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NEWS<br />
PROJECTION LIGHTS & STAGING NEWS<br />
Video Projection Lights Up Rockestra Charity Event in Malta<br />
continued from page 41<br />
several local artists including The Riffs,<br />
Pawlu Borg Bonaci, Neville Refalo, Daniel<br />
Cauchi and Jotham Saliba of Scream Daisy.<br />
“It was a great honor to be asked back<br />
to Malta to work on this show,” said Ashton.<br />
“I mean, I couldn’t really say ‘no’ to the<br />
president! With so many musical genres<br />
and eras en<strong>com</strong>passed in the concert, it<br />
was also a really exciting and fun challenge<br />
to produce the two hours worth of<br />
projection artwork.”<br />
Outside Dallas Cowboys Stadium, Eight<br />
Temporary Video Displays<br />
continued from page 41<br />
broadcasts of each game from Sony HD<br />
production equipment. The displays<br />
also show crowd prompts, live scores,<br />
standings updates and a variety of other<br />
promotional content during pre-game,<br />
in-game and post-game activities.<br />
“The Cowboys have a tradition of<br />
providing one of the best game-day experiences<br />
in football,” said Myron Linde,<br />
Daktronics mobile and modular sales<br />
manager. “We are pleased to be working<br />
with the Cowboys, Sony and GoVision to<br />
help usher in an exciting new chapter in<br />
that tradition.”<br />
As a fully portable video solution,<br />
the displays give the Dallas Cowboys<br />
the flexibility to quickly disassemble<br />
E/T/C London also supplied all the<br />
equipment and crew to make the projections<br />
happen, which were beamed onto a<br />
20 by 16 meter upstage white screen behind<br />
the orchestra.<br />
Two front-projected Christie 18K machines<br />
were overlaid to ensure a bright image, with<br />
control via E/T/C’s OnlyView control system. All<br />
the video content was stored on the OnlyView<br />
Servers, and programmed in OnlyView and After<br />
Effects by Richard Porter and Karen Monid,<br />
with Monid running the show.<br />
the displays at the end of the season to<br />
partner with GoVision, a Texas-based audiovisual<br />
rental <strong>com</strong>pany, which will use<br />
the displays for a variety of off-season<br />
events.<br />
“When you <strong>com</strong>bine the biggest<br />
name in football with the biggest rental<br />
and staging <strong>com</strong>pany in Texas, it’s always<br />
a win-win situation,” said Chris Curtis,<br />
president of GoVision. “The flexibility<br />
of these panels will allow us to showcase<br />
the Cowboys displays at PGA tournaments,<br />
music festivals and a variety of<br />
big events this offseason.”<br />
The new displays made their NFL<br />
debut at the Cowboy’s home opener on<br />
Sept. 20 against the New York Giants.<br />
The E/T/C team created the artwork<br />
under Ashton’s direction. Each song had<br />
its own individually-styled video content.<br />
The evening included plenty of 1970 retro<br />
moments to match the Led Zeppelin/Deep<br />
Purple/Eagles era music. The Deep Purple<br />
section featured an Egyptian theme with pyramid<br />
references. The crew created a Venetian<br />
dream sequence for “Bohemian Rhapsody”<br />
and a fantasy theatre look for Queen’s “Barcelona.”<br />
“Hotel California” was ac<strong>com</strong>panied by a<br />
visual road trip across America.<br />
continued from page 41<br />
“On the current Depeche Mode tour<br />
there’s a half-sphere of Barco MiTrix that<br />
we engineered specifically for the tour,<br />
and all the content works with it,” Mercer<br />
said. “There are some very clever things<br />
that can be done when you’ve got really<br />
creative designers driving the content.<br />
“We have these LED discs that are eight<br />
feet in diameter out on Blink 182 at the moment,”<br />
Mercer added. “These have been used<br />
in Europe previously, but have never been<br />
seen over here.<br />
“We are really pushing creative shapes<br />
and solutions that are ready to go, using certain<br />
LED technologies and <strong>com</strong>ing up with<br />
some creative ways of using them,” Mercer<br />
said. “We want to have things that designers,<br />
at short notice, can incorporate, and that are<br />
designed to break down, pack up and tour<br />
Apart from the sheer volume and diversity<br />
of content needing to be created<br />
for a two hour continuous show, Ashton<br />
said the other feature that made this project<br />
stand out was its flat surface. More<br />
used to projection onto building, objects,<br />
mountains and other miscellaneous surfaces<br />
and taking into account existing and<br />
intricate architecture and form, this time<br />
he had a <strong>com</strong>pletely blank, flat, white canvas<br />
on which to work.<br />
XL Video Aims Beyond the<br />
Status Quo with Video Visuals<br />
properly. I think that’s what we’re very good<br />
at and we’re putting resources into that.”<br />
As one of only a few <strong>com</strong>panies in the<br />
video projection business with “premises,<br />
staff and equipment” on both sides of the<br />
Atlantic, XL Video hopes to expand its appeal<br />
to clients who want “to deal with one<br />
<strong>com</strong>pany globally,” and “because of the way<br />
the dollar has been against European currencies,<br />
it’s very attractive for Americanmanaged<br />
artists to do that kind of a deal,”<br />
Mercer added.<br />
XL Video’s activities in the U.S. have<br />
included support for the 1996 Summer<br />
Olympics in Atlanta, Ga. and this year’s<br />
concert touring acts include Jay-Z, U2,<br />
Depeche Mode, Coldplay, Kings of Leon,<br />
Pink, Blink 182, Il Divo and the Ting<br />
Tings.<br />
Bangkok International<br />
Motor Show Gets LED<br />
Visual Support<br />
BANGKOK — Honda, Nissan, Mitsubishi and<br />
Suzuki relied upon video visuals to attract attention<br />
to their stands and products at the 12-day<br />
Bangkok International Motor Show. Working<br />
with the show’s contractor, PM Center Co., Ltd.,<br />
JM Rental Ltd. provided a total five screens, all<br />
made with Lighthouse LED panels.<br />
The Honda motorcycles, Mitsubishi and<br />
Suzuki stands all featured R4-S 4mm pixel pitch<br />
screens configured in eight-by-eight, five-by-five<br />
and six-by-six panel configurations, respectively<br />
(for LED screen sizes of 5.12 meters by 3.84 meters,<br />
3.2 meters by 2.4 meters and 3.84 meters by<br />
2.88 meters).<br />
The stands for Honda cars and Nissan made<br />
use of R6-S 6mm pixel pitch screens, sized in sixby-six<br />
and 10-by-five panel configurations (for<br />
LED screen sizes of 3.84 meters by 2.88 meters<br />
and 6.4 meters by 2.4 meters).<br />
The event drew 130 exhibitors from 111<br />
countries and 1.6 million attendees.<br />
Ad info:http:// www.plsn.<strong>com</strong>/instant-info<br />
The Honda motorcycle stand featured Lighthouse<br />
R4-S panels provided by JM Rental Ltd.<br />
42 <strong>PLSN</strong> OCTOBER 2009