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Integrating Biodiversity Conservation into Oil and Gas ... - EBI

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2. INTEGRATING BIODIVERSITY INTO THE BUSINESS CASE<br />

What is the business case for integrating biodiversity conservation <strong>into</strong> oil <strong>and</strong> gas development?<br />

i<br />

It is widely acknowledged that biodiversity is valuable<br />

<strong>and</strong> that consideration of biodiversity issues should<br />

be a part of oil <strong>and</strong> gas development. But what are the<br />

drivers for business to support this assertion? Outlining<br />

the business reasons why a company should include<br />

biodiversity in the risk-benefit analyses that drive much<br />

of company decision-making will make it easier for<br />

managers to express these issues in familiar terms.<br />

The “business case” for integrating biodiversity<br />

considerations <strong>into</strong> company management systems <strong>and</strong><br />

operations is not just an off-the-shelf line of reasoning.<br />

Rather, the individual business case for each company<br />

is created, based on a company’s values <strong>and</strong> principles.<br />

By tailoring basic arguments to their own particular<br />

company, health, safety <strong>and</strong> environment (HSE)<br />

managers, corporate officers <strong>and</strong> business unit leaders<br />

can better educate colleagues <strong>and</strong> shareholders about the<br />

value of biodiversity as a factor in business decisions.<br />

See the <strong>EBI</strong> PowerPoint Presentation on<br />

<strong>Integrating</strong> <strong>Biodiversity</strong> <strong>Conservation</strong> <strong>into</strong> <strong>Oil</strong> <strong>and</strong> <strong>Gas</strong><br />

Development.<br />

Most energy companies are keenly aware that<br />

failure to operate in an environmentally <strong>and</strong> socially<br />

responsible manner can present significant risks<br />

to a company's operations <strong>and</strong> reputation. Thus,<br />

companies have increasingly recognized the business<br />

case that exists to support environmentally <strong>and</strong> socially<br />

responsible performance. Within the spectrum of<br />

environmental issues a company may face, biodiversity<br />

excites high societal interest <strong>and</strong> captures the public<br />

imagination. Nevertheless, many companies do not<br />

yet explicitly identify biodiversity conservation as a<br />

singular component of the company's environmental<br />

performance needs <strong>and</strong> objectives. Therefore, the<br />

discussion in this section focuses specifically on<br />

biodiversity to highlight attention to it, recognizing<br />

that the rationales presented are equally applicable<br />

<strong>and</strong> relevant to the business case for responsible<br />

environmental <strong>and</strong> social performance in general.<br />

The first argument in favor of including biodiversity<br />

considerations in decision-making – <strong>and</strong> one<br />

that is the most important driver for many leading<br />

companies – is a moral <strong>and</strong> ethical one. In other words,<br />

conserving biodiversity is simply “the right thing to do.”<br />

Increasingly, shareholders, employees <strong>and</strong> the public<br />

expect companies to do the right thing <strong>and</strong> to share the<br />

public’s concern for environmental issues, including<br />

biodiversity.<br />

For example, at BP's 2002 annual general meeting,<br />

a shareholder resolution was received that required<br />

clarity in how the company manages risk in the process<br />

of deciding whether to operate in protected areas.<br />

The resolution was unsuccessful, but in response BP<br />

committed to providing information on risk assessments<br />

undertaken when decisions were made to operate in<br />

IUCN Management Categories I-IV. During 2002 no such<br />

decisions were made, but in the interest of transparency<br />

the company published details of sites where existing<br />

operations were located in categories I-VI.<br />

A risk- or financial-based business case is a complement<br />

to the values-based arguments that exist around<br />

environmental <strong>and</strong> social issues. Faced with an<br />

increasingly competitive energy market, companies<br />

still need to find a way to fit the intuitive arguments<br />

around biodiversity <strong>into</strong> the economics-driven<br />

paradigm of oil <strong>and</strong> gas development. The basic drivers<br />

for integrating biodiversity <strong>into</strong> management systems<br />

<strong>and</strong> operations are fundamentally grounded in the<br />

discipline of risk management – minimizing risks <strong>and</strong><br />

maximizing opportunities (see Figure 3). Failing to<br />

address biodiversity considerations at the project level<br />

can lead to delays <strong>and</strong> problems on the ground, impeding<br />

a company’s ability to operate efficiently. Repeated<br />

problems at project sites can damage a company’s overall<br />

reputation, negatively affecting its access to l<strong>and</strong>, oil <strong>and</strong><br />

gas resources, capital, employees <strong>and</strong> public goodwill,<br />

<strong>and</strong> constraining future business opportunities.<br />

16 The Energy & <strong>Biodiversity</strong> Initiative

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