Mobilizing Faculty into the Future: Using Online Technology as Teaching Tools
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and creativity. Students later transferred <strong>the</strong>se skills to weekly critiques of <strong>the</strong> magazine stories that <strong>the</strong>y and <strong>the</strong>ir<br />
cl<strong>as</strong>smates produced.<br />
Students used <strong>the</strong> rest of <strong>the</strong> semester to produce <strong>the</strong> magazine program. I served <strong>as</strong> executive producer, providing<br />
structure and guidance to <strong>the</strong> student producers. Each week, half <strong>the</strong> cl<strong>as</strong>s worked in pairs to interview local experts,<br />
ga<strong>the</strong>r location footage, write scripts and <strong>as</strong>semble <strong>the</strong>ir stories. The remainder of <strong>the</strong> cl<strong>as</strong>s w<strong>as</strong> in <strong>the</strong> television<br />
studios with me, recording a finished program live. I met with <strong>the</strong> entire cl<strong>as</strong>s once a week to provide additional<br />
training. The following week, students who had been in <strong>the</strong> field were rotated to <strong>the</strong> studio, and vice versa.<br />
I had students use social media to critique each o<strong>the</strong>r’s stories, and to learn from what <strong>the</strong>ir cl<strong>as</strong>smates were doing.<br />
By <strong>the</strong> end of <strong>the</strong> semester, students had produced eight episodes of Black Hills Revealed, a public affairs program<br />
that h<strong>as</strong> been well received by <strong>the</strong> local community.<br />
This project gave students first-hand experience developing each of <strong>the</strong> skillsets that hiring managers say <strong>the</strong>y value<br />
most: a) Researching questions in one’s field and developing evidence b<strong>as</strong>ed analyses (<strong>the</strong> audience analysis and program<br />
proposal); b) Completing a significant project before graduation that demonstrates in-depth knowledge in a major<br />
and <strong>the</strong> acquisition of analytic, problem solving and communication skills (audience analysis, program proposal,<br />
program scripts, interviewing skills); and c) Conducting a community b<strong>as</strong>ed field project that connects <strong>the</strong> cl<strong>as</strong>sroom<br />
with real-world experiences (conducting on-camera interviews, producing stories on deadline and working in a television<br />
studio <strong>as</strong> part of a team) (AACU 2013, 10).<br />
Assignment <strong>as</strong> Given to Students:<br />
http://mcom331bhsu.blogspot.com/<br />
I will post video segments here [to <strong>the</strong> blog] that have been submitted by you and your cl<strong>as</strong>smates for <strong>the</strong> KBHU-TV<br />
production, Black Hills Revealed.<br />
Ple<strong>as</strong>e watch each of <strong>the</strong> videos <strong>as</strong> <strong>the</strong>y’re posted and critique <strong>the</strong>m according to <strong>the</strong> posted criteria. Be sure that<br />
your comments to <strong>the</strong> producers are both constructive and kind.<br />
The contents of this website are restricted to <strong>the</strong> members of this cl<strong>as</strong>s. If you’d like o<strong>the</strong>rs to see your work, ple<strong>as</strong>e<br />
link to KBHU-TV’s homepage or <strong>the</strong> Black Hills Revealed Facebook page.<br />
--------------------------------------------[Sample Rating Form]-----------------------------------<br />
Ple<strong>as</strong>e rate this magazine segment according to <strong>the</strong> dimensions outlined below. Cite video time code wherever relevant<br />
to your comments. Example: “The video is overexposed at 03:15.”<br />
Storytelling Quality<br />
Ple<strong>as</strong>e rate <strong>the</strong> quality of <strong>the</strong> story itself.<br />
1 2 3 4 5<br />
Poor<br />
Excellent<br />
Explain your re<strong>as</strong>ons for rating <strong>the</strong> storytelling <strong>the</strong> way you did.<br />
Story Pacing<br />
Ple<strong>as</strong>e rate how well <strong>the</strong> story is paced.<br />
1 2 3 4 5<br />
Poor<br />
Excellent<br />
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