Panjawattana Plastic Public Company Limited

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Panjawattana Plastic Public Company Limited Annual Report 2012The Company’s competition strategies are as follows:(1) Quality of the products The Company places great importance to quality controlto ensure that the products meet its customer demand. It will emphasize on thequality of product designs, procurement of raw materials according to eachcustomer’s specifications, production process control, and inspection of thefinished products. Two stages of quality control on the finished products arecarried out:1. Inspection and quality control during the production process;2. Final inspection before delivering the products to the customer to ensure thatthe products have specifications as required by the customer.(2) Punctual delivery of products The Company emphasizes on control and delivery ofthe products to its customers as scheduled and uninterruptedly as a way to boostcustomers’ confidence in the Company’s operations.(3) Production stability The Company is able to produce and supply products thatmeet its customers’ demand in volume and in time as specified by the customersto assure them of punctuality either in terms of volume or timing, especially plasticproducts for the auto industry for which JIT (Just-in-Time) strategy is required.(4) Ability to increase or expand production capacity The Company is able toincrease or expand its production capacity to serve its customers’ business growthand expansion. It can produce in higher volumes on request of the customers.(5) Production process development to increase efficiency in cost management TheCompany is determined to continuously develop its production process and costmanagement to enhance its competiveness and attract more customers. As theindustry’s price structure is on a cost plus pricing basis, thus its management andreduction of cost will in turn help cut the customers’ costs, leading to highercompetiveness of its customers.The Company has developed and applied the operational process and system toincrease efficiency in managing costs. Since 2000, the TPM (Total Productive18
Panjawattana Plastic Public Company Limited Annual Report 2012Maintenance) strategy has been applied which enables the Company to controlproduction costs and maintain its profitability.(6) Responsibility for and relationship with customersIndustry Outlook Ability to adjust or increase production capacity to meet customers’ demand Incase where customers need to urgently increase their orders in some periods oftime, the Company is able to adjust its production line and increase productioncapacity to meet the customers’ demand just within a short period of time. Long term relationship with customers The Company has a policy to maintainlong term relationship with the customers. It will prepare, maintain, and increaseits production capacity to support and serve its customers’ demand, as well as tobring in new innovation to provide fully integrated services to them. Confidentiality of customers’ information The Company gives importance tokeeping customers’ information confidential. It will ensure that no technicalinformation related to its customers’ products or any other customers’ tradesecrets including any other information that will have effects on the customers’competitiveness and business will be disclosed to outsiders or used for personalinterests.1 Refer to 2013 Thai economy growth is forecasted expansion by rate of 4.5% – 5.5%,with inflation rate of 2.5% - 3.5%, private consumption expansion 4.0%, private investmentexpansion 8.0% and government investment expansion 8.5%, according to the ThailandEconomic Report from the Office of the National Economic and Social Development Boardexpected the overall Thailand economic having continuous growth.The trend of year 2013 automotive part industry could be raised continuously fromyear 2012, regarding to the Office of Industrial Economics disclosed that Ministry of Industryrevised the target of automotive production in Thailand from 2.5 million cars to 2.8 million carsin year 2013, including domestic trade 1.6 million cars that increased 12.24% from year 2012,and export trade 1.2 million cars that increase 17.29%. Because of the rising in demand ofvehicle with the domestic and export consumption resulted fully capacities of automotive1 Source: Thailand Economic Report Quarter 4/2012 and Prospects for 2013, the Office of the National Economic and Social Development Board19
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Panjawattana Plastic Public Company Limited

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