RISE May-June 2009 - University of Salford

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RISE! Research Innovation and Internationalisation News THE FUTURE OF TELEVISION IS THE INTERNET AND MOBILE University of Salford Lecturer and Researcher, Laurence Murphy, has been looking into the ways people are accessing TV programmes. This access to television and radio media is changing rapidly and it is having an impact on both the public and the television companies. The next generation of mobile phones such as the Apple IPHONE and the Nokia N96 are capable of receiving television media either by video on demand through the mobile internet or via a direct to mobile TV receiver. Laurence, who is also Project Director for the School of Media Music and Performance’s Internet Television channel, Salfordtv.net, began in 2008 a number of research projects, with the aim of working with broadcasters, schools and colleges, internally and externally, to analyse the use of new media technologies in both teaching and everyday environments. One project, in association with the BBC and the Lowry, will be looking at the use of wireless capable handheld gaming devices as a media source to enrich school visits to the Lowry’s local education and media centre. This project, and others like it, will contribute to an underlying research theme establishing the new modes and mechanics of media consumption and aim to answer questions such as: how are the viewing public accessing media why download a programme onto your ipod rather than watch on your TV in the living room how will advertising survive this multi platform media landscape Laurence, who is Programme Leader for the first undergraduate degree to concentrate on the internet and mobile devices as a broadcast delivery platform (BSc Mobile and Internet Television) says :”The more we understand the new mechanisms and new forms of media the more valuable and relevant the research data will be in informing and orientating our students in this rapidly evolving industry”. If you would like to know more about Laurence’s work contact him at: l.murphy@salford.ac.uk or visit http://www.salfordtv.net SCRI EXPERTISE RECOGNISED The Salford Centre for Research & Innovation The Salford Centre for Research & Innovation (SCRI), established in 2002 in the University’s school of the Built and Human Environment, is funded by the Engineering and Physical Sciences Research Council (EPSRC). This award, which has now been extended until December 2011, is in recognition of the leading role the University plays in delivering research excellence in the field. SCRI brings together a diverse group of leading international academics from fields such as the Built Environment, Computer Sciences, Engineering and Art and Design to deliver innovative solutions to current and future research problems. SCRI is positioned within the top rated Built and Human Environment (BuHu) research institute in the UK and has three main research themes: Procuring Value Procuring Value examines the way in which we determine the need for buildings and the processes which we use to realise value. It considers the wider policy and market context in which these business case decisions are made and how these issues affect the built environment. Nationally, SCRI has contributed to several government reports on procurement. Regionally, in partnership with the Centre for Construction Innovation (CCI), SCRI has worked with 36 of the 47 regional local authorities to enable them to maximise social, environmental and economic value through their construction procurement. 22
RISE! Research Innovation and Internationalisation News KNOWLEDGE TRANSFER PARTNERSHIPS (KTP) WITH VALVES INSTRUMENTS PLUS (VIP) ANOTHER SUCCESS STORY! The University recently completed a KTP with VIP, an engineering wholesaler, providing significant benefit; not only to the company but to the academic team involved. Below are some of the examples of how Dr John Davies and Dr Aris Syntetos, Salford Business School, were able to associate this KTP with a number of other teaching and research related activities: > A conference paper “The impact of human factors on e-commerce implementation in a small business” was presented at the 31st Institute for Small Business and Entrepreneurship Conference, Belfast, Northern Ireland. Seamless Delivery of Value Seamless Delivery is concerned with removing boundaries between all partners involved in the design and production of the built environment. This theme considers issues such as use of IT to manage knowledge intensive processes, supply chain management and the implementation of management techniques such as Lean. SCRI plays a central role in the International and European Groups for lean construction. Here SCRI’s work on Theory Based Lean Production is setting the international research agenda. At a regional level SCRI seeks to influence company practice through the establishment of Lean Special Interest Groups that bring together practitioners from across the supply chain. Realising Value in Use A greater proportion of the value from the built environment is determined by how we all use and engage with it over the life of our buildings and public spaces. Realising Value in Use is concerned with a better understanding of how people live, work, learn and play to maximise this value for society as a whole. SCRI’s “Senses, Brain, Spaces” workshop brought together thirty invited international experts at the forefront of neuroscience and sensory perception, together with building specialists from a range of sectors including education, retail, banking, offices and housing. The findings from this research are now being taken forward in Manchester City Council’s School building work in an activity entitled Optimising Learning Spaces. If you would like more information about SCRI and its work please go to: www.scri.salford.ac.uk or contact Pam Allen SCRI Administrator on: 0161-295-2649 > The successful application of forecasting and stock control theory in a practical setting has motivated Aris to further explore the commercial potential of his research work; this led to another successful proposal to EPSRC which is already receiving considerable attention from both industry and academia. > The demonstration of the effect that business analytics (i.e. the application of quantitatively-based knowledge towards solving business problems) may have in an actual organisation has led to the development of a new MSc in Business Analytics – the programme is currently under evaluation at the Faculty level. > Three (3) MBA (Masters in Business Administration) students conducted their dissertations on Valves Instruments Plus, the academic team identified three problem areas that could be addressed by MBA students further expanding the portfolio of innovations introduced to the company. > Joint paper submitted for peer review to International Journal of Production Economics (published by Elsevier). Such a submission indicates the true knowledge transfer involved in this project for the mutual benefit of all parties involved. If you would like to know more about KTPs at the University of Salford or you are engaged with a company/organisation you feel could benefit from a KTP contact please contact Janet Topping at: j.topping@salford.ac.uk or visit www.ktp.salford.ac.uk 23
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RISE May-June 2009 - University of Salford

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