Title Family Business in Peru: Survival and Expansion under the ...
Title Family Business in Peru: Survival and Expansion under the ...
Title Family Business in Peru: Survival and Expansion under the ...
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posts <strong>in</strong> <strong>the</strong> board of <strong>the</strong> same bank, often collaborates each o<strong>the</strong>r <strong>in</strong> <strong>the</strong>ir bus<strong>in</strong>esses,<br />
mak<strong>in</strong>g possible to raise capitals <strong>and</strong> share risks. For example, when two breweries,<br />
Backus <strong>and</strong> CNC owned <strong>the</strong>ir shares each o<strong>the</strong>r, Bentín <strong>and</strong> Piaggio families toge<strong>the</strong>r<br />
established a company that provides materials for both companies <strong>in</strong> order to reduce <strong>the</strong><br />
production cost. Also, Romero <strong>and</strong> Raffo, both of which have been <strong>in</strong> <strong>the</strong> board of<br />
Banco de Crédito, are partners <strong>in</strong> <strong>in</strong>surance, textile <strong>and</strong> urban development bus<strong>in</strong>esses.<br />
JOINT companies have helped families to build <strong>and</strong> exp<strong>and</strong> <strong>the</strong> network among <strong>the</strong>m.<br />
In addition, JOINT companies have a mechanism to prevent failure through<br />
mutual monitor<strong>in</strong>g among participat<strong>in</strong>g families. In <strong>the</strong> case that a family that takes<br />
<strong>the</strong> lead <strong>in</strong> manag<strong>in</strong>g <strong>the</strong> company cannot satisfy o<strong>the</strong>r participat<strong>in</strong>g families, <strong>the</strong>y try to<br />
take over <strong>the</strong> control of management by acquir<strong>in</strong>g shares from o<strong>the</strong>r m<strong>in</strong>ority<br />
shareholders. Romero, toge<strong>the</strong>r with o<strong>the</strong>r <strong>Peru</strong>vian families, ga<strong>in</strong>ed <strong>the</strong> control of<br />
Banco de Crédito at <strong>the</strong> end of <strong>the</strong> 1970s from <strong>the</strong> h<strong>and</strong>s of <strong>the</strong> Italian bank. Also, at<br />
<strong>the</strong> beg<strong>in</strong>n<strong>in</strong>g of <strong>the</strong> 1980s when Brescia tried but failed to ga<strong>in</strong> <strong>the</strong> control of Banco de<br />
Lima, which was controlled by Olaechea family, this attempt put pressure on <strong>the</strong> lead<strong>in</strong>g<br />
family to improve management of <strong>the</strong> bus<strong>in</strong>ess. Fur<strong>the</strong>rmore, JOINT companies,<br />
which have been based on collaborations among <strong>Peru</strong>vian families, are established<br />
dur<strong>in</strong>g <strong>the</strong> 1990s with foreign capitals <strong>in</strong> order to obta<strong>in</strong> f<strong>in</strong>ancial, human <strong>and</strong> technical<br />
resources that cannot be obta<strong>in</strong>ed <strong>in</strong>side <strong>the</strong> country.<br />
Conclud<strong>in</strong>g remarks<br />
By focus<strong>in</strong>g on <strong>the</strong> control over ownership <strong>and</strong> management, this paper<br />
attempts to analyze how family bus<strong>in</strong>esses <strong>in</strong> <strong>Peru</strong> have exp<strong>and</strong>ed <strong>the</strong>ir scale <strong>and</strong> scope,<br />
<strong>and</strong> are try<strong>in</strong>g to survive after <strong>the</strong> liberalization of <strong>the</strong> economy. The word “<strong>Family</strong><br />
<strong>Bus<strong>in</strong>ess</strong>” often makes us th<strong>in</strong>k of a typical family bus<strong>in</strong>ess <strong>in</strong> which family exclusively<br />
controls both ownership <strong>and</strong> management of <strong>the</strong>ir group companies, also <strong>in</strong> which<br />
family members are shareholders, directors <strong>and</strong> managers. However, as can be<br />
observed through <strong>the</strong> case studies, <strong>the</strong>re are different k<strong>in</strong>d of companies <strong>in</strong> <strong>Peru</strong>’s family<br />
bus<strong>in</strong>esses. First, <strong>the</strong> families started <strong>the</strong>ir bus<strong>in</strong>ess <strong>in</strong> commerce, real estate,<br />
agricultural export, etc. These enterprises became <strong>the</strong> bases of <strong>the</strong>ir family bus<strong>in</strong>ess,<br />
<strong>and</strong> <strong>the</strong> families keep exclusive control on both ownership <strong>and</strong> management. Second,<br />
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