Essential Journalism and Media Writing - It works - ÐÐ°Ð·Ð°Ð½ÑÐºÐ¸Ð¹ ...

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информации. Данное пособие может использоваться как на практических занятиях,так и в самостоятельном обучении.4
ContentsПредисловие………………………………………………………………………………..3Lesson1. Part1. General reading……………………………………………………………8Text A. Forms of communication. …………………………………………………..8Text B. Nature of the mass communicator. …………………………………………..13Lesson 1. Part 2. Vocabulary practice. ………………………………………………………15The Media. Types of media. ………………………………………………………………..15Lesson 1. Part 3. News writing and reporting practice. Changing concepts of news. .........18Lesson 2. Part 1.General reading…………………………………………………………..21Text A. Functions of mass communication for society………………………………..21Text B. How people use the mass media. …………………………………………….28Lesson 2. Part 2. Vocabulary practice. Programmes and people. ……………………………32Lesson 2. Part 3. News writing and reporting practice. The basic news story. ………………35Lesson 3. Part 1.General reading. …………………………………………………………...41Text A. History of print media. ……………………………………………………….41Text B. Newspapers become big business. …………………………………………….47Lesson 3. Part 2. Vocabulary practice. News programmes. ………………………………….50Lesson 3. Part 3. News writing and reporting practice. Quotes and attribution. …………….52Lesson 4. Part 1.General reading. …………………………………………………………..58Text A. Newspaper industry. ……………………………………………………………58Text B. Economics in the newspaper industry. …………………………………………65Lesson 4. Part 2. Vocabulary practice. The Press. …………………………………………….67Lesson 4. Part 3. News writing and reporting practice. Sources of information. …………….69Lesson 5. Part 1.General reading. …………………………………………………………..76Text A. Magazine industry. ……………………………………………………………76Text B. Function categories in the Magazine Industry. …………………………………81Lesson 5. Part 2. Vocabulary practice. Ladies and gentlemen of the press. …………………..83Lesson 5. Part 3. News writing and reporting practice. Interviewing techniques. ……………865
Page 1 and 2: Казанский (Приволж
Page 6 and 7: Lesson 6. Part 1.General reading.
Page 8 and 9: Lesson 1Part 1. General Reading.Tex
Page 10 and 11: The recent appearance of new person
Page 12 and 13: 5. Audience E A way of thinking abo
Page 14 and 15: submitted through an agent. Gate cl
Page 16 and 17: Lesson 1Part 2. Vocabulary Practice
Page 18 and 19: Lesson 1Part 3. News Writing and Re
Page 20: Give Russian equivalents to these w
Page 25 and 26: the doings of their elected officia
Page 27 and 28: Ex.3. Give English equivalents to t
Page 29 and 30: level of the individual. Consequent
Page 31 and 32: comforted by seeing that other peop
Page 33 and 34: Section 1Lesson 2Part 2. Vocabulary
Page 35 and 36: Lesson 2Part 3. News Writing and Re
Page 37 and 38: Like all stories, the basic news st
Page 39 and 40: elaboration. If the future action i
Page 41 and 42: Answer the following questions:Less
Page 43 and 44: Read and translate the text using a
Page 45 and 46: Ex.2 Give Russian equivalents to th
Page 47 and 48: - должен был быть из
Page 49 and 50: Yellow journalism tapered off after
Page 51 and 52: Ex.2. Look at the sentences below a
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Translate the words from the table
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Copying the words of other writers
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Wording of AttributionFor most hard
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ритм, пульсация, ре
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transmitted over the wires of the m
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бесконечный поток
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9. Выбираются фотог
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Lesson 4Part 2. Vocabulary Practice
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Lesson 4Part 3. News Writing and Re
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home. Potter and many other reporte
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Section BRead the following text qu
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3. Map searches: Click on a map sea
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to compileto bindupcomingsplit-scre
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changing layoutsEx.3. Give English
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6. Управляющий реда
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e) May I add a personal note to you
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Choose the best title for each part
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- verify the source‘s full name a
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Lesson 6Part 1. General ReadingText
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Read and translate the text using a
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Ex.1. Answer the following question
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1. The editorial department ___ dea
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Ex.1. Complete the examples with th
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The FORK methodYou can also try the
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or links will accompany your story?
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Lesson 7Part 1. General ReadingText
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with locally produced programming.
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Text BA Short History of Public Bro
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2) Divide the text into logical par
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Ex.1. Match the two parts of these
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appears the next day. But cliffhang
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are truly kickers. Strive for a ver
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Read the article and check your ans
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Of course, the writing style of bro
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Text CInvestigative Reports1) Read
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People in businesscaptains of indus
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To visualize - to envisionForeshado
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Regardless of the medium, stories s
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This technique is very effective fo
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To respond -to gain -to counsel -to
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the press representative for the an
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skills and try to persuade them to
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Getting the sackdismiss dismissal u
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By location, such as local, regiona
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Lesson 10Part 1. General ReadingTex
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At a basic level, we can distinguis
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Ex. 5. Write the opposites using th
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3. The invention of new communicati
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Lesson 10Part 2. Vocabulary Practic
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5) He's a popular journalist - so h
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Ex.4. Read this extract from the In
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When the hugely successful musical
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d) 'But it was still a royal gala,'
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Lesson 10Part 3. News Writing and R
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A.___________________A classical ca
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How would I feel if the story or ph
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Practical exercises:Work in groups
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Ex. 3. Match the words with their d
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evidence of an elite stage in the h
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'YOU'LL NEVER EAT LUNCH IN THIS TOW
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Films buffs and cult moviesfilm buf
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Ex.4. Read this article from The Ec
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It illustrates a design fault that
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Writers, editors, publishers, agent
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1 ) If something is unprecedented,
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If you are looking for an e-mail ad
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e expensive. Whether you get the da
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extrafactionfailurefictionfilm buff
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stage frightstanding ovationstarsta
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immediacy, breaking news - the even
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Lesson 3. Part 2. Vocabulary practi
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Work with a dictionary and find exp
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Ex.2. Look through the text again.
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A hap-hazard process - accidental,
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predict consequences, to adapt to a
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Which of the following can be consi
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Ex. 3. 1 - C, 2 - G, 3 - A, 4 - E,
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Bibliography1. Bill Mascull ―Key
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