SMEFe<strong>at</strong>urePHOTOS BY JOJO GLORIA | HAIR AND MAKE-UP BY RUEL PAPAJanet Altamarino with her team of dedic<strong>at</strong>ed employees.More than just processingof visasUltim<strong>at</strong>e Visa is beyond paperwork. Theyoffer first class visa and immigr<strong>at</strong>ionassistance increasing <strong>the</strong> applicant’schances in obtaining a visa. They provideconsultancy services as well as freeassessments for different types of visas,but wh<strong>at</strong> sets <strong>the</strong>m apart from o<strong>the</strong>ragencies is <strong>the</strong>ir ability to connect andunderstand <strong>the</strong>ir clients’ needs.According to her, <strong>the</strong> very highpercentage of approved visas is dueto truthful documents th<strong>at</strong> are dulyaccomplished and well-presented. Sheoutrightly debunked <strong>the</strong> myth of <strong>the</strong>need to feign wealth producing a hugeshow money in <strong>the</strong>ir bank accounts aswell as pretending to be affili<strong>at</strong>ed withbig organiz<strong>at</strong>ions just so <strong>the</strong>ir visas couldbe granted easily.Janet also <strong>at</strong>tributes her company'ssuccess to <strong>Planters</strong>bank. It turned outth<strong>at</strong> Ultim<strong>at</strong>e Visa's new office areahad been adjacent to <strong>Planters</strong>bank. Thismeant convenience of transactions with<strong>the</strong> bank <strong>at</strong> any given time of <strong>the</strong> day.“<strong>Planters</strong>bank made things easier for us.They were able to accommod<strong>at</strong>e andaddress all our concerns,” she says.The setup was also beneficial to clientswho may have <strong>the</strong> need of withdrawingmoney to process <strong>the</strong>ir payments,primarily because <strong>the</strong>y don't have to leave<strong>the</strong> premises and worry about carrying alarge amount of money in public.The staffUltim<strong>at</strong>e Visa has four in-house lawyershandling all legal concerns. They likewisemaintain a pool of highly trainedresearchers who are tasked to keep upwith immigr<strong>at</strong>ion trends as well as <strong>the</strong>l<strong>at</strong>est developments in immigr<strong>at</strong>ion andvisa laws.They also house a strong marketing arm,exhausting all possible media to promote<strong>the</strong>ir services, and independent agentsroaming around <strong>the</strong> city looking forpotential clients and business partners.They have also penetr<strong>at</strong>ed socialnetworking sites such as Twitter andFacebook. But best of all, <strong>the</strong>y haveclients doing <strong>the</strong> marketing job for<strong>the</strong>m. According to Janet, people havelearned about <strong>the</strong> business throughword of mouth—credible testimonialsfrom clients <strong>the</strong>y have served andworked with.Getting due recognitionSince its inception, both Ultim<strong>at</strong>eVisa Corpor<strong>at</strong>ion as well as <strong>the</strong> keypersons in <strong>the</strong> company have alreadybagged quite a number of awards foroutstanding performance in visa andimmigr<strong>at</strong>ion assistance.Recently, <strong>the</strong>y were named Best VisaAssistance Company <strong>at</strong> <strong>the</strong> 33rdPeople’s Choice and Seal of ExcellenceAwards Philippines and Most TrustedImmigr<strong>at</strong>ion Services Provider <strong>at</strong> <strong>the</strong>Global Management Excellence Awards.Meanwhile, Janet was cited MostOutstanding Filipino Achiever of 2012by Star Brand Philippines and WomanSME | 26
Achiever of <strong>the</strong> Year 2012 <strong>at</strong><strong>the</strong> Business Achievementand Recognition Awards. Herbusiness partner Atty. Ungabwas named Business Achieverof <strong>the</strong> Year 2012 also by BARAin <strong>the</strong> individual c<strong>at</strong>egory.The woman behind <strong>the</strong>businessBut who is Janet Altamarinoreally? Perhaps a lookback into her beginnings isnecessary to shed light on herbusiness' success.A gradu<strong>at</strong>e of MassCommunic<strong>at</strong>ion from St.Theresa’s College in Cebu,Janet begun as a PLDTemployee, l<strong>at</strong>er trying herluck in ano<strong>the</strong>r industrywhere she held a managerialposition which prepared herfor a much bigger role.She wears several h<strong>at</strong>ssimultaneously—as mo<strong>the</strong>r,boss, mentor, colleague,and friend. Amazinglyhowever, in spite of all <strong>the</strong>roles mentioned, she stillmanages to make time foreach one. Janet puts it simply“...it’s just a m<strong>at</strong>ter of timemanagement. Time shouldbe spent wisely so th<strong>at</strong> you’llhave time for everythingincluding yourself no m<strong>at</strong>terhow much work you have todo in a day.”A business of this scale withoffices remotely