Svibanj / May 2010 - Maistra

Lifestyle
Piše | Text by: Vedran Židanik
Mauro Massarotto i njegov projekt “Long Live Startas!”
Mauro Massarotto and his project “Long Live Startas!”
Oživjele Tenisice Sneakers Brought to Life
Startasice, tenisice koje su postale jedan od simbola jednakosti,
dostupnosti i jednostavnosti, koje su se nekada prodavale u više
od pet milijuna parova na godinu, već neko vrijeme uživaju u
novostečenoj popularnosti. Nakon gotovo dva desetljeća mrtvila,
u život ih je odlučio vratiti rovinjski dizajner Mauro Massarotto sa
svojim kreativnim studiom Sheriff&Cherry, a kroz projekt “Long
Live Startas!“. Startasice, koje su se u svom izvornom obliku pojavile
još 1976. i bile namijenjene primarno stolnotenisačima, zahvaljujući
redizajnu, danas su simbol neopterećenosti i svojevrsne modne
odvažnosti, a njihovi poklonici sada su većinom mladi urbani ljudi s
nekonvencionalnim modnim stilom.
Startas sneakers, the sneakers that became one of the symbols of
equality, affordability and simplicity, that were once sold at a rate of
more than five million pairs a year, have been enjoying newly acquired
popularity. After almost two decades of standstill, a designer from
Rovinj, Mauro Massarotto, decided to bring them back to life with
his creative studio Sheriff & Cherry through the “Long Live Startas!”
project Startas sneakers, which appeared in their original form way
back in 1976 and were primarily intended for table-tennis players,
owing to redesign, are today the symbol of being unburdened and of
fashion boldness, with admirers being mostly young urban individuals
with an unconventional fashion style.
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