2013 promaxbda local awards design
2013 promaxbda local awards design
2013 promaxbda local awards design
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D 18 INVITATION/E-CARD/E-COMMUNICATION<br />
(single) Any invitation, e-greeting, e-card, e-newsletter, e-mail or e-vite <strong>design</strong>ed for a <strong>local</strong> station, content platform or<br />
an event for a <strong>local</strong> station. May include 'Save the date’ and ‘thank you’ communications.<br />
Submit original sample or URL link. Physical material must be mounted on 1 poster board to be considered one single<br />
entry. See entry guidelines in this document or on <strong>promaxbda</strong>.org for print entry specifications.<br />
D 19 POSTER<br />
(single or multiple) Any poster <strong>design</strong>ed to promote a <strong>local</strong> station or content platform.<br />
Minimum one, maximum five, related but different items per entry to be judged as a unified whole. Entries containing<br />
more than five pieces of material may be disqualified. Print material may be uploaded as a .pdf or must be mounted and<br />
labeled. See entry guidelines in this document or on <strong>promaxbda</strong>.org for print entry specifications<br />
D 20 OUTDOOR: STATIC OR DIGITAL<br />
(single or multiple) Any single or group of related static outdoor advertising <strong>design</strong>ed to promote a <strong>local</strong> station or<br />
content platform. Includes billboards, building sides, bus shelters, 3-D, etc. Submit photos of outdoor ads and include<br />
how they are placed in their environment.<br />
Minimum one, maximum five, related but different items per entry to be judged as a unified whole. Entries containing<br />
more than five pieces of material may be disqualified. Print material may be uploaded as a .pdf or must be mounted and<br />
labeled. See entry guidelines in this document or on <strong>promaxbda</strong>.org for print entry specifications.<br />
D 21 LOGO<br />
(single) Any single logo <strong>design</strong>ed to promote a <strong>local</strong> station, content platform or program in print. Includes station,<br />
corporate, show, etc. Printed material must be mounted.<br />
One item per entry. Each piece may be uploaded as a .pdf or must be mounted and labeled. See entry guidelines in this<br />
document or on <strong>promaxbda</strong>.org for print entry specifications.<br />
SCENIC<br />
SCENIC CATEGORIES<br />
This group of categories is broadly open to any set <strong>design</strong>/scenic <strong>design</strong> created or commissioned by a <strong>local</strong> station,<br />
<strong>local</strong> content platform, production company, individual or entity. Please check categories for specific entry guidelines<br />
and the <strong>promaxbda</strong>.org website for all technical and print specification details.<br />
Work produced by an in-house (<strong>local</strong> station creative or off-air promotion department) or out-of-house (agency/creative<br />
service company, vendor) is eligible. The entry must be utilized by a station media-related entity such as a <strong>local</strong> station,<br />
a video post-production facility, a <strong>design</strong> firm specializing in broadcast media or an Internet broadcaster (Web) as<br />
appropriate to the category. Please list Submitting Company name (Client) or Submitting Agency in the online entry<br />
form as appropriate.<br />
D 22 SET DESIGN<br />
(single) Any set <strong>design</strong> for talk, children’s, sports, variety, news programs, single or short-lived program, etc. Entry can<br />
be shown by using a compilation of video material showing no more than ten seconds (:10) of show graphics, to be<br />
judged as a whole. Entry must contain a human/talent element in the set and should be taken from an on-air check only.<br />
One item per entry. Video only. Each individual entry needs to be ninety seconds (:90) or less. See entry guidelines in<br />
this document or on <strong>promaxbda</strong>.org for all technical specifications.<br />
INTERACTIVE MEDIA<br />
INTERACTIVE MEDIA CATEGORIES<br />
This group of categories is broadly open to any marketing, promotional or content produced in part or in full for any<br />
interactive platform, medium or technology including (but not limited to) web-sites, micro-sites, walled gardens, mobile,<br />
kiosk, CD, DVD, Enhanced or Interactive Programming Guide (EPG/IPG), digital advertising unit or email<br />
communication created or commissioned by a <strong>local</strong> station. Please check categories for specific entry guidelines and<br />
the <strong>promaxbda</strong>.org website for all technical specification details.<br />
D 23 INTERACTIVE APPLICATIONS PROMOTION<br />
(single) Any innovative marketing strategy using interactive media such as broadband, mobile phone, VOD, podcast,<br />
etc. Entry must demonstrate interactivity and effectiveness in achieving results.<br />
One item per entry. Each individual video needs to be ninety seconds (:90) or less. See entry guidelines in this<br />
document or on <strong>promaxbda</strong>.org for all technical specifications.<br />
<strong>2013</strong> PromaxBDA Local Awards Categories Page 17
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