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Pecking Order<br />

22feet Tribal Worldwide rated<br />

amongst forty best<br />

A new initiative from global consulting<br />

firm, R3, showcased forty of the world’s<br />

best Social Media agencies.<br />

The report, which assessed agencies<br />

based on the calibre of their clients, how<br />

well they’ve fared independently of a<br />

network owner and their creative and<br />

strategic credentials, featured DDB<br />

Mudra Group’s 22feet Tribal Worldwide.<br />

Other APAC entities on the list included<br />

the Singapore office of Vocanic, China’s<br />

Arkr Group, Soap Creative and Reborn<br />

in Australia, GoZoop in India, Dentsu<br />

Razorfish in Japan and Socialab and<br />

Teein in China.<br />

The report was compiled based on desk<br />

research, case studies and R3’s<br />

experience working with clients such as<br />

Unilever, Coca-Cola, VW, McDonald’s,<br />

Samsung, adidas, AB InBev, Walmart,<br />

Microsoft and Kimberly Clark.<br />

In its report, R3 dubbed 22feet Tribal<br />

Worlwide, an Indian Social Leader and<br />

listed its top clients.<br />

Headquartered in Bangalore, 22feet<br />

Tribal Worldwide is an independent<br />

digital solutions provider offering web<br />

and mobile-centered services. Through<br />

a comprehensive understanding of user<br />

behaviour, 22feet Tribal Worldwide<br />

provides brand strategy and creative<br />

strategy for the digital marketing space.<br />

Comprised of 135 team members,<br />

they have done work for brands<br />

such as Fastrack, TATA Tea, Nike,<br />

Wildcraft, Red Bull, Royal Enfield,<br />

Kingfisher, Heineken, Myntra.com and<br />

Café Coffee Day.<br />

26

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