CEA 2010 Sustainability Report - Consumer Electronics Association
CEA 2010 Sustainability Report - Consumer Electronics Association
CEA 2010 Sustainability Report - Consumer Electronics Association
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E N V I RO N M E NTA L<br />
PERFORMANCE<br />
SUSTAINABLE<br />
PRODUCT DESIGN<br />
SUSTAINABLE<br />
PACKAGING DESIGN<br />
SUSTAINABLE<br />
FACILITIES<br />
6<br />
E N V I R O N M E N T A L P E R F O R M A N C E<br />
eCycling<br />
SUSTAINABLE<br />
TRANSPORT<br />
& DELIVERY<br />
ENERGY<br />
EFFICIENCY<br />
<strong>CEA</strong> estimates that the average<br />
U.S. household contains 25<br />
discrete CE products — televisions,<br />
computers, cell phones, gaming<br />
systems, DVD players and other<br />
CE devices. Eventually these<br />
products reach the end of their<br />
useful lives and should be recycled.<br />
In developing countries, there have been cases<br />
of used electronics being disposed of improperly.<br />
In addition, used electronics present a significant<br />
global resource issue due to its rich composition<br />
of metals, plastic and glass. Without capturing and<br />
recycling the materials in these products, society<br />
is missing an important resource conservation and<br />
recovery opportunity. Because of these factors,<br />
proper collection and recycling of electronics is a<br />
high priority for the CE industry.<br />
As the producers and distributors of these products,<br />
the CE industry knows it shares responsibility<br />
for recycling electronics, also known as eCycling.<br />
Ensuring that used CE products are managed<br />
responsibly at end-of-life is challenging, however,<br />
as electronics products are widely distributed<br />
around the country and their collection is largely<br />
dependent upon consumer behavior. To address<br />
this challenge and further improve the way CE<br />
products are managed at end of life, CE companies<br />
are taking the following steps:<br />
ECYCLING<br />
SOCIAL<br />
PERFORMANCE<br />
SOCIAL<br />
CONTRIBUTIONS<br />
CORPORATE<br />
SUSTAINABILITY<br />
REPORTING<br />
CE A <strong>2010</strong><br />
SUSTAINABILIT Y<br />
REPORT<br />
35