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FREE Co-op Radio Program in 28 Markets If your garden center is in one of the 28 major markets listed below, you can take advantage of our FREE co-op radio advertising program. All you need to do is commit to ordering 3,500 Proven Winners plants in our branded containers and to carrying the varieties featured here and you’ll be eligible to be included in the program in your area at no cost. In 2013, over 3,500 radio commercials will be aired in a 16-week period in the following cities – Atlanta Boston Charlotte Chicago Columbus Dallas Detroit Denver Hartford Houston Kansas City Los Angeles Louisville Minneapolis New York Philadelphia Phoenix Portland Raleigh Salt Lake City San Diego San Francisco Seattle Tampa Washington, DC Edmonton Toronto Vancouver Featured Annuals Blue My Mind ® Evolvulus Superbells ® Lemon Slice Calibrachoa Supertunia ® Vista Bubblegum Petunia Supertunia ® Pretty Much Picasso ® Petunia Featured Perennials Fruit Punch Dianthus series ‘Maestro’ Sedum ‘Pardon My Purple’ Monarda Summerific ® ‘Berrylicious’ Hibiscus ‘Tuscan Sun’ Heliopsis ‘Wheee!’ Hosta Featured Shrubs Bloom-A-Thon Rhododendron series Bloomerang ® Purple Syringa Home Run ® Rosa Incrediball ® Hydrangea Let’s Dance ® Hydrangea series Lo & Behold ® ‘Blue Chip’ Buddleia Oso Easy Rosa “I wanted to take a moment to thank Proven Winners for your radio advertisement listing our business as a local retailer. With this struggling economy, we can't begin to express our gratitude to have some business sent our way. We have always admired your product, and it really is the number one plant brand that we carry. Looking forward to continuing our professional relationship.” Meghan Beers Meldrum and Smith Nursery, Grosse Pointe, MI 6
Market Campaign Start Date Retailer Station Format Submission Deadline Atlanta, GA March 25, 2013 98.5 WSB Adult Contemporary March 4, 2013 Boston, MA April 29, 2013 106.7 WMJX Adult Contemporary April 8, 2013 Charlotte, NC March 25, 2013 107.9 WLNK Hot Adult Contemporary March 4, 2013 Chicago, IL April 15, 2013 99.5 WUSN/720 WGN Country/News/Sports March 25, 2013 Columbus, OH April 22, 2013 To Be Determined To Be Determined April 1, 2013 Dallas, TX March 11, 2013 103.7 KVIL Adult Contemporary February 18, 2013 Detroit, MI April 22, 2013 96.3 WDVD Hot Adult Contemporary April 1, 2013 Denver, CO April 1, 2013 To Be Determined To Be Determined March 11, 2013 Hartford, CT April 29, 2013 100.5 WRCH Adult Contemporary April 8, 2013 Houston, TX March 11, 2013 99.1 KODA Adult Contemporary February 18, 2013 Kansas City, MO April 22, 2013 104 KBEQ Country April 1, 2013 Los Angeles, CA March 11, 2013 103.5 KOST Adult Contemporary February 18, 2013 Louisville, KY April 22, 2013 To Be Determined To Be Determined April 1, 2013 Minneapolis, MN April 29, 2013 94.5 KSTP Adult Contemporary April 8, 2013 New York, NY April 8, 2013 106.7 WLTW Adult Contemporary March 18, 2013 Philadelphia, PA April 1, 2013 101 WBEB Adult Contemporary March 11, 2013 Phoenix, AZ March 11, 2013 99.9 KESZ Adult Contemporary February 18, 2013 Portland, OR April 8, 2013 103.3 KKCW Adult Contemporary March 18, 2013 Raleigh, NC March 25, 2013 101.5 WRAL Adult Contemporary March 4, 2013 Salt Lake City, UT April 1, 2013 100.3 KSFI Soft Adult Contemporary March 11, 2013 San Diego, CA March 11, 2013 94.1 KMYI Adult Contemporary February 18, 2013 San Francisco, CA April 8, 2013 96.5 KOIT Soft Rock March 18, 2013 Seattle, WA April 8, 2013 101.5 KPLZ Hot Adult Contemporary March 18, 2013 Tampa, FL March 11, 2013 104.7 WRBQ Classic Hits February 18, 2013 Washington, DC April 1, 2013 97.1 WASH Adult Contemporary March 11, 2013 Edmonton, AB April 29, 2013 103.9 CISN Country April 8, 2013 Toronto, ON April 22, 2013 98.1 CHFI Adult Contemporary April 1, 2013 Vancouver, BC April 29, 2013 103.5 CHQM Soft Rock April 8, 2013 Dates, stations, and markets subject to change without notification. 7
Page 1 and 2: 2013 Retail Planning Guide
Page 3 and 4: Learn and Earn with iGarden Certifi
Page 5 and 6: iGarden F.A.Q.s How long does it ta
Page 7: Big Exposure Means Big Sales Total
Page 11 and 12: Tag-shaped signs New Tag-shaped sig
Page 13 and 14: Great PR for Your Garden Center is
Page 15 and 16: More Ways to Ensure Your Gardeners
Page 17 and 18: Point of Purchase Order Form Brand
Page 19 and 20: Pink Day order form Pile on the pin
Page 21 and 22: Gardener’s Idea Book order form G
Page 23 and 24: Order form for Proven Winners Soil,

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