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Wenger Brand Standards Guide-Fall2011 v1_03.pdf - TRG Group

Wenger Brand Standards Guide-Fall2011 v1_03.pdf - TRG Group

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Logo color versions<br />

Depending on the production method of the piece to which<br />

the logo is applied, there are different ways of defining the red<br />

field of the <strong>Wenger</strong> cross. You must know how the end<br />

product will be produced before choosing a logo file (your<br />

printer will be able to help you). For Powerpoint, Web, and<br />

other on-screen presentations, use one of the RGB files<br />

provided (note: do not enlarge the RGB file, as its quality will<br />

suffer). In printed pieces, use the PMS file whenever possible.<br />

If necessary, you may substitute the CMYK file. Only use the<br />

black and white (BW) file if the piece is printing without any<br />

color at all.<br />

Pantone ®<br />

PMS 200<br />

C=0<br />

M=100<br />

Y=65<br />

K=15<br />

R=190<br />

G=15<br />

B=52<br />

Different ways of specifying the red used in the <strong>Wenger</strong> cross<br />

Note: red is not to be used as a palette color.<br />

<strong>Wenger</strong>_LB_2c_MED.eps<br />

(shown on a <strong>Wenger</strong> gray background)<br />

<strong>Wenger</strong>_DB_2c_MED.eps (shown on a dark background)<br />

<strong>Wenger</strong>_LB_cmyk_MED.eps<br />

(shown on a <strong>Wenger</strong> gray background)<br />

<strong>Wenger</strong>_DB_cmyk_MED.eps (shown on a dark background)<br />

<strong>Wenger</strong>_LB_bw_MED.eps<br />

(shown on a <strong>Wenger</strong> gray background)<br />

<strong>Wenger</strong>_DB_bw_MED.eps (shown on a dark background)<br />

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