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MEGA BUSINESS Issue no: 03 About the book The Psychology, Science & Art of Turning Contacts into Connections The book (The Psychology, Science & Art of Turning Contacts into Connections) is about leverage. That is the art of getting what you want from all you've got. It so happens that most (if not all) people suffer from this syndrome of thinking that they are not enough to can pursue their wildest dreams and as a result, they never manage to get themselves to action towards such goals. Something that I refer to as personal power and that is our ability to get ourselves to take action. In this eBook, you will Discover the key principles on: - • The best place to begin when you want to turn your idea into business (breakthrough strategies into any market/industry of your choice) • The basic fundamentals that cost companies millions of rands every day despite the amount of money they make • How to get or attract the right partners to your business in the right places to make your business thrive. • Fail proof strategies on how to start a new business using no money (ZERO capital) • How to use “networks” as a business tool to help you and your business to prosper, even in this tough economy Primary Strategy on how to start a profitable business using no money and without any security according to Kholofelo Pholafudi There are plenty of ways in which this can be achieved and one of the obvious ones is to sell your vision before it actually materializes and actually have people pay you hard cash before the realization of such visions. It all starts with us believing that indeed one can believe that you can start a business without using money because it incredibly difficult to can get yourself to such possibilities if you believe it's not possible. The only sad truth is that whilst many out there are busy hunting for funding in order to bring their ideas to life, the elite few are making incredible profits from their ideas which did not cost them anything in order to bring such ideas to life. It has always been an idea that when one has an idea of some sort that they would have a form of vision in terms of how they see that idea unfolding in a number of ways. It is at such a time that depending on the competency of the individual that he/she could start creating alliances or clients that could start making hard cash commitments and they can only do so if they truly believe in what you have to offer. For example, without spending a cent out of my own pocket when I wrote my first book (The Psychology, Science & Art of Turning Contacts into Connections), I sold more than 147 copies within a month at a cost of R199 per copy before its first print out. That's almost R30 000 in the bank account before the printing even starts. The one reason why many people are obsessed with looking for capital to kick-start their own ideas is the fact that they do not want to start from the ground but rather at a specific level. A level that many cannot handle as evidenced by the high failure rate of more 83% of businesses failing within the first year despite any amount of money that they received. www.megaartists.co.za FEB - MAR 2015 Page 23
MEGA BUSINESS Issue no: 03 Henry Ford once said that, “whether you believe or you can't, you are right.” This means that depending on your focus, that which you put much focus on will become a reality for you. If you believe that you need money (capital) to start a business then you will find it difficult to find out which ways in which you can get yourself started without using money and the opposite applies. To date, I've started more than 5 businesses in different industries all without using any money and helped more hundreds people to do the same through my workshops and mentorship programmes. F O R M O R E I N F O L O G O N T O : networkingbreakthroughs.co.za To get him involved in your events or just being in touch with him, simply send y o u q u e r y t o afr8bookings@gmail.com or on 072 3082554 www.megaartists.co.za FEB - MAR 2015 Page 24
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