271 winchester road southampton so16 6tp - Wilkinson Williams
271 winchester road southampton so16 6tp - Wilkinson Williams
271 winchester road southampton so16 6tp - Wilkinson Williams
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4<br />
WICKES <strong>271</strong> WINCHESTER ROAD, SOUTHAMPTON<br />
10 MINS DRIVETIME<br />
20 MINS DRIVETIME<br />
A36<br />
ROMSEY<br />
TOTTON<br />
A31<br />
HYTHE<br />
THE NEW FOREST<br />
A31<br />
M3<br />
EASTLEIGH<br />
M27<br />
Demographics<br />
Southampton has a substantial primary catchment population<br />
of 681,000 people and a shopping population of 432,000 people,<br />
ranking the town 18 and 15 respectively out of the top 200 PROMIS<br />
Centres. Living within a 10 minute drive time of the subject property<br />
there is a population of 159,467 people, extending to 433,108 people<br />
within a 20 minute drive time.<br />
Southampton benefits from a prosperous catchment population<br />
with 29% of the catchment being classified within the most affluent<br />
AB social group (includes those in managerial and professional<br />
occupations), compared with the PROMIS average of 25%. The level<br />
of car ownership in the area is also high; 37% of households own 2 or<br />
more cars, compared with the UK average of 30% of households.<br />
Southampton has a strong retail offer due to a lack of competition<br />
from nearby locations and therefore the town retains the majority<br />
of its catchment spend. Southampton ranks 19 out of the top 200<br />
PROMIS centres in terms of the volume of comparison retail spend<br />
available in the catchment area, with £2,023 million estimated to<br />
have been spent in 2009 compared to the retail PROMIS average<br />
of £945 million.
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