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LANDSCAPING Playground Equipment (Dry) – Interview<br />

Creating Imaginative, Customized<br />

Play Experiences: Interview with Matt<br />

Miller, CEO of Playworld Systems<br />

Matt Miller, CEO of Playworld Systems, gives us a<br />

fascinating insight on how much playground equipment<br />

design has changed over the years, the company’s<br />

success and contribution to the playground industry<br />

and the trends shaping future designs.<br />

Q: Can you briefly describe to me the history of<br />

Playworld?<br />

A: The company began in 1952 as QE Manufacturing Company,<br />

a family-owned producer of precision machine parts. Seven<br />

years later, the company entered the playground industry as a<br />

supplier of high-quality products for other companies. As the<br />

organisation’s reputation as a superior supplier grew, so did<br />

the demand in both the playground and recreational markets.<br />

To meet these needs, the company introduced its own brand of<br />

commercial playground products in 1971 under the company<br />

name Playworld Systems. In January 1999, Playworld moved to<br />

its current corporate headquarters in Lewisburg, Pennsylvania.<br />

The company is a leader in creating imaginative, customised<br />

commercial playground and fitness equipment. For decades,<br />

Playworld has positively impacted the health and wellbeing of<br />

communities around the globe.<br />

Q: What is it like working at a playground company?<br />

A: At Playworld, we’re all about getting children outdoors<br />

and active. We want children in touch with nature, in an<br />

environment that’s free of constraints, to discover their<br />

physical, social, and emotional well-being. We really believe<br />

that play is not a luxury. Play is powerful. Every day we’re<br />

working to save play. As a family-owned business, our<br />

reputation is our personal signature. The overall customer<br />

experience is at the heart of what we do. Every Playworld<br />

playground is backed by a devoted customer support team<br />

to keep play alive and well in communities around the world.<br />

We’re committed to premiere service and support before,<br />

during and after a customer purchases our equipment to help<br />

play thrive throughout the world.<br />

Q: What is your role as the CEO of Playworld Systems<br />

and what are some of the greatest challenges that<br />

you have faced?<br />

A: One of the greatest challenges that I face as CEO is working<br />

to save unstructured outdoor play in today’s society. As CEO of<br />

Playworld, I’m responsible for ensuring that today’s children<br />

grow up having the same fond memories of play that I did as<br />

a child. For me, it resonates with the memory of coming home<br />

from school, putting on old jeans, and taking off on my bike<br />

to discover new adventures. I’ve never outgrown the thrill<br />

and awe of the power of play. All of us at Playworld work to<br />

78 Southeast Asia Building MAY-JUNE 2015

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