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Blanc Noir & Couture: Issue No.9

We end 2014 with the Bay Area’s only classically trained Paris couture designer, Colleen Quen as she continues to produce timeless pieces. In this issue, we highlight several designers that construct their unique masterpieces by hand from start to finish, high quality, and often distinctive fabric, sewn with extreme attention to detail from Sue Wong, Le Jolie, Dar Sara, Rachel Riot, Ronita Wheatfall & more! Read the five marketing strategies that every fashion tech company should use. Learn about the history of the world of couture design by Alexa Rae Palacios. Take a glimpse into the world of Dark Beauty with our interview with Topher Adam, artist extraordinaire and Editor-In-Chief of Dark Beauty Magazine. Become introduced to new ways to break into the world of becoming a Stylist San Francisco Fashion Award winning Stylist David Michael. Celebrate the life and glamorous design house of Oscar de la Renta. Runway images from the LA Fashion Week Spring 2015 Collections; Style Fashion Week, Project Ethos & Art Hearts Fashion.

We end 2014 with the Bay Area’s only classically trained Paris couture designer, Colleen Quen as she continues to produce timeless pieces. In this issue, we highlight several designers that construct their unique masterpieces by hand from start to finish, high quality, and often distinctive fabric, sewn with extreme attention to detail from Sue Wong, Le Jolie, Dar Sara, Rachel Riot, Ronita Wheatfall & more!

Read the five marketing strategies that every fashion tech company should use. Learn about the history of the world of couture design by Alexa Rae Palacios. Take a glimpse into the world of Dark Beauty with our interview with Topher Adam, artist extraordinaire and Editor-In-Chief of Dark Beauty Magazine. Become introduced to new ways to break into the world of becoming a Stylist San Francisco Fashion Award winning Stylist David Michael.

Celebrate the life and glamorous design house of Oscar de la Renta. Runway images from the LA Fashion Week Spring 2015 Collections; Style Fashion Week, Project Ethos & Art Hearts Fashion.

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FX: Presenting Style Fashion Week is quite an honor – How did you get<br />

involved with SFW this season Does Le Jolie have a history with Los<br />

Angeles Fashion Week<br />

SW: We met with the owners and it evolved from there. It was our first experience<br />

with Los Angeles Fashion Week but we definitely plan on doing more<br />

runway shows in the future.<br />

FX: What was the highlight of SFW for Le Jolie Were there any particularly<br />

memorable moments this season that you’d like to share with our<br />

readers<br />

SW: The crowd’s reaction to our show and all the positive reviews and feedback<br />

we’ve received.<br />

FX: The Le Jolie boutique has a wide range of really lovely pieces, from<br />

cocktail attire to swimwear to gowns. How did you narrow down the<br />

selection for the SFW presentation<br />

SW: Le Jolie is a lifestyle brand, so the fashion show displayed outfits that<br />

can be worn daily and transition from day to night.<br />

We selected very wearable pieces that can be mixed and matched and that<br />

anyone can pull off!<br />

FX: The Le Jolie business model is unique and really fills a great need for<br />

fashion lovers. How was this great concept created Was there a personal<br />

experience that helped lead to the launch of the website<br />

SW: Yes there was, COO Adie Meiri actually came up with the idea of Flexible<br />

Payments while at a grocery store in Israel. They have a similar payment plan<br />

for food, so why can’t we do the same with clothing<br />

FX: Can you tell the readers of Fashion Xchange how Le Jolie curates its<br />

exclusive collection of pieces for the website How do you determine<br />

just what deserves to be included<br />

SW: Since many of our designer pieces are dated by a season or two, we<br />

closely follow what’s currently trending in the fashion world and only choose<br />

those items to sell on the website.<br />

FX: Is there anything exciting on the horizon for Le Jolie that we should<br />

keep an eye out for Any big plans for 2015 that Fashion Xchange can<br />

look forward to hearing more about in the future<br />

SW: More billboards across the country, fashion shows at the upcoming<br />

fashion weeks around the world, and even daytime television features! With<br />

Le Jolie, the sky's the limit.<br />

Clearly, Le Jolie Boutique is ready to take the fashion world by storm – So be<br />

sure to check out their website and keep an eye out for their next show!<br />

<strong>Blanc</strong> <strong>Noir</strong> & <strong>Couture</strong> | Fashion Xchange Magazine | 61

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