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PERTEMUAN PERSATUAN (Meetings of the Society)PGCE 2012KICKS OFF WITHNEW ENERGY & NEW IDEASThe Petroleum Geoscience Conference & Exhibition 2012 (PGCE 2012) is an established premier geoscienceevent in Asia which recently had its grand soft launch in the prestigious Malaysian Petroleum Club located at the 42 ndfloor of the PETRONAS Twin Towers, Kuala Lumpur on 15 th September 2011. Co-organized annually by GeologicalSociety of Malaysia (GSM) and PETRONAS, PGCE 2012 is the 35 th edition of this eminent event and it is madeunique with the inaugural participation of European Association of Geoscientists & Engineers (EAGE). The softlaunch serves as a first announcement of the upcoming event, scheduled for 23-24 April 2012 at the Kuala LumpurConvention Centre for potential exhibitors & sponsors as well as for potential participants in the conference. Theconference theme chosen for PGCE 2012 is “Delivering Value: Realising Exploration & Development Potential”.The launch was graced by more than 70 distinguished guests from over 35 different companies of the oil & gasfraternity including the PGCE Organizing Committee.The official opening was inaugurated by a speech from the Patron of PGCE, Mr Effendy Cheng Abdullah,Vice President and CEO PETRONAS Exploration. Mr Effendy highlighted the long history of this event and thesignificant change for 2012 of changing the name from geology to geoscience symbolizing the broader technicalscope of the technical conference. Mr Effendy thanked the attendants for their continuous support of the event andhe was especially pleased to see part of the event proceedings will be used to support Yayasan Universiti TeknologiPETRONAS in enhancing its emerging earth science programmes, which will directly benefit the future generationof geoscientists in Malaysia. Mr Effendy was followed by the chairman of the organizing committee, Mr Peter Majid,GM Reservoir Geoscience Dept at PETRONAS Carigali Sdn. Bhd. Mr Peter Majid outlined the goals for PGCE2012 which are making the event more international, more green and (even) more fun! He urged all attendees notto miss the new official PGCE Gala Dinner; a themed evening combining business and pleasure in a spectacularsetting. The official speeches were followed by a video presentation and a short Q&A session. The response of thelaunch was overwhelming and first contracts were signed marking a promising start for a very successful event nextyear. The video presentation and all other details on the event can be found on the official PGCE 2012 website:http://www.pgcem.com/Haizum Nadirah Mohd ZaideenSecretary, PGCE 2012 Organizing CommitteeWarta Geologi, Vol. 36, No. 3&4, Jul–Dec 2011229