Cerner Corporation
Cerner Corporation
Cerner Corporation
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<strong>Cerner</strong> extends appropriate terms to each type of client. However, within each category, <strong>Cerner</strong><br />
endeavors to conduct its business so that all clients who are procuring under similar business<br />
conditions are treated fairly.<br />
You also must treat all suppliers fairly. In deciding among competing suppliers, weigh all the<br />
facts impartially. You should do so whether you are in a purchasing position or any other part of<br />
the business. We are all shareholders and owners of the business. Your actions and negotiations<br />
with suppliers should reflect this ownership perspective.<br />
Fairness in the Field<br />
If you work in a sales or consulting activity, <strong>Cerner</strong> asks you to compete not just vigorously and<br />
effectively, but fairly as well.<br />
Disparagement<br />
It has long been <strong>Cerner</strong>’s policy to sell on our merits, not by disparaging competitors, their<br />
products or their services. False or misleading statements and innuendoes are improper.<br />
In short, stress the advantages of <strong>Cerner</strong> solutions (software, devices and services), and be sure<br />
that all comparisons are fair and accurate.<br />
Information About Others<br />
In the normal course of business, it’s not unusual to acquire information about many other<br />
organizations, including competitors. Doing so is a normal business activity and is not unethical.<br />
In fact, <strong>Cerner</strong> properly gathers this kind of information for such purposes as extending credit<br />
and evaluating suppliers. <strong>Cerner</strong> also collects information on competitors from a variety of<br />
legitimate sources to evaluate the relative merits of its own solutions, services and marketing<br />
methods. This activity is proper and necessary in a competitive system.<br />
Acquiring Information<br />
There are, however, limits to the ways that information should be acquired and used, especially<br />
information about competitors. No Associate should employ improper means to acquire a<br />
competitor’s trade secrets or other confidential information. Please review <strong>Cerner</strong>’s Economic<br />
Espionage Act Policy Statement located on my<strong>Cerner</strong>.<br />
Flagrantly illegal practices such as industrial espionage, trespassing, burglary, wiretapping and<br />
stealing are obviously wrong. <strong>Cerner</strong> will not tolerate any form of questionable intelligence<br />
gathering.<br />
Document Title: Code of Conduct Document#: 23POL009154 Rev 002<br />
Effective date: May 25, 2007<br />
Owner: Document Control Analyst – Legal<br />
Reviewer: TW5482<br />
Approver: ME9136<br />
<strong>Cerner</strong> <strong>Corporation</strong><br />
Confidential Information<br />
© <strong>Cerner</strong> <strong>Corporation</strong>. All rights reserved. This document contains confidential information, which may not be reproduced or<br />
transmitted without the express written consent of <strong>Cerner</strong>.<br />
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