assa abloy - KTH
assa abloy - KTH
assa abloy - KTH
SHOW LESS
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
Voice of the customer process<br />
Initial analysis:<br />
Scan environment<br />
� Stake holder map<br />
� Customer segmentation<br />
� PEST<br />
� Market intelligence<br />
� Channel analysis<br />
� Competitor analysis<br />
� Omnibus research<br />
Insight/foresight<br />
based idea<br />
generation<br />
31<br />
Gateway development<br />
process<br />
Evaluation and<br />
control
Change language