Revista

1. Sex- appeal based location
Sex-appeal based persuasion is particularly
effective on markets where teenagers abound
among costumers “ is the only thing you can sell
reiterate to this guys “ like Ken Utech said , the
Chatterm Market Investigation CEO that
produce the loves baby soft perfume leader
among teenagers “ the sexually provocative adds
always works on an institute level” 2 declares Joe
Veneglia.
2. Costumers sex based location
Okamoto industries japans preservatives sell
leaders recently have been released “beyond”
guided to female costumers publicity of general
food international coffees is specifically on
women the campaign leaders identify twenty
magazines that allowed.
3. Civil status based location
AT&T and GE based the respective advertising
campaigns on a familiar values and home
comfort Nestle attracted attention to its instant
coffee label testers choice showing a single man
and single girl each one in search of the soul
mate.
4. Season based location
The virgin island has increased its touristic visits
to 20% to promote themselves like the ideal
place to visit on winter and the same time backs
up has been declined.
5. Region based location
In 1990 KAEPA pointed California to create
demand for sport food wear the operation
resulted as good as all Latin America.
6. Temperature based location
Temperature is another positioning strategy that
can be useful slogans like “no another is as
effective as cold water “have been located artic
power like detergent than cleans in cold water.
7. Own label based location
The instant cereals before 4 years supply chain
labels has been very successful.
8. Made in
Absolut has become in the most popular brand
sold in order to campaigns used in the position
“made in“.
9. Sport based
location
Another strategic used to
show a product as an
element for sporting
people.
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