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INDUSTRY NEWSwww.euroslot-online.comNEWS IN BRIEF ... NEWS IN BRIEF ... NEWS IN BRIEF ... NEWS IN BRIEF ... NEWS IN BRIEF ... NEWS IN BRIEFIn brief...Leonardo Cinalli has been namedas general manager of MDArgentina, the local subsidiary ofMagic Dreams Group. He waspreviously with Electro Chance.Reporting directly to MagicDreams’ general manager LucaGerardini, he will head up thefirm’s Latin American expansiondrive.OpenBet, the supplier ofsportsbook and online gamingsoftware, has been awarded acontract to supply PGI and itsPhilippines subsidiary IEST withfixed-odds games known locallyas Instawin. They will be deployedon terminals in Pagcor’sauthorised entertainment venuesthroughout the Philippines.The Atrax event at Istanbul’s ExpoCenter on 6-9 December isexpected to attract 300 exhibitorsand more than 12,000 visitors.Products on show will includedarts, billiards and paintballequipment, laser gamesequipment, and lottery andgambling products.DRGT, newly representing KonamiGaming in Germany, Belgium andLuxembourg, is to supply Konamislots to the Saarland Spielbankencasino group.JPM restructures, closes Welsh site...JPM Group is closing its Cardiff operations and restructuring to reflect changes in the gaming and amusementsmarket.Said the firm’s Simon Herbert: “Internationally, the market is transforming at a phenomenal rate and it’s crucialthat JPM’s structure enables it to embrace the many opportunities that continue to present themselves.“Recently JPM outsourced its manufacturing to ensure resources can be focused on content development and thesupport of trading partners.”As part of the reorganisation JPM’s Cardiff facility will close. with a number of staff relocating to its Birminghamheadquarters, home of the company’s games development team.“Our future will be built upon exceptionally performing games for use in a wide variety of gaming applications. Ourgames will be augmented through investment in our own team and, where appropriate, strategic alliances,” saidHerbert.The firm will also continue its strategy of expanding overseas through local partnerships, confirmed chief operatingofficer Paul Bursnell.“We’ve learned a great deal about the value of strong relationships and local expertise from our close associationwith Synot in the Czech Republic, where our Max Power local gaming system now has a majority share of its marketsector,” he said.“We will also soon be announcing new strategic alliances to extend our international reach and to secure practicalknowledge of local preferences and regulatory requirements.”However, Bursnell was keen to stress that the UK will not beignored: “We are concerned that UK retailers are confrontedwith diminishing choice and we’re willing to play our part inremedying that situation. In return, we need a more flexibleapproach towards product testing from those retailers.Without this the current commercial model will not besustainable,” he said....and gives Al Murraya third game outingJPM International is continuing to exploit the Al Murraythe Pub Landlord brand with the release of a Category Cproduct, Al Murray’s Beautiful British Game, to follow theCategory B4 successes Big Nite Out and All Hail to theAle.Said the firm’s Paul Bursnell: “The Al Murray the PubLandlord brand delivers high entertainment value and hasbeen hugely popular in the club sector – in fact, the latestrelease has remained at the top of the charts since itslaunch.“Al Murray’s Beautiful British Game will take the brand tothe heart of the pub business, exactly where it belongs. Thisnew release is feature-rich and makes full use of theCategory C technical standards, including an appealing newgame-to-game 100 percent holdover feature.”Al Murray’s Beautiful British Game is a three-reel multistakeproduct with a lapper which awards features, cash,hints and bonuses. Feature entry is achieved via a reel winor by completing a row or column in the Barrels matrix.A full Barrels matrix will elevate the player to the Guv’norfeature, in which a mini-reel spins and the player ischallenged to accept or reject a hidden cash value.The Guv’nor feature can also be accessed by completingred and blue (odd and even numbers) darts trails lit by thenew hi/lo game-to-game feature.Al Murray’s Beautiful British Game ships in JPM’s Linearcabinet with an optional switchable note recycler.10 JULY/AUGUST 2012 THE INDEPENDENT VOICE OF THE AMUSEMENT AND STREET GAMING INDUSTRY