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Report on the 6th Ministerial Conference of WTO - AIPPI

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ATTACHMENT TO CHAIR’S STATEMENT<br />

ATTACHMENT<br />

"BEST PRACTICES" GUIDELINES<br />

Companies have <strong>of</strong>ten used special labelling, colouring, shaping, sizing, etc. to differentiate<br />

products supplied through d<strong>on</strong>or or discounted pricing programmes from products supplied to o<strong>the</strong>r<br />

markets. Examples <strong>of</strong> such measures include <strong>the</strong> following:<br />

• Bristol Myers Squibb used different markings/imprints <strong>on</strong> capsules supplied to sub-Saharan<br />

Africa.<br />

• Novartis has used different trademark names, <strong>on</strong>e (Riamet®) for an anti-malarial drug<br />

provided to developed countries, <strong>the</strong> o<strong>the</strong>r (Coartem®) for <strong>the</strong> same products supplied to<br />

developing countries. Novartis fur<strong>the</strong>r differentiated <strong>the</strong> products through distinctive<br />

packaging.<br />

• GlaxoSmithKline (GSK) used different outer packaging for its HIV/AIDS medicati<strong>on</strong>s<br />

Combivir, Epivir and Trizivir supplied to developing countries. GSK fur<strong>the</strong>r differentiated<br />

<strong>the</strong> products by embossing <strong>the</strong> tablets with a different number than tablets supplied to<br />

developed countries, and plans to fur<strong>the</strong>r differentiate <strong>the</strong> products by using different<br />

colours.<br />

• Merck differentiated its HIV/AIDS antiretroviral medicine CRIXIVAN through special<br />

packaging and labelling, i.e., gold-ink printing <strong>on</strong> <strong>the</strong> capsule, dark green bottle cap and a<br />

bottle label with a light-green background.<br />

• Pfizer used different colouring and shaping for Diflucan pills supplied to South Africa.<br />

Producers have fur<strong>the</strong>r minimized diversi<strong>on</strong> by entering into c<strong>on</strong>tractual arrangements with<br />

importers/distributors to ensure delivery <strong>of</strong> products to <strong>the</strong> intended markets.<br />

To help ensure use <strong>of</strong> <strong>the</strong> most effective anti-diversi<strong>on</strong> measures, Members may share <strong>the</strong>ir<br />

experiences and practices in preventing diversi<strong>on</strong> ei<strong>the</strong>r informally or through <strong>the</strong> TRIPS Council. It<br />

would be beneficial for Members and industry to work toge<strong>the</strong>r to fur<strong>the</strong>r refine anti-diversi<strong>on</strong><br />

practices and enhance <strong>the</strong> sharing <strong>of</strong> informati<strong>on</strong> related to identifying, remedying or preventing<br />

specific occurrences <strong>of</strong> diversi<strong>on</strong>.<br />

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