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Pop-Up Shop

Pop-up shop for Saint Laurent Paris

Pop-up shop for Saint Laurent Paris

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TECHNOLOGIC<br />

Linking inventory across channels to<br />

show customers online what is available<br />

in-store aids in seeing which<br />

products are of most interest to consumers<br />

(ex: online wishlists)<br />

Mobile Point of Sale (POS) devices<br />

reduce square footage dedicated<br />

to checkout and gives associates an<br />

additional opportunity to service<br />

customers and provide product recommendations<br />

‘Clienteling’ by collecting data of frequent<br />

shoppers facilitates personalized<br />

product recommendations<br />

Store as a showroom has increased in<br />

popularity as retailers benefit demo<br />

smaller store footprints and reduction<br />

in inventory carrying costs<br />

In showroom or online environments,<br />

retailers offerings shipping<br />

flexibility and transparency to fulfillment<br />

status are well-received<br />

Cyber security still not strong<br />

3d printing offer a unique store experience<br />

ECOLOGICAL<br />

There are no ecological factors<br />

affecting this particular popup<br />

shop<br />

LEGAL<br />

Building codes for allotting<br />

space in convention center<br />

Strict laws against counterfeiting<br />

efforts protect the integrity<br />

of the brand

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