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PAT-UC Covers - California Sea Grant - UC San Diego

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Program Accomplishments & Impacts<br />

To date, twenty-one students from high schools throughout <strong>California</strong> have<br />

earned scholarships. Recipients during this <strong>PAT</strong> review period include:<br />

1998-02 Ayeh Bandeh-Ahmadi (Cal Tech)<br />

1999-03 Sarah Reiver (<strong>UC</strong>SD)<br />

2000-04 Brian Fulkerson (<strong>UC</strong>SD)<br />

2001-05 Hannah Gray (<strong>UC</strong>SC)<br />

2002-06 Shara Cohn (Stanford)<br />

SPONSORSHIP OF ED<strong>UC</strong>ATION PROGRAMS & TARGET AUDIENCES<br />

CSG also sponsors a number of informal educational opportunities for<br />

students in K-12 (see Appendix H).<br />

OUTREACH<br />

Extension: The CSG Extension Program’s two specialists and six advisors<br />

contribute to education and outreach by creating and distributing educational<br />

materials that provide information and insights to better manage coastal and<br />

marine resources and resolve user conflicts. Examples include workshops,<br />

surveys, brochures, posters, CDs, video, television programming, directories<br />

and newsletters on such topics as alternative nontoxic hull paints for boats;<br />

the threats posed by the introduction of nonindigenous species and how to<br />

prevent their spread; <strong>California</strong>’s fisheries and their historical development;<br />

marine protected areas in the state and the history of their creation; and the<br />

development of fishery management plans that explore alternate management<br />

options. These materials are widely distributed to interested clientele, state<br />

management agencies and National Oceanic Atmospheric Administration<br />

(NOAA) partner agencies.<br />

Communications: CSG communications disseminates the results of funded<br />

research, education, and outreach projects, and seeks to educate a variety of<br />

stakeholders about coastal resource issues.<br />

NUMBER AND DIVERSITY OF OUTREACH PROD<strong>UC</strong>TS<br />

Communications uses the spectrum of print and web publications, CDs, video<br />

and audio technologies. Staff advertise the availability of these products via<br />

email, the CSG newsletter (print and web), the National <strong>Sea</strong> <strong>Grant</strong> Library, and<br />

<strong>Sea</strong> <strong>Grant</strong> Abstracts. CSG publications are also made available at conferences,<br />

workshops and public events. From 1998-2002, CSG published more than<br />

270 outreach publications (see Appendix H). One new format, the CSG<br />

Project Profile, was developed in response to legislators’ need to have concise<br />

information; it summarizes the results of research and outreach projects in<br />

a one-page document made available on our website and used for visits to<br />

stakeholders. Communications produced thirty-two of these in 2002.<br />

Technology: Since 1998, communications has strategically increased its<br />

use of websites and other electronic media. To minimize costs and increase<br />

distribution, communications produced several CD publications, including<br />

Shara Cohn, winner of the 2002 Isaacs Scholarship.<br />

(Photo F. Greaves)<br />

the omnibus proposal, conference proceedings,<br />

and the results of a special Marine Ecological<br />

Reserves Research Program (MERRP)<br />

administered for the <strong>California</strong> Department of<br />

Fish and Game (CDFG).<br />

Our seafood specialist produced a CD on the<br />

quality and color characteristics of <strong>California</strong><br />

market squid to aid in the export of this<br />

highly valued <strong>California</strong> fishery product to<br />

Japan, where aesthetic qualities of food are as<br />

important as nutrition and safety. Our seafood<br />

program manager maintains a website at http:<br />

//seafood.ucdavis.edu/ that is a clearinghouse<br />

of information on seafood research, marketing,<br />

product development and industry news that<br />

receives more than 6,000 hits a month from<br />

forty countries. Our marine fisheries specialist<br />

contributes regularly to a West Coast regional<br />

website managed by Oregon <strong>Sea</strong> <strong>Grant</strong> for<br />

the fishing industry called Heads Up! (http:<br />

//www.heads-up.net/). Three of our marine<br />

advisors have collaborated on videos to promote<br />

particular projects.<br />

Communications also maximizes resources by<br />

buying into print runs of publications (generally<br />

other <strong>Sea</strong> <strong>Grant</strong> program products) that have<br />

pertinence to <strong>California</strong>. Communications also<br />

provides story ideas to a communications radio<br />

specialist in the <strong>UC</strong> Division of Agriculture and<br />

9<br />

<strong>California</strong> <strong>Sea</strong> <strong>Grant</strong>: 1998-2003

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