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Annual Report 2012 - ecoWise Holdings Limited

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70<strong>ecoWise</strong> <strong>Holdings</strong> <strong>Limited</strong>annual report <strong>2012</strong>31 OCTOBER <strong>2012</strong>NOTES TO THE FINANCIAL STATEMENTS2. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)Intangible AssetsAn identifiable non-monetary asset without physical substance is recognised as an intangible asset atacquisition cost if it is probable that the expected future economic benefits that are attributable to the assetwill flow to the Group and cost of the asset can be measured reliably.After initial recognition, an intangible asset with finite useful life is carried at cost less any accumulatedamortisation and accumulated impairment losses. An intangible asset with an indefinite useful life is notamortised. An intangible asset is regarded as having an indefinite useful life when, based on an analysisof all of the relevant factors, there is no foreseeable limit to the period over which the asset is expected togenerate net cash inflows for the Group.Identifiable intangible assets acquired as part of a business combination are initially recognised separatelyfrom goodwill if the asset’s fair value can be measured reliably, irrespective of whether the asset had beenrecognised by the acquiree before the business combination. An intangible asset is considered identifiableonly if it is separable or if it arises from contractual or other legal rights, regardless of whether those rightsare transferable or separable from the Group or from other rights and obligations.The amortisable amount of an intangible asset with finite useful life is allocated on a systematic basis overthe best estimate of its useful life from the point at which the asset is ready for use.TrademarksTrademarks acquired in a business combination are recognised at fair value at the acquisition date.Trademarks have a finite useful life and are carried at cost less any accumulated amortisation andaccumulated impairment losses. Amortisation is calculated on a straight-line basis over the estimated usefullives of 10 to 25 years.Customer RelationshipsCustomer relationships acquired in a business combination are recognised at fair value at the acquisitiondate. The customer relationships are carried at cost less any accumulated amortisation and accumulatedimpairment losses. Amortisation is calculated on a straight-line basis over the expected life of the customerrelationships of 10 years.

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