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CEA 2010 Sustainability Report - Consumer Electronics Association

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Growth in Sales of Green <strong>Electronics</strong><br />

The CE industry is also designing products to be<br />

certified to the Electronic Product Environmental<br />

Assessment Tool ® (EPEAT) criteria. EPEAT evaluates<br />

electronics products relative to 51 total environmental<br />

criteria. Products are then ranked in<br />

EPEAT according to three tiers of environmental<br />

performance — Bronze, Silver, and Gold based<br />

on the number of criteria met. Procurement<br />

professionals and individual consumers can then<br />

evaluate, compare and select electronic products<br />

based on their environmental attributes.<br />

48,532,667<br />

EPEAT-certified products sold<br />

in the United States in 2009<br />

According to the Green <strong>Electronics</strong> Council —<br />

which manages the EPEAT program — global<br />

demand for sustainable electronics has increased.<br />

U.S. sales of EPEAT-certified desktops, laptops,<br />

and displays grew nearly 10 percent in 2009, to<br />

a total of 48.5 million units (see Figure 2). Outside<br />

of the U.S., there were nearly 8,500 EPEAT<br />

registrations of products. The Green <strong>Electronics</strong><br />

Council claims that EPEAT purchases in 2009<br />

alone saved more than 10 billion kWh of electricity,<br />

which is equivalent to the energy needed to<br />

power 900,000 U.S. homes for a year. It will also<br />

reduce use of primary materials by 19 million<br />

metric tonnes, equivalent to the weight of more<br />

than 148 million refrigerators.<br />

By designing sustainable products from the<br />

beginning, CE companies get a head start on<br />

the road to sustainability.<br />

E N V I RO N M E NTA L<br />

PERFORMANCE<br />

SUSTAINABLE<br />

PRODUCT DESIGN<br />

SUSTAINABLE<br />

PACKAGING DESIGN<br />

SUSTAINABLE<br />

FACILITIES<br />

SUSTAINABLE<br />

TRANSPORT<br />

& DELIVERY<br />

ENERGY<br />

EFFICIENCY<br />

ECYCLING<br />

SOCIAL<br />

PERFORMANCE<br />

SOCIAL<br />

CONTRIBUTIONS<br />

EPEAT-REGISTERED PRODUCTS SOLD IN UNITED STATES (MILLIONS)<br />

50<br />

40<br />

30<br />

20<br />

10<br />

0<br />

E P E AT S A L E S G ROW T H<br />

CORPORATE<br />

SUSTAINABILITY<br />

REPORTING<br />

2006 2007 2008 2009<br />

Figure 2: Growth in EPEAT-registered products sold in the U.S.<br />

CE A <strong>2010</strong><br />

SUSTAINABILIT Y<br />

REPORT<br />

13

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