The 5 Arrows of Branding Strategy - Indonesia Kreatif

Designing Branding Action Plan• Creativity in discovering new ideas or concepts, or newassociations of the existing brand, fueled by the processof either conscious or unconscious insight.• Innovation : keep on improving the brand by designingfuture innovative ideas and commercialization.• Attention to Details• Future Outlook, ability to visualize and forecasting thefuture landscape, followed by determining current actionand steps in order to achieve it.• Scheduling is necessary for the day-to-day operation ofmaking the branding strategy becomes real. Theprocess of creating a schedule is called scheduling.The 5 Stages of Branding Strategy Formulation© Copyright ARRBEY Strategy Center• Budgeting is a plan for future activities of brandingstrategy.