HEALTH PROMOTION PACKAGES - Sundhedsstyrelsen

2.2 Health promotion services(B) National smoking-cessation services and programmesWhenever relevant, the municipality refers people to Denmark’s national smokingcessationservices and programmes: the Quit Line at +45 80 31 31 31 and the webbasedsupport at www.ddsp.dk, www.stoplinien.dk and www.xhale.dk.(B) Reactive smoking-cessation programmes for everyoneAt regular intervals, the municipality offers reactive smoking-cessation programmes,which are open to everyone who wants to stop smoking. These programmesshould be frequent enough that people can sign up when they are motivated.Inspiration for action: the municipality can always refer people to the nationalQuit Line at +45 80 31 31 31 or the tailored web-based programme atwww.ddsp.dk.(D) Proactive recruitment at selected educational institutionsThe municipality puts increased proactive efforts into enrolling smokers in localsmoking-cessation programmes at selected educational institutions with manysmokers, such as vocational schools and production schools. (A youth and smokingproject supported by public funds earmarked for socially disadvantaged groups for2012–2015 is scheduled to start in early 2013.)(D) Expanding collaboration with general practitioners and hospitalsThe municipality’s collaboration with general practitioners and hospitals plays animportant role in ensuring that smokers are systematically offered counselling andare referred to smoking-cessation services and programmes available in the municipality,such as those established through health agreements between the administrativeregion and the municipality.(B) Launching marketing effortsThe municipality launches appropriate marketing efforts independently and togetherwith key stakeholders to recruit more smokers into the national and local quitservices and programmes.(B) Recruiting and programmes targeting specific groupsThe municipality launches proactive measures targeting population groups especiallyvulnerable to smoking-related health effects (such as chronically ill peopleand pregnant women) or groups with a high smoking prevalence (such as peoplewith low educational levels, certain ethnic groups, citizens receiving transfer paymentsand people with mental disorders). This could, for example, be done in collaborationwith the social services department, the employment services departmentand others.Reading to inspire action: The experience from the project Freedom from Smokingfor Everyone www.rogfrihed.dk, click on English) and the Danish Health andMedicines Authority’s publication in Danish www.sst.dk: Forebyggelsesindsatser inærmiljøet [Health promotion action in community environments]. For smokingcessationprogrammes for various ethnic groups, Danish Health and Medicines Authority,The little quit-smoking guide (available in English and several other languagesat www.sst.dk, search for the title).(B) Basic level(D) Developmental levelHealth promotion packages in Denmark – introduction and recommendations 9