Quest - Institute of Advertising Singapore
Quest - Institute of Advertising Singapore
Quest - Institute of Advertising Singapore
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EFFIE SINGAPORE RANKINGS<br />
SINGAPORE’S HOTTEST<br />
EFFIE AGENCIES 2007<br />
RANKING THE WINNERS<br />
EFFIE <strong>Singapore</strong> Awards adopts a point allocation system to encourage a long-term focus<br />
from agencies towards the EFFIE movement. Winning an EFFIE is never just a one-shot wonder,<br />
it shows the calibre <strong>of</strong> an agency to consistently deliver on works <strong>of</strong> effectiveness for all<br />
its clients.<br />
Out <strong>of</strong> many entry submissions, only the cream makes the finalists’ list — <strong>of</strong> which each finalist<br />
is awarded 15 points. Winning an award is a remarkable feat. A bronze is awarded an additional<br />
30 points, a silver 40 points and a gold 50 points.<br />
2007<br />
1<br />
2<br />
3<br />
4<br />
4<br />
4<br />
5<br />
6<br />
7<br />
8<br />
9<br />
10<br />
11<br />
12<br />
13<br />
14<br />
15<br />
16<br />
17<br />
17<br />
18<br />
18<br />
18<br />
19<br />
20<br />
21<br />
22<br />
23<br />
23<br />
23<br />
23<br />
23<br />
2006<br />
1<br />
2<br />
7<br />
3<br />
4<br />
3<br />
15<br />
6<br />
10<br />
5<br />
11<br />
8<br />
9<br />
11<br />
15<br />
~<br />
12<br />
13<br />
12<br />
~<br />
14<br />
13<br />
~<br />
~<br />
14<br />
~<br />
15<br />
~<br />
15<br />
15<br />
15<br />
~<br />
2005<br />
1<br />
2<br />
11<br />
~<br />
8<br />
3<br />
12<br />
4<br />
7<br />
5<br />
12<br />
12<br />
6<br />
11<br />
12<br />
~<br />
9<br />
~<br />
9<br />
~<br />
12<br />
10<br />
~<br />
~<br />
12<br />
~<br />
12<br />
~<br />
12<br />
12<br />
~<br />
~<br />
TOTAL POINTS<br />
1065<br />
305<br />
170<br />
145<br />
145<br />
145<br />
127.5<br />
122.5<br />
120<br />
105<br />
97.5<br />
85<br />
80<br />
75<br />
70<br />
65<br />
62.5<br />
60<br />
55<br />
55<br />
45<br />
45<br />
45<br />
37.5<br />
30<br />
27.5<br />
22.5<br />
15<br />
15<br />
15<br />
15<br />
15<br />
11<br />
AGENCY<br />
DDB Worldwide<br />
Saatchi & Saatchi<br />
Zenith Media<br />
Bates141<br />
MindShare <strong>Singapore</strong><br />
David Communications Group<br />
JWT <strong>Singapore</strong><br />
M&C Saatchi<br />
Ogilvy & Mather<br />
BBH<br />
OMD <strong>Singapore</strong><br />
BBDO<br />
Draftfcb<br />
Y&R<br />
TBWA\Tequila<br />
Eleven Pte Ltd<br />
Batey<br />
Rapp Collins<br />
Ogilvy/ Red Card<br />
DBS Bank<br />
Publicis<br />
Initiative Media<br />
Kinetic <strong>Singapore</strong><br />
PHD <strong>Singapore</strong><br />
Starcom Media<br />
Qeren Communications<br />
Leo Burnett<br />
Proximity <strong>Singapore</strong><br />
Fallon <strong>Singapore</strong><br />
Motivator <strong>Singapore</strong><br />
Euro RSCG<br />
McCann WorldGroup<br />
IAS DIRECTORY 2008/09
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