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CHINA HIGHLIGHTSMäori BusinessDelegationHighlightsAgriculture:Managers and animal husbandrytechnicians from Guizhou ethnicminority communities will soonbe training in New Zealandpastoral farming institutions- while Mäori farm managerswill be providing practicalsupport on development projectssuch as the Dushan PastoralSeed Demonstration Farm.An agreement to launch aninaugural agricultural exchangeprogramme was signed inGuizhou by Te Puni Kökiri ChiefExecutive Leith Comer andGuizhou Agriculture CommissionDirector-General Mu Degui.New Zealand and Guizhou havea 29-year relationship, builtlargely around agricultural anddevelopment cooperation.Food and Beverage:Wakatü Inc (Kono) travelled toTianjin city in China to meetwith Dynasty Ltd, one of thethird largest wine distributorsin China. They are close tosigning a deal for premiumwine to be distributed to highendhotels and restaurantsthroughout China.Forestry:Delegation members met withsenior executives from theChina Forest Group in Beijing.This paved the way for CNIIwi Holdings’ (representingtribes entrusted to managethe 176,000ha KaingaroaForest) to meet in Shanghaiwith executives from ChinaNational Building and Materials(CNBM), China’s state ownedenterprise responsible for woodprocessing and distribution. Afuture partnership could seemajor wood processing plantsestablished in the Central NorthIsland with the creation ofhundreds of new jobs.Fisheries:Representatives from four Mäorifishing companies alreadyexporting into China met withkey industry players. Ngäi TahuSeafoods representative metwith the company’s newlyappointed Shanghai-basedrepresentative. Ngäti Kahungunusecured a deal for 5 tonnesof dried mussel meat to goto Tai’an, Shandong Province.Aotearoa Fisheries Ltd hasalready received an order forpaua and lobster to go to anexclusive club in Guangzhou.Mäori Tourism:New Zealand Mäori Tourism andWhalewatch Kaikoura securedmeetings with China SouthernAirlines and a large tradewholesaler, GZL. New ZealandMäori Tourism has been invitedback to Guangzhou in Septemberthis year to participate in theChina International TourismExpo, after they “stole the show”with their very popular Expobooth last year.Mäori Education Providers:National Institute of Studies(NIS), a Maori owned Englishlanguage College, signedagreements with colleges inGuangzhou, to cooperate oneducation, curriculum andstudent exchanges. Meanwhile,Te Wänanga o Aotearoa metwith key industry contacts inBeijing, Guizhou and Guangzhou.Cutting edge e-Educationbusiness, Kiwa Media heldsignificant meetings throughoutChina with key clients.Plans for Mäori beingpromoted in New ZealandHouse:An innovative plan to showcaseNew Zealand to Chineseconsumers will see Mäori cultureand products playing a centralrole. Shanghai’s NZ House(opening towards the end of 2012)will promote Kiwi goods andservices and Mäori entrepreneurshave been invited to take part inthe opening ceremony.Feeding the Dragon:With China’s keen interest in asafe and secure food supply, thereare significant opportunities forthe Mäori primary industry sectorbusinesses as well as food andbeverage enterprises. There wasa strong farming contingent onthe mission including the MäoriTrustee, Atihau WhanganuiInc, the Federation of MäoriAuthorities and Parininihi kiWaitotara Inc. Mäori businessrepresentatives were keen to learnmore about the emerging middleclass Chinese consumer market.Jiangmen City:The Minister and delegationwere welcomed to Jiangmenin Guangdong province (1.5hrsfrom Guangzhou). After meetingwith the Mayor andprovincialgovernment leaders, delegatesvisited Dah Chong Hong – ahuge Hong Kong Chineselogistics company once chairedby Alex Chu, who has strongconnections to NewZealand andMäori business.Connecting with thosealready in-market:In Beijing and Shanghai,delegation members attendedseminars that includedpresentations from Fonterra, NZNatural (ice cream) ), TaranakiDairy Technologies (dairy farms inChina), ANZ Bank, Digital Jungle(social media gurus), NZTE’sconsulting Chef Robert Oliver, andChinese businesses trading NZproducts. There were networkingfunctions in each city bringingtogether a strong businessnetwork plus Kiwi expats keen tohelp others from home.46TE PUNI KÖKIRI | KÖKIRI | KÖANGA / SPRING 2012