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01 | 2015 msg systems study

Sourcing in China

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Results and Outcomes of the Survey – Company Information<br />

The majority of participants are in one way or the other linked to purchasing<br />

functions or supply chain management. Only 30 percent of the survey participants<br />

are related to operations and / or sales.<br />

Over 90 percent of the survey participants were decision makers in their company<br />

(acting at least on a manager level) with 14 percent holding the position<br />

of Chief Executive Officer (CEO). This allows the conclusion that the results of<br />

the survey can be based on profound insights.<br />

Procurement<br />

38%<br />

Industry Sector and Company Size<br />

Most respondents operate in the production industry. In regard to company size<br />

the medium sized companies with an average employee base of 5,000 employees<br />

represent the majority of participants (Figure 41).<br />

Amongst the various industries, the automotive industry is holding on to its<br />

dominant interest in the Chinese market as is reflected in a fairly high number<br />

of respondents (Figure 39). Further industrial machinery, manufacturing and<br />

construction hardware are represented.<br />

Supply Chain Managmenet<br />

Operations<br />

18%<br />

27%<br />

24%<br />

5%<br />

10%<br />

17%<br />

21%<br />

Sales<br />

12%<br />

14%<br />

4%<br />

Others<br />

5%<br />

0% 10% 20% 30% 40%<br />

19%<br />

14%<br />

42%<br />

16%<br />

37 | Responsibilities of Participants<br />

14%<br />

CEO 14%<br />

Others<br />

7%<br />

Retail Distribution<br />

IT<br />

Less than 250<br />

250 to 1000<br />

Senior VP/<br />

Director 15%<br />

Head of<br />

Global Procurement<br />

17%<br />

Purchasing<br />

Manager 30%<br />

CPO 17%<br />

Others<br />

Construction Hardware<br />

Manufacturing<br />

Industrial Machinery<br />

Automotive<br />

1000 to 5000<br />

5000 to 20000<br />

more than 2000<br />

38 | Job Titles of Participants 39 | Industry Sector Categorization 40 | Number of Employees<br />

32

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