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Download - Trust for African Rock Art

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EquityFrom the outset of a project, the project manager should make certain that structures are inplace to ensure that opportunities and resources available to the community are distributedin a just and equitable manner. Real or perceived discrimination, favouritism or unfairness,are among the most dangerous killers of projects. The project should there<strong>for</strong>e always useculturally appropriate strategies to reach out to people – especially to marginalised andunder-served groups – and ensure they are actively engaged and with an equal voice toarticulate problems and find solutions.The project manager should ensure partnerships with representative communityorganisations, both <strong>for</strong>mal and in<strong>for</strong>mal networks and other communication channels thatserve diverse groups within the community effectively. For a community project to succeed,it cannot be seen as benefiting only a select few community members. It must pass theaccessibility, fairness and accountability test – and remember: the community’s positiveperception of the project is key.60Discussion groupduring a communityworkshop, ACPM

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