RAINE MAGAZINE Volume 20 | Innovate
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PLATED.COM<br />
Plated.com, an online dinner kit delivery service, is changing<br />
the way people across the country eat by delivering chefdesigned<br />
recipes and fresh ingredients directly to your<br />
doorstep.<br />
Founded in October <strong>20</strong>12 by Harvard Business<br />
School friends Nick Taranto and Josh Hix, Plated brings<br />
restaurant-quality recipes home by providing pre-portioned<br />
ingredients, beautiful photography and easy-to-follow, stepby-step<br />
instructions with each recipe. Weekly menus are<br />
designed to include a range of cooking techniques and often<br />
incorporate exotic or hard-to-find ingredients.<br />
“Today, more than ever, consumers want to find the<br />
best [and easiest] way to eat better by cutting out processed<br />
foods and ingredients they can’t pronounce. Our motto here<br />
at plated is ‘eat better...live better,’ and we couldn’t be more<br />
excited to spread the word,” says Nick Taranto, CEO at Plated.<br />
Plated sources & ships fresh, seasonal produce and<br />
the finest cuts of meat. Each meal contains a generous helping<br />
of fruits and vegetables and is specially designed to be low in<br />
saturated fat; a typical entrée falls between 600-800 calories.<br />
In addition to offering vegetarian options, Plated also regularly<br />
offers gluten-free, dairy-free and pescetarian-friendly dishes to<br />
meet the needs of various dietary restrictions.<br />
To order from the menu, consumers visit www.<br />
Plated.com to view and choose dishes. The seven recipe<br />
options change weekly and include both vegetarian and nonvegetarian<br />
dishes. Based on the selected menu items, Plated<br />
delivers all the perfectly-portioned ingredients needed to<br />
make each meal. Customers may choose as many meals as<br />
they would like, and can cancel orders up until the day before<br />
orders ship.<br />
Courtesy of Plated<br />
KAPITALL<br />
Kapitall is the new way to invest, opening up the next category in the marketplace<br />
for engaging and accessible investing. Founded in <strong>20</strong>08 by video game entrepreneur<br />
Gaspard de Dreuzy and financial technologist Serge Kreiker, Kapitall uses the gaming<br />
experience to break the established online trading mold. Jarrett Lilien, former E*TRADE<br />
President and COO, joined the team as CEO in <strong>20</strong>12. Based in SoHo, New York, Kapitall<br />
has more than 210,000 members.<br />
With a focus on an intuitive and playful user experience, Kapitall is the next<br />
generation investing platform where modern investors can learn about the market,<br />
research stocks and funds, share investing ideas, and build virtual and real brokerage<br />
portfolios. Interacting with company stocks is as easy as drag, drop and trade℠.<br />
Kapitall empowerS investors with the tools they need to navigate today’s<br />
turbulent markets. And with rising expectations for user experience and self-directed<br />
financial life, we believe it is more important than ever to make learning about and<br />
playing the stock market radically more simple, exciting and engaging, something you<br />
want to do, not something you have to do.<br />
Kapitall is aa new type of investing platform, fueled by simple, engaging, friendly and<br />
intuitive cloud-based tools, to help you take control of your financial life, grow your<br />
skills and maybe your net worth. If you can drag and you can drop, you can trade. It’s<br />
as simple as that.<br />
Courtesy of Kapitall
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