Pizza Hut - Yum!

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Jianzhong Tang was turning five. He told his mom he wanted only one gift – to spend his birthday at KFC with Chicky – the lovable, colorful KFC mascot. Chicky has put a YUM on millions of kids’ faces around the globe, celebrating hundreds of birthday parties at each of our KFC international restaurants every year. birthday!
Last year, Tricon International opened a record 929 new traditional restaurants around the world, and we plan to open about the same number of stores in 2001. International System Sales by Brand KFC 67% Taco Bell 2% Pizza Hut 31% International “2000 was a year of growth, growth, growth for our international business! We opened 929 traditional restaurants around the world, grew operating profit to $309 million, up 16% from 1999, and improved international system sales by 6%. And we did it while achieving solid G&A reduction and margin improvement. “Our big international winners were Greater China, which increased profits a whopping 47%, and our KFC United Kingdom and Pizza Hut Korea businesses, which each increased profits by 25%. “We also boosted the global popularity of our food, scoring big wins with the debut of Pizza Hut’s Stuffed Crust pizza in Malaysia and the Philippines, and the continuing success of KFC’s Twister in Australia and Korea. In Asia, we launched two delicious new product variants, Honey Mustard Twister and Spicy Twister, which are helping to drive strong sales growth in the region. Pete Bassi President Peter Hearl Executive Vice President Pizza Hut and KFC are world leaders in the pizza and chicken categories, and we believe we’ll drive consistent profit growth from here on out, as seen by a 47% increase in Greater China and 25% profit growth in the United Kingdom.
Page 1: Having a YUMMY
Page 5 and 6: Going the extra
Page 7 and 8: The Insider pizza, with its six-che

Pizza Hut - Yum!

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