16.11.2012 Views

foru - MAN Brand Portal

foru - MAN Brand Portal

foru - MAN Brand Portal

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

06<br />

news<br />

perfect double: Comedian Max giermann posing as<br />

goalkeeper oliver Kahn in the “Man kahn” campaign.<br />

> CaMpaign<br />

Bus comedy with Oliver Kahn<br />

together with the Man soccer team bus,<br />

the legendary german goalkeeper oliver<br />

Kahn and comedian Max giermann, known<br />

from the “switch reloaded” television<br />

sketch show, are the stars in 12 video clips<br />

created by Man se. the first episodes of<br />

the german version are already live at www.<br />

Manschaftsbus.de. Kahn and giermann—<br />

playing the role of Kahn’s trainee—travel<br />

across germany in Man’s football team<br />

coach, experiencing the humorous side of<br />

everyday soccer life. “Man kahn” is the title<br />

of the comedy series, borrowed from the<br />

company’s brand campaign slogan, “Man<br />

kann” (“We are your Man”). the two actors<br />

waxed enthusiastically about the campaign<br />

concept: “the idea of the double Kahn<br />

convinced me immediately,” says the goalie<br />

of his first comedy role. “i have hardly ever<br />

laughed as much as during filming with<br />

Max giermann. He is a perfect double.”<br />

and giermann adds: “filming with oliver<br />

Kahn was fabulous. i’m looking forward<br />

to the next episode.”<br />

> Career opportunities for young people<br />

Additional apprenticeship places<br />

Man ramps up its training capacity,<br />

creating additional apprenticeships<br />

at its sites in germany.<br />

For the start of this year’s vocational training program, the <strong>MAN</strong> Group will be<br />

taking on one more trainee than originally planned at each of its German production<br />

sites. This marks the company’s contribution to the campaign launched by<br />

the IG Metall metals union in North Rhine - Westphalia under the slogan “One<br />

extra training slot per company”, which <strong>MAN</strong> Diesel & Turbo has already taken<br />

part in. According to Jörg Schwitalla,Chief Human Resources Officer at <strong>MAN</strong> SE,<br />

“fostering young talent is a key factor in <strong>MAN</strong>’s ability to compete. We need young<br />

and motivated people to remain globally competitive with our products and<br />

services in the future.” Participating in the campaign, adds Schwitalla, will give<br />

even more young people the opportunity to develop their talents, ideas and desire<br />

to perform well, as they become acquainted with the diverse range of <strong>MAN</strong>’s technologies.<br />

Overall, there are about 2,000 trainees working in <strong>MAN</strong>’s German plants<br />

and sales offices, with the worldwide total at around 2,900.

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!