Kyrgyz Tourism
Kyrgyz Tourism
Kyrgyz Tourism
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
<strong>Tourism</strong> news<br />
Where does the tourism path lead?<br />
70<br />
60<br />
50<br />
40<br />
30<br />
20<br />
10<br />
0<br />
<strong>Kyrgyz</strong>stan has come into tourism with a rich<br />
natural, cultural and historical potential and in its 15 years<br />
of independence the country has already accumulated<br />
experience of attending World <strong>Tourism</strong> Fairs. <strong>Kyrgyz</strong>stan<br />
is working and learning at the same time and moving in<br />
tune with world market developments, taking the best,<br />
most accessible and acceptable paths relevant to local<br />
conditions, as can be seen from the results of the market<br />
research, which was conducted in summer 2006.<br />
44,5<br />
38,5<br />
Expect more<br />
Does the quality of services for CIS<br />
tourists meet their expectations, in %?<br />
24,0<br />
8,0<br />
4,2 4,6<br />
More then<br />
expected<br />
40,2 39,9 55,9<br />
Just meet<br />
expectations<br />
2002 2004 2006<br />
17,1<br />
10,7 12,1<br />
Difficult to<br />
answer<br />
Tourists from more than 40 foreign countries, 70<br />
cities of Russia, 15 cities of Kazakhstan, 10 cities of<br />
Uzbekistan, and also internal tourists from different<br />
regions of the country expressed their opinion about the<br />
country’s hospitality.<br />
According to the tourists the level of service<br />
quality has improved in basic accommodation, cafes and<br />
restaurants. There are more dissatisfied and disappointed<br />
tourists than we would wish, but the overall improvement<br />
in service level is obvious.<br />
The demand for tourism services in the KR this<br />
year exceeded all expectations – more than a million<br />
people visited our country. At the same time the level of<br />
prices was especially «impressive» and prices increased<br />
dramatically due to the modernization of rooms and<br />
building new hotels and resorts. There has been a visible<br />
change in the structure of supply towards more expensive<br />
rooms - from $35 and higher. The need for rooms at $15-<br />
25 has become critical. There are no places for school,<br />
student or pensioner tourism. There are no Community<br />
Вased camps, as there are in other countries. These<br />
deficiencies are the result of a lack of a leisure industry<br />
development strategy for <strong>Kyrgyz</strong>stan.<br />
The prices for adventure tours were almost<br />
unchanged. Europeans value stability and can influence<br />
the prices of KR tour operators. On the whole, prices<br />
increased especially where the quality of service has<br />
44.7% of CIS tourists are planning to visit <strong>Kyrgyz</strong>stan<br />
again next year, as are 22.2% of tourists from foreign<br />
countries, which is 10% more than in 2004.<br />
Almost all tourists who visited our country this<br />
summer faced various problems, some of which could be<br />
solved. The repetition of some problems and the delay in<br />
solving them casts doubt on the state’s proclaimed priority<br />
of the tourism industry in developing the economy of the<br />
country.<br />
It is possible to see from the general picture, that<br />
CIS tourists are complaining less about the low level of<br />
service, while the state of the roads, Customs procedures,<br />
extortion by inspectors and other inconveniences continue<br />
to annoy tourists and go against the country’s wish to be<br />
seen as a hospitable country. If there were not all these<br />
problems, then walking the tourism path would be more<br />
interesting.<br />
R. Shaihutdinov<br />
Director of Marketing Services Bureau<br />
(This article is based on the <strong>Tourism</strong> Market of the<br />
KR 2006, market research conducted with the support of<br />
DMA|DMO, BAS|EBRD)<br />
70<br />
60<br />
50<br />
40<br />
30<br />
20<br />
10<br />
0<br />
Does the quality of services corresponded to<br />
price paid by tourists from CIS countries, in %?<br />
3,4 3,1 4,3 44,7 43,8<br />
62,5<br />
Consider price<br />
underestimated<br />
Correspondent<br />
price<br />
39,6 39,6<br />
20,2<br />
Consider price<br />
underestimated<br />
2002 2004 2006<br />
12,2 13,6 13,0<br />
Difficult to<br />
answer