loc<strong>at</strong>edfrom each o<strong>the</strong>r ideally callsfor deleg<strong>at</strong>ion, but Janetpreferred manning <strong>the</strong>business herself. Every twoweeks, she flies back andforth between Cebu andManila immersing herself inUltim<strong>at</strong>e Visa’s day-to-dayactivities and make's sure th<strong>at</strong>she’s part of every decision.Fueled by her passion to help,she would go through <strong>the</strong>trouble of meeting a coupleof clients herself to see how<strong>the</strong>y fare and perhaps assesshow she can be of fur<strong>the</strong>rassistance to <strong>the</strong>m. Thisdisplay of benevolence is evenextended to her employees.Defying <strong>the</strong> st<strong>at</strong>us quo, sheemployed people who arein need, not looking into<strong>the</strong> printed credentials but<strong>the</strong> potentials th<strong>at</strong> can beunleashed. There was aninstance th<strong>at</strong> she hired <strong>the</strong>entire family ignoring wh<strong>at</strong>Ultim<strong>at</strong>e Visa Corpor<strong>at</strong>ion can be found online <strong>at</strong> www.ultim<strong>at</strong>evisa.com.o<strong>the</strong>r businessmen say about<strong>the</strong> problem of connivanceseeing th<strong>at</strong> each one hassomething to contribute.For her, it’s a m<strong>at</strong>ter ofperspective. If you think badthings will happen, it will.Thus, she tried to maintaina positive <strong>at</strong>titude towardeverything. Borrowing fromNapoleon Hill, “Wh<strong>at</strong>ever <strong>the</strong>mind of man can conceiveand believe, it can achieve.”She notes, “I hardly saw anychallenge in managing bothmy business and my personallife.” Not even gender.Though some might considerwomen as <strong>the</strong> weaker sex,she believes o<strong>the</strong>rwise.For Janet, women can be<strong>at</strong> par with men in manyrespects. The medieval notionof stay-home women doingnothing but household choreshas become extinct. Modernwomen are empowered by<strong>the</strong> knowledge <strong>the</strong>y possessespecially <strong>at</strong> this day and agewhere access to inform<strong>at</strong>ionhas become very convenient.<strong>Women</strong> can definitelycompete in various arenas. Itonly takes courage to make<strong>the</strong> first step and willingnessto learn <strong>the</strong> trade, she says.“It is up to a woman todiscover her role based onher strengths and follow herintuition as to which p<strong>at</strong>h shehas to take toward her goal.After all, technical m<strong>at</strong>terscan be learned. We shouldhave an endless craving forlearning. I, myself, listen to <strong>the</strong>stories of successful peopleevery now and <strong>the</strong>n because<strong>the</strong>y are <strong>the</strong> best sources ofinform<strong>at</strong>ion... I learn from<strong>the</strong>ir mistakes in <strong>the</strong> sameway th<strong>at</strong> I learn from <strong>the</strong> rightthings th<strong>at</strong> <strong>the</strong>y do.”The futureJanet has high hopes forUltim<strong>at</strong>e Visa. She envisionsher business as <strong>the</strong> bestimmigr<strong>at</strong>ion and visaconsultancy firm, pridingitself with personalizedservice <strong>at</strong> a reasonable price.And she has every intentionof realizing this dream.In fact, she and her teamare incessantly findingmore ways to better serve<strong>the</strong>ir clients. Currently,<strong>the</strong>y are diligently workingon <strong>the</strong>ir accredit<strong>at</strong>ion forworking visa and o<strong>the</strong>rm<strong>at</strong>ters pertaining to legalassistance and trying tobroaden <strong>the</strong>ir reach, byeyeing offices abroad.“There are even instanceswhere we transact businesswith our foreign clientswithout us seeing <strong>the</strong>m or<strong>the</strong>m visiting our office.All correspondences andconvers<strong>at</strong>ions are done onlineor by phone,” she mentions.At <strong>the</strong> end of <strong>the</strong> day though,Ultim<strong>at</strong>e Visa thrives on <strong>the</strong>success of <strong>the</strong> people <strong>the</strong>yhave helped and worked with.And Janet is more than happyto know th<strong>at</strong> her companyhas nurtured, given hope,and transformed lives throughgiving wh<strong>at</strong> is due to peoplewho deserve better beginningsand fresh startups.Ultim<strong>at</strong>e Visa Corpor<strong>at</strong>ion isloc<strong>at</strong>ed <strong>at</strong> G/F JSP Building,General Maxilom Avenue cornerEchavez Street, Cebu Cityand <strong>at</strong> UG28 Cityland PasongTamo Tower, 2210 Chino RocesAvenue, Pasong Tamo, Mak<strong>at</strong>iCity. They can be reached <strong>at</strong>(6332) 233-4113 to 14 and (632)822-7603. Visit <strong>the</strong>ir website <strong>at</strong>www.ultim<strong>at</strong>evisa.com.SME | 27