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R E C O G N I T I O N<br />
• For the fifth time, <strong>Starbucks</strong> was listed among FORTUNE’s “100 Best Companies to<br />
Work For.” In 2003, <strong>Starbucks</strong> received its highest ranking of 47 on the list – up from<br />
58 in 2002.<br />
• <strong>Starbucks</strong> received the 2003 Work<strong>for</strong>ce Optimas Award in the Quality of Life category.<br />
Work<strong>for</strong>ce magazine bestowed the award to recognize <strong>Starbucks</strong> <strong>for</strong> providing a great<br />
workplace environment and offering excellent benefits to partners, which has earned<br />
<strong>Starbucks</strong> a reputation <strong>for</strong> having one of the lowest turnover rates within the restaurant<br />
and fast food industry.<br />
• Tazo Tea Company, a wholly owned subsidiary of <strong>Starbucks</strong>, was named to the Oregon<br />
Governor’s 2002 Honor Roll <strong>for</strong> Employers of Persons with Disabilities. The honor<br />
recognized Tazo as one of six Oregon companies making outstanding achievements in<br />
improving employment opportunities <strong>for</strong> persons with disabilities.<br />
G O I N G F O R W A R D<br />
<strong>Starbucks</strong> remains committed to providing a positive and supportive work environment<br />
that maintains our position as one of America’s best places to work. With the help of<br />
our Partner View Survey process, we will continuously monitor the overall health of our<br />
organization and take the actions required to address areas of opportunities. In 2004, we<br />
will focus our ef<strong>for</strong>ts to achieve the following:<br />
• Expand our training and development offerings to improve the skills and management<br />
capabilities of our partners as well as to deepen their overall coffee knowledge.<br />
• Develop processes and systems that allow our partners to be more actively involved in<br />
their own personal development and career movement. This includes offering tuition<br />
reimbursement <strong>for</strong> the first time.<br />
• Redefine the way we work with our partners to get them more actively involved in our<br />
ef<strong>for</strong>ts to maintain comprehensive healthcare benefits while controlling costs.<br />
• Introduce new tools and vehicles <strong>for</strong> increasing the level of two-way communications<br />
with our partners both within and across all departments.<br />
• Continue to maintain both <strong>for</strong>mal and in<strong>for</strong>mal recognition processes as a critical<br />
element of how we express our appreciation <strong>for</strong> the ef<strong>for</strong>ts of our partners.<br />
• Measure the progress of our ef<strong>for</strong>ts and identify new opportunities through the<br />
administration of another Partner View Survey in October 2004.<br />
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