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Auto Advertising - Advertising Standards Canada

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<strong>Auto</strong>mobile industry’s position<br />

● Recognition that road safety is a shared responsibility<br />

● Large number of advertisements and strong<br />

competition<br />

● Need creative flexibility to help promote and<br />

distinguish brands and vehicles<br />

● Advertisements often produced outside of <strong>Canada</strong> for<br />

● Advertisements often produced outside of <strong>Canada</strong> for<br />

an international market

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