Comments from Jim Hogan - ENDEVCO

11. Recently I worked with Chad Williams the County Zoning Chief and Land Developmentmanager for the Taco Bell Restaurant and Walgreens to preserve the parking lots, curbing,sidewalks, walkways and site lines. I had the front and sides of Walgreens relandscaped to keepoversize’s trees and root growth from ruining the properties. Our display was installed at a 40foot height on the Taco Bell property next to a service station on the corner, the latter sincereplaced by Walgreens. Even with a 20 foot setback and being installed at the then and nowheight restriction of 40 feet high it is blocked partially by the Walgreens pole sign and now bythe new traffic signal systems long and large extension arms. It needs to be raised minimally 10feet higher to the new Digital privilege of 50 feet for Changing Multiple Message Displays. Withour 20 foot setback our display doesn't block anyone. If we moved the display out to a 10 footsetback as proposed we would start blocking out others and ourselves even more. So, what wasa perfect location before can change in time. Fortunately we were able to for see whatproblems can develop and limit the blockage overlaying, which needs to be considered in thisordinance change.12. Eventually when the community gets used to the new Digital displays, who's to say theywon't back and support more because they like them.....or for example as the county grows andthere is greater need for outdoor advertising that can now only be digital. Then what do you doand what is fair for everyone? That is everyone still in the business. Who would be left toexpand? Only the largest companies will remain based on a logical sequence of events, whichwill be Clear Channel.13. The new ordinance the county commissioners passed about a year ago allowing the onpremise, or on site business LED Digital Changing Message Displays to operate changing everyfew seconds was a good ordinance change that leveled the playing field fairly for allmanufactures, sign companies, businesses and landowners. However, this change before us nowis not fair for any of these community entities. Additionally, it is more like writing the previousmentioned ordinance for on-premise or on-site business signs requiring each business to useonly Electronic Digital Displays or eventually be forced out of business. This is a typical attemptby large conglomerates owning television networks, radio stations and thousands of billboardsto capture more market share, which eliminates the little guy.14. As mentioned before outdoor, advertising is all about Location, Location, Location. The waythe ordinance is written but not explained to the supporters is that a new LED Digital ChangingMessage Display does not have to use any of the old removed sites but can go anywhere andrelocate anywhere at anytime. This gives Clear Channel first choice of the best locations, whichis unfair. As previously mentioned, I have heard they have already selected the best locationsand signed land user agreements contingent upon approval by the county. They can filepackages for permits the next day after approval of this ordinance. In the alternative they cancontinue to file the applications before the ordinance is approved and after each is turned downrefile until approved and have first rights. Additionally, changing message signs can congregateat high traffic locations per the previous paragraph and move at any time adjacent to acompetitor, thus with the opportunity to absorb their customers and eventually their location ifthey want it..8