An evaluation of the Safe Drive Stay Alive road safety presentation ...

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42Q28. Response to SDSA event elementsWeighted base: AllTotalTotalTotal(422)(422)(422)Will rememberthe eventMade merealise howdangerousI found itshockingdriving isScore 7 „stronglyagree‟42% 36% 35%Mean score 5.89 5.63 5.50Standard deviation 1.31 1.45 1.65Only 20% of students strongly agreed that the event was „enjoyable‟, however thislower level of agreement (compared with other response statements) is notunexpected bearing in mind the tone of the event and the types of topics beingcovered. Negative reaction to the event was also minimal, with only 4% of studentsstrongly agreeing that the event was „boring‟. However, it is worth noting that malestudents record a significantly higher mean score in this respect compared to theirfemale counterparts.Q28. Response to SDSA eventWeighted base: AllTotalMaleFemale(422)(252)(170)Was boringMean score 2.25 2.46 1.93Standard deviation 1.64 1.68 1.52Claimed Impact on Future BehaviourEncouragingly, a third of the sample strongly agreed that the event would have apositive impact on the way that they (and young people in general) drive in thefuture. Again, it is female students that are significantly more likely to hold theseopinions.
43Q28. Response to SDSA event /Q29 Encouragement to drive safelyWeighted base: AllTotalMaleFemale(422)(252)(170)I will use what I’ve learnttoday when I driveScore 7 „strongly agree‟ 34% 25% 46%Mean score 5.64 5.34 6.09Standard deviation 1.46 1.57 1.15It will encourage people todrive more safelyScore 7 „very likely 33% 27% 42%Mean score 5.74 5.51 6.09Standard deviation 1.31 1.42 1.02In addition to driving more sensibly, students also believe that they will become amore responsible passenger as a result of attending the event. A third of studentsagree strongly that they would now speak up more as a passenger in a car, and thisfigure rises to almost half amongst females.Q28. Response to SDSA event /Q29 Encouragement to drive safelyWeighted base: AllTotalMaleFemale(422)(252)(170)It would make me speak upmoreScore 7 „strongly agree‟ 33% 24% 46%Mean score 5.59 5.32 5.99Standard deviation 1.41 1.46 1.24Encouraged me to be aresponsible passengerScore 7 „very likely 31% 26% 39%Mean score 5.67 5.44 6.02Standard deviation 1.30 1.41 1.03
Page 2 and 3: 2ContentsExecutive summary ........
Page 4 and 5: 4Executive SummaryThe Safe Drive St
Page 6: 6deteriorated to such a degree that
Page 9 and 10: 9(2004) have noted that despite the
Page 11 and 12: 11Quantitative research:Self-report
Page 13 and 14: 132. Methodology2.1 SDSA impact2.1.
Page 15 and 16: 15Removing Non Attendees & Matching
Page 17 and 18: 17presentation. Follow-up questionn
Page 19 and 20: 19“I was dreading it - thinking o
Page 21 and 22: 21Respectful (adult to adult) inter
Page 23 and 24: 23the mechanics of driving (changin
Page 25 and 26: 25the event itself, all thought tha
Page 27 and 28: 27different elements with a view to
Page 29 and 30: 29London Road Safety UnitThis secti
Page 31 and 32: 31reconstruction in the Havering ar
Page 33 and 34: 33a memorable testimony. Students w
Page 35 and 36: 35This further emphasises how impor
Page 37 and 38: 3710% of students plan to share the
Page 39 and 40: 39Q31. Spontaneous Recall of most i
Page 41: 41ContentStudents were most positiv
Page 45 and 46: 454. Results of SDSA effectivenessD
Page 47 and 48: Mean score (Max: 7)47in the survey,
Page 49 and 50: Mean score (Max: 7)49scale from 1 t
Page 51 and 52: 515. Conclusions5.1 SDSA impactOver
Page 53 and 54: 53behavioural control had disappear
Page 55 and 56: 555.3 General conclusionThe results
Page 57 and 58: 57Roberts, I., Kwan, I., & the Coch
Page 59 and 60: 59Appendix B: Summary data for TPB/
Page 61 and 62: 61Appendix C: TPB statistics (match
Page 63 and 64: 63Appendix E: Discussion guide - st
Page 65 and 66: 65How would they describe the tone
Page 67 and 68: 67Appendix F: Discussion Guide - te
Page 69 and 70: 69What do they think of the way the
Page 71 and 72: 71Appendix G: Pre-post test questio
Page 73 and 74: 73My partner/girlfriend/boyfriend
Page 75 and 76: 7514.Have you ever driven or ridden
Page 77 and 78: 7720.When you’ve learned to drive
Page 79 and 80: 7923b.Was anyone hurt/injured in th
Page 81 and 82: 8129.• To which of the following
Page 83 and 84: 832.After I pass my driving test I
Page 85 and 86: 8511.Imagine you have passed your t
Page 87 and 88: 8716.Have you ever driven or ridden
Page 89 and 90: 89(53)21.To what extent do you agre
Page 91: 9127.Does your family own a car, va

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