2008 - 2009 Annual Report - Zoos South Australia

CONTENTSYear In ReviewPresident and CEO’s ReportConservation ProgramsAssets and InfrastructureConservation EducationThe AnimalsLiving collectionsThreatened SpeciesOperationsCommunications and PartnershipsVisitor ExperiencesVolunteer ProgramsVisitor ExperienceEvents reportHuman ResourcesFinancial ReportFinalsEvents reportThis financial year, Zoos SA enjoyed a full and varied calendarof special events and activities across both Zoos. Many newevents were implemented as Zoos SA continues to seekopportunities for growth through attendance driving andfundraising activities.In a bid to attract the elusive Generation Y to the Zoo, theZAP (Zoo Activity Projects) Committee was formed. Thiscommittee is made up exclusively of young professionalspassionate about conservation and Zoos SA. This Committee,with the support of the Events Coordinator, organised theinaugural Bubbles and Brew event during November. Morethan 600 people attended this unique wine and food festivalat Adelaide Zoo, the vast majority ranging from 20 to 35years of age. An evaluation of this event suggested it was ahuge success and the ZAP Committee are planning for thesecond Bubbles and Brew event to be held in mid-Octoberthis year.After previous success at Adelaide Zoo with Valentine’s Dayevents, we trialled intimate dinners at Monarto and breakfastevents at Adelaide Zoo. The breakfasts were a huge hit,with 60 couples enjoying an intimate breakfast and animalencounter. Seven couples also enjoyed a very exclusive dinnerexperience at Monarto.During the Fringe Festival, Adelaide Zoo once again playedhost to the Going Ape Comedy Festival. Record crowdsattended the event, with almost 4000 people enjoying theevent across four nights of brilliant comedy. OrganisersEvents Oz were thrilled to also announce record profits andare planning to increase the event to five nights in 2010.Other attendance driving, awareness raising and fundraisingactivities included the Wild Thailand Festival, Night Zoos andBreakfast with the Orang-utans at Adelaide Zoo and Live atthe Zoo at Monarto.To celebrate Halloween, Adelaide Zoo opened for extendedhours on October 31. This event was an overwhelmingsuccess, with more than 800 people dressing in their scariestHalloween outfits for the night. The live entertainment,costume parade and trick or treat trail proved great fun forall the family. This event has now been tagged as the safestway for kids to celebrate Halloween.Events Report - 1 of 1