Toronto - Esthetique SPA International
Toronto - Esthetique SPA International
Toronto - Esthetique SPA International
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
Star<br />
Speakers<br />
Esthétique <strong>SPA</strong> <strong>International</strong><br />
STAR SPEAkERS<br />
MICHAEL EFFLER<br />
Michael Effler, founder of <strong>International</strong><br />
Design Concepts, an architectural resource<br />
firm, has designed and developed spas, image<br />
centres and wellness facilities for over<br />
25 years. With a love of nature and principles<br />
of organic design, Michael based IDC on<br />
Bainbridge Island, Washington, in the ecofriendly<br />
Northwest, which has long nurtured sustainable resource<br />
management.<br />
The award-winning IDC design team’s unique style is a fusion of<br />
world cultures and architectural influences of extensive travel,<br />
training and experience. Michael’s career began designing for<br />
Saks Fifth Avenue and Harrods of London. IDC’s client list includes<br />
luxurious hotels such as the Marriot, Hilton, Trump Towers, Sheraton<br />
and Royal Hawaiian Hotels, resorts such as Ocean Reef, Palm<br />
Island, La Jolla de Los Cabos; spas including Paul Brown Hawaii,<br />
Z Salon & Spa, Pebble Beach, and, most recently, the Chrysalis Inn<br />
and Spa.<br />
A member of AIA, the <strong>International</strong> Spa and Day Spa Associations,<br />
Green Spa Network and a founding member of the <strong>International</strong><br />
Medical Spa Association, Michael Effler is committed to creating<br />
success through building awareness. His business and design savvy<br />
has made him a popular featured speaker at international trade<br />
shows and management seminars.<br />
What You Need to Know About Building<br />
a Spa – Starting New or Adding To<br />
Sunday 11:30 a.m. Room 205-D<br />
<strong>International</strong> Design Concepts, spa industry experts since 1984,<br />
reveal the knowledge gained in over 25 years of real project experience.<br />
What to look for – and what to look out for – in site selection<br />
and feasibility, design and construction, timelines and custom fabrications,<br />
costs and revenue projections. Working with architects,<br />
contractors and consultants. Green opportunities and considerations.<br />
Whether starting new or adding to, this class is a must!<br />
Wow! What a Great Place! Design Secrets<br />
to Increase Your Income Potential<br />
Sunday 2:30 p.m. Room 205-D<br />
To build a competitive advantage today, you need to provide a<br />
“wow” experience. <strong>International</strong> Design Concepts, spa industry experts<br />
since 1984, reveal secrets that balance unique design, functionality<br />
and profitability, combining global influences, tactile experiences<br />
and healthy green building technologies into a platform<br />
for your success.<br />
Designing for the Future: Baby Boomers<br />
& Lifestyle Spa Environments<br />
Monday 11:30 a.m. Room 205-D<br />
The <strong>International</strong> Design Concepts team work with you to develop<br />
unique opportunities in lifestyle/wellness/spas. We’ll explore<br />
the future, imagining environments that offer a total lifestyle approach<br />
to healthy living. Discover the key ingredients of this new<br />
“village” concept that includes nutrition and exercise, emotional<br />
and mental well being, and compatible amenities. Learn to partner<br />
with other businesses that have the right synergy for a highly profitable<br />
destination centre.<br />
Keys to Profitable Spa Design<br />
Through Visual Merchandising<br />
Monday 2:30 p.m. Room 205-D<br />
To craft a total experience for spa guests, you must envision an<br />
environment that both soothes and excites the soul. <strong>International</strong><br />
Design Concepts will demonstrate the essential strategies for creating<br />
an unforgettable and profitable spa, seamlessly lacing innovative<br />
visual merchandising technologies for increased sales and<br />
profitability.<br />
DANIEL FRANCOEUR<br />
Daniel Francœur started in the spa business<br />
over 12 years ago with the opening of a traditional<br />
female destination day spa called Little<br />
House Spa. Over the years, the male clientele<br />
grew to over 40%, which led to the creation of<br />
a new venture, Bodé Spa for Men. Bode Spa<br />
for Men is now in its sixth year of business<br />
and still growing. Daniel’s background is not just the owner; he is<br />
also a massage therapist (orthotherapist), waxing specialist (trainer)<br />
and esthetician.<br />
Daniel uses his experience both from a typical spa setting as well<br />
as Bodé to tell the tales and woes of his male clientele. What men<br />
are looking for, what makes them feel comfortable. Over the course<br />
of the two seminars, there will be a little journey as seen through<br />
the eyes of the male client, and a look into the benefits of having<br />
male staff within the typical spa setting. With humour, honesty<br />
and a few laughs, you will see that at times men feel a little left out<br />
and misunderstood.<br />
star Speakers<br />
28<br />
1 866 772-7469
Change language