Cover for pdf - Starbucks

Starbucks Environmental Mission
Statement
Starbucks is committed to a role
of environmental leadership in all
facets of our business. We will fulfill
this mission by a commitment to:
• Understanding environmental issues
and sharing information with our
partners.
• Developing innovative and flexible
solutions to bring about change.
• Striving to buy, sell and use
environmentally friendly products.
• Recognizing that fiscal responsibility
is essential to our environmental
future.
• Instilling environmental responsibility
as a corporate value.
• Measuring and monitoring our
progress for each project.
• Encouraging all partners to share in
our mission.
C S R 2 0 0 3 E N V I R O N M E N T 62
M I N I M I Z I N G O U R E N V I R O N M E N T A L
I M P A C T
Consider how fundamental fresh water and clean air are to our quality of life. A
commitment to effective environmental management is necessary to protect these
and the earth’s other natural resources. Starbucks believes environmental stewardship
is an essential component of our community responsibility. Our mantra has become to
minimize our environmental footprint on the planet and help to ensure a healthy environment
for future generations.
In the following pages, we provide a performance report on Starbucks environmental
initiatives. In some areas, we are making good progress. And in others, there are
opportunities for improvement. In either case, we realize that reducing the size of our
footprint requires a steadfast commitment and the acknowledgement that it’s an ongoing
process – a journey with no end point.
E N V I R O N M E N T A L F O O T P R I N T
Our environmental mission statement is the foundation of Starbucks commitment to
environmental responsibility. We took this to heart in 2000 when we evaluated Starbucks
impacts using The Natural Step’s sustainability framework, and embarked on a course to
reduce our footprint on the planet. This involved adopting specific measures to decrease
waste and our use of energy and water, among others. We involved a strong crossfunctional
team of partners to determine the best approach.
Starbucks Environmental Footprint Team identified three high-impact areas that we are
now addressing:
• Sourcing: coffee, tea and paper.
• Transportation: people and products.
• Store design and operations: energy, water, waste reduction and recycling.
We have established environmental performance metrics in all three areas, enabling us to
measure our progress.