Download PDF - Proven Winners
Download PDF - Proven Winners
Download PDF - Proven Winners
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
1/4 of a Billion Connections with Gardeners<br />
Every year, consumers are exposed to the <strong>Proven</strong> <strong>Winners</strong> brand through three different types of connections.<br />
We make impressions with the consumer through what we own – our products, packaging, and web presence –<br />
through our paid marketing efforts, and through the reputation we’ve earned. That reputation continues<br />
to grow as we expand our efforts to inform, inspire, and respond to consumers.<br />
How We Help You Boost Sales By Validating Consumers’ Purchases<br />
Not only does strong advertising help sell plants, it also instills<br />
confidence in gardeners after they’ve made a purchase. The more<br />
frequent and targeted the message the more validation for the consumer.<br />
That's why you’ll see <strong>Proven</strong> <strong>Winners</strong> commercials with a five-second<br />
regional message on The Weather Channel in 50 top markets.<br />
Here’s the list of the markets we’ll be displaying a regional<br />
message to 2013:<br />
New York<br />
Los Angeles<br />
Chicago<br />
Philadelphia<br />
San Fransico-Oakland-San Jose<br />
Boston (Manchester)<br />
Dallas-Ft. Worth<br />
Washington, DC (Hagrstwn)<br />
Atlanta<br />
Detroit<br />
Houston<br />
Seattle-Tacoma<br />
Tampa-St. Pete (Sarasota)<br />
Minneapolis-St. Paul<br />
Phoenix (Prescott)<br />
Cleveland-Akron (Canton)<br />
Miami-Ft. Lauderdale<br />
Denver<br />
Sacramento-Stktn-Modesto<br />
Orlando-Daytona Bch-Melbrn<br />
St. Louis<br />
Pittsburgh<br />
Baltimore<br />
Portland, OR<br />
Indianapolis<br />
San Diego<br />
Hartford-New Haven<br />
Charlotte<br />
Raleigh-Durham (Fayetville)<br />
Nashville<br />
Kansas City<br />
Cincinnati<br />
Milwaukee<br />
Columbus, OH<br />
Greenvll-Spart-Ashevll-And<br />
Salt Lake City<br />
San Antonio<br />
Grand Rapids-Kalmzoo-B.Crk<br />
Rochester<br />
Omaha<br />
Norfolk-Portsmth-Newpt Nws<br />
Champaign/Springfield-Decatur<br />
Memphis<br />
Buffalo<br />
Oklahoma City<br />
Greensboro-H.Point-W.Salem<br />
Harrisburg-Lncster-Leb-York<br />
Providence-New Bedford<br />
Des Moines<br />
Louisville<br />
The five-second message that follows <strong>Proven</strong> <strong>Winners</strong><br />
commercials on The Weather Channel is market specific.<br />
4
Change language