TOP TEAMRUTH PAULIN: BUSINESS DIRECTOR, PERFORM SPORTS SCIENCE AND MEDICINE FACILITYPerform is a newbrand for sportsmedicine andperformance from SpireHealthcare, and was alreadybeing introducedto some of our hospitals,when we had the opportunityto become the FA’s healthcarepartner at St George’s Park and hencecreate a flagship site, with the biggestand best facilities in the UK.As business director, my responsibilitiesare leading the operational set up and recruitinga highly skilled multi-disciplinaryteam, including a clinical director, a centremanager and specialist physiotherapists,as well as a number of experts in thefields of nutrition, podiatry, sports therapyand sports psychology.The 25,000sq ft centre is fantastic interms of size and facilities. It includes aworld-class hydrotherapy facility; a rehabilitationgym with isokinetic equipment;a strength and conditioning gym; sevenphysiotherapy rooms and a human performancelaboratory with an altitudechamber. Services provided will includeblood tests and profiling, video gait analysisand much more – everything to helpathletes achieve their maximum potential.The centre will be able to take lessonsfrom elite sport and make the technologiesand expertise accessible to the public,Perform offers cutting edgetechnology combined withelite medical expertisewho will be able to make appointments,or be referred to our experts.It is the UK’s most advanced sports medicinecentre, with cutting edge technologycombined with elite medical expertise.We are aiming for accreditation as aFIFA F-Marc Medical Centre of Excellenceto become one of only 24 such centresin the world.ALAN J SMITH OBE, DL: LEAD ARCHITECT AND DESIGNER, REDBOXDESIGNThe architecturalphilosophy forthis project wasthe same as I always use:I look at the site andschedule, and then thecore values and the DNAof the client.The core values were accessible, aspirational,rewarding, stimulating, symbolicand sustainable.Then, we needed no more inspirationthan the site itself, which is stunning: 330acres within a national forest, surroundedby a necklace of trees. This is theland of the badger, the babbling brookand the bluebell wood and I wanted tomake sure we didn’t damage any of thatsanctity so the buildings were located asfar down the site as possible – one milefrom the entrance. By situating the tallestbuilding at the lowest point of thesite and the lower buildings on higherground, we have managed to create oneconstant roofline.We were sustainable in our building:none of the trees were removedand we restored ancient grassland toencourage wildlife, such as skylarks andmeadow pippits. The buildings sit carefullyand calmly along the contours ofthe landscape. They are split into twocommunities: the two Hilton hotels andtraining and education facilities on oneside and the sports facilities on the other.This kind of building has never beenbuilt anywhere. As research, myself andThe indoor hall will house afull-size synthetic turf footballpitch and a 60m running trackDavid Sheepshanks visited every Europeanfacility, as well as the Institute of Sport inCanberra. It wasn’t a case of copying whathas been done before – we are 50 years behindother countries – we needed to definewhat was good practice and exceed that.In my opinion, one of the most importantways to be sustainable is sourcingmaterials and services locally, to kickstartjobs in the community, whetherthat be delivering building materials ornapkins, it’s all about sustaining communities.Natural materials have been usedthroughout, such as timber and stoneand recyclable materials, to allow themto be changed, or recycled, in the future.This project isn’t for my generation, it’sfor the five- and six-year-olds out thereWe are 50 years behind – weneeded to define what wasgood practice and exceed thatplaying football today. The building is amachine for the FA to fire up, to deliverfitness coaches, medics and administratorsfor future generations.Rarely as an architect do you get a nationalproject, so it was like pulling onthe number nine shirt for England. Themessage of this facility will be carriedthoughout the world, so I’m immenselyflattered to be chosen.30 Read <strong>Sports</strong> <strong>Management</strong> online sportsmanagement.co.uk/digitalIssue 2 <strong>2012</strong> © cybertrek <strong>2012</strong>
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