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Steer Davies Gleave New media design

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Public Transport<br />

Information Portal<br />

Dundee, Scotland<br />

Visual identity; Web <strong>design</strong><br />

and software application<br />

development; Real time<br />

data integration (bus and<br />

rail); Interactive mapping;<br />

Customisable homepage;<br />

Personalised travel info;<br />

Multi-modal journey planner<br />

results; Traveline integration;<br />

Mobile phone application.<br />

www.dundeetravelinfo.com<br />

<strong>Steer</strong> <strong>Davies</strong> <strong>Gleave</strong> recently<br />

delivered a comprehensive<br />

update to Dundee City<br />

Council’s travel information<br />

website and journey planner<br />

- originally delivered by <strong>Steer</strong><br />

<strong>Davies</strong> <strong>Gleave</strong> in 2003/04.<br />

The project included a<br />

complete front end re<strong>design</strong><br />

to reflect Dundee City’s recent<br />

rebranding, a new Travelinepowered<br />

multi-modal journey<br />

planner (using <strong>Steer</strong> <strong>Davies</strong><br />

<strong>Gleave</strong>’s cycle and walk<br />

routing engine) and a smart<br />

phone site for on-the-move<br />

journey planning, real time<br />

data and public transport<br />

information.<br />

The project included user<br />

personalization of key features<br />

– such as ‘my favourite<br />

journeys’, ‘my local bus stops’,<br />

‘my local rail stations’, local<br />

news and weather from the<br />

BBC, highway congestion<br />

information via the Highways<br />

Agency and incorporation<br />

of bus real time information<br />

[RTPI]. The RTPI feed is<br />

formatted in the SIRI standard,<br />

allowing for the creation of a<br />

web application for quick lookup<br />

and display of stop-specific<br />

information via the homepage.<br />

We worked closely with the<br />

RTPI system supplier, ACIS,<br />

to ensure the data feed was<br />

accurate and suitable for the<br />

end user. We also delivered<br />

access to real time information<br />

via journey plan results and<br />

via the new Mobile site. The<br />

RTPI feed is also linked via<br />

the Dundee Interactive Map<br />

so users can click on a stop<br />

to get direct access to real<br />

time departure information.<br />

A ‘widget’ was developed so<br />

users could easily view real<br />

time information from their<br />

desktop.<br />

As part of the project we<br />

worked with the UK rail<br />

industry to provide licensed<br />

arrivals and departures<br />

information for Dundee station<br />

and other stations in the<br />

region. This was incorporated<br />

into the homepage, a<br />

dedicated Rail page and into<br />

the Mobile web application.<br />

The on-street interactive kiosks<br />

were updated to provide a user<br />

experience consistent with the<br />

website.

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