours <strong>of</strong> material<br />

than any other UK university and regularly has several<br />

podcasts in the global top ten.<br />

The ‘Building a Business’ series is still popular and<br />

Marianne Talbot is following up her phenomenally<br />

successful ‘Romp through the history <strong>of</strong> philosophy’<br />

(more than half a million downloads) with ‘The Nature <strong>of</strong><br />

Arguments’, part <strong>of</strong> her ‘Critical Reasoning for Beginners’<br />

series.<br />

Content is being added regularly to the site. All content is<br />

free for you to download and watch or listen to.<br />

Recent highlights include:<br />

• History <strong>of</strong> Tropical Medicine at <strong>Oxford</strong><br />

• La Bella Principessa: A Leonardo Discovered<br />

• General Philosophy<br />

• <strong>Oxford</strong> Climate Forum<br />

• Stephen Garrett, News International Visiting<br />

Pr<strong>of</strong>essorship <strong>of</strong> Broadcast Media<br />

• Translational Medicine<br />

• Anthropology<br />

• Alumni Weekend 2010<br />

<strong>Oxford</strong>’s site: http://itunes.ox.ac.uk<br />

Watched by Millions<br />

<strong>Oxford</strong>’s iTunes U site features in the latest Apple iPad TV advert. It aired for the first time in the US on 1 st November<br />

across all major networks in prime time, including during a World Series game (which Apple tell us is quite popular). This<br />

advert also was shown throught Nov/Dec on UK prime time TV.<br />

The advert features one <strong>of</strong> Pr<strong>of</strong>essor James Binney’s Quantum Mechanics lectures. He has since jumped up to number<br />

6 in the Top Downloads chart (making 4 <strong>Oxford</strong> podcasts in the Top 15)<br />

You can see the<br />

advert here on the<br />

Apple website:<br />

www.apple.com/<br />

ipad/gallery/ads.<br />

html#ad-electric<br />

Many thanks to<br />

Stuart Lee for<br />

heroically sorting<br />

out the legal<br />

paperwork, to<br />

PAD’s Carolyne<br />

Culver, to Pete<br />

Robinson and<br />

Steve Pierce,<br />

and to Pr<strong>of</strong>essor<br />

Binney,<br />

9

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