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Handbook on Citizen Engagement: Beyond Consultation - SASANet

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<str<strong>on</strong>g>Handbook</str<strong>on</strong>g> <strong>on</strong> <strong>Citizen</strong> <strong>Engagement</strong>:Bey<strong>on</strong>d C<strong>on</strong>sultati<strong>on</strong>Amanda SheedyIn collaborati<strong>on</strong> with Mary Pat MacKinn<strong>on</strong>,S<strong>on</strong>ia Pitre and Judy WatlingMarch 2008


C<strong>on</strong>tentsChapter I. Introducti<strong>on</strong> .................................................................................................. 1a) Purpose of the handbook ............................................................................................... 1b) Intended audience .......................................................................................................... 1c) How this handbook was developed ............................................................................... 2d) How to use the handbook .............................................................................................. 2Chapter II. What Is <strong>Citizen</strong> <strong>Engagement</strong>? .................................................................... 4a) What citizen engagement is, and what it is not ............................................................. 4b) Bey<strong>on</strong>d c<strong>on</strong>sultati<strong>on</strong>s and voting: citizen engagement and the renewal ofrepresentative democracy .............................................................................................. 5c) An introducti<strong>on</strong> to the frameworks for citizen engagement .......................................... 6Chapter III. Why <strong>Citizen</strong> <strong>Engagement</strong>? ........................................................................ 9a) The climate in Canada and the need for democratic renewal ........................................ 9b) The hopes and fears of citizen engagement ................................................................... 10Chapter IV. Instituti<strong>on</strong>alizing <strong>Citizen</strong> <strong>Engagement</strong> ................................................... 12Chapter V. Engaging Members of Specific Populati<strong>on</strong>s ............................................ 14Chapter VI. Engaging Aboriginal Communities ......................................................... 18Chapter VII. Getting Started ......................................................................................... 21a) Preparati<strong>on</strong> ..................................................................................................................... 211. Determine goals and rati<strong>on</strong>ale, plus assess c<strong>on</strong>text ................................................ 212. Assessing citizen engagement requirements .......................................................... 22b) Designing the process .................................................................................................... 241. Developing internal capacity: new roles and resp<strong>on</strong>sibilities ................................ 242. Framing the issue in public terms .......................................................................... 263. Recruitment: random, purposive or self-selective .................................................. 274. Logistics: time, place and other c<strong>on</strong>siderati<strong>on</strong>s ..................................................... 285. Choosing methods to match goals .......................................................................... 286. C<strong>on</strong>sider <strong>on</strong>line citizen engagement ...................................................................... 307. Providing credible informati<strong>on</strong> to support citizens’ participati<strong>on</strong> .......................... 328. Facilitators/moderators ........................................................................................... 329. Planning for evaluati<strong>on</strong> and analysis ...................................................................... 3310. Reporting to decisi<strong>on</strong>-makers and participants ...................................................... 34c) Implementati<strong>on</strong> .............................................................................................................. 37i


Chapter VIII. Case Examples .......................................................................................... 38a) Involve ........................................................................................................................... 381. Vancouver Coastal Health’s Community Health Advisory Committees ............... 382. The Romanow Commissi<strong>on</strong> <strong>on</strong> the Future of Health Care in Canada ................... 393. The Subcommittee <strong>on</strong> the Status of Pers<strong>on</strong>s with Disabilities of the StandingCommittee <strong>on</strong> Human Resources Development and the Status of Pers<strong>on</strong>swith Disabilities ...................................................................................................... 40b) Collaborate .................................................................................................................... 414. Tor<strong>on</strong>to Community Housing Corporati<strong>on</strong>’s Tenant Participati<strong>on</strong> System ........... 41c) Empower ........................................................................................................................ 425. Ontario <strong>Citizen</strong>s’ Assembly <strong>on</strong> Electoral Reform .................................................. 42Chapter IX. Practical Tips .............................................................................................. 44Endnotes .......................................................................................................................... 46Appendix A. An Overview of Public Participati<strong>on</strong> Methods ...................................... 49Figures and TablesFigure 1. VCH Community <strong>Engagement</strong> Framework ................................................................ 8Table 1. Three Levels of Involvement ...................................................................................... 4Table 2. Clarifying the Definiti<strong>on</strong> of <strong>Citizen</strong> <strong>Engagement</strong> ....................................................... 5Table 3. IAP2 Public Participati<strong>on</strong> Spectrum ........................................................................... 7Table 4. Health Canada’s Public Involvement C<strong>on</strong>tinuum ....................................................... 8Table 5. Barriers to Participati<strong>on</strong> and Potential Soluti<strong>on</strong>s ........................................................ 15Table 6. Key C<strong>on</strong>diti<strong>on</strong>s for Success ........................................................................................ 23Table 7. Roles and Resp<strong>on</strong>sibilities to C<strong>on</strong>sider ....................................................................... 25Table 8. Framework for Selecti<strong>on</strong> of <strong>Engagement</strong> Techniques ................................................ 29Table 9. Challenges and Opportunities of Online <strong>Citizen</strong> <strong>Engagement</strong> ................................... 31ii


<str<strong>on</strong>g>Handbook</str<strong>on</strong>g> <strong>on</strong> <strong>Citizen</strong> <strong>Engagement</strong>: Bey<strong>on</strong>d C<strong>on</strong>sultati<strong>on</strong>Chapter I. Introducti<strong>on</strong>a) Purpose of the handbookWelcome to the <str<strong>on</strong>g>Handbook</str<strong>on</strong>g> to <strong>Citizen</strong> <strong>Engagement</strong>: Bey<strong>on</strong>d C<strong>on</strong>sultati<strong>on</strong>!This handbook builds <strong>on</strong> years of work at the Canadian Policy Research Networks bringingtogether cutting edge thinkers and practiti<strong>on</strong>ers in the field of citizen engagement. While it is notpossible to capture all of CPRN’s and others’ work in <strong>on</strong>e handbook, the hope is that this toolwill provide a good overview of the breadth of the field – both the c<strong>on</strong>cepts and the methods –and supply ample resources (particularly <strong>on</strong>line resources) with which to deepen knowledge <strong>on</strong>specific subjects.The handbook is intended to whet the appetite for citizen engagement for those new to citizenengagement, and for those with experience to deepen the analysis behind citizen engagementprojects and provide a synthesis of the field and a c<strong>on</strong>cise reference tool. The l<strong>on</strong>g term visi<strong>on</strong> isto c<strong>on</strong>tribute to the closing of the gap between governments and citizens, to allow public servantsand politicians to rec<strong>on</strong>nect with citizens’ needs, priorities and values.This handbook is not a prescriptive how-to manual <strong>on</strong> citizen engagement. There is no <strong>on</strong>e-sizefits-allin citizen engagement. Each c<strong>on</strong>text, policy or program development process requires aunique approach and adapted tools to address its specific needs. Engaging citizens in a meaningfulway first requires an understanding of the philosophy and visi<strong>on</strong> of citizen engagement. It callsfor planning and preparati<strong>on</strong> and sometimes instituti<strong>on</strong>al capacity building. It can demand a shiftin organizati<strong>on</strong>al or departmental cultural c<strong>on</strong>cepti<strong>on</strong>s of what citizens can bring to a policyprocess. This handbook is a starting point to think about these issues and a reference guide forthose who wish to deepen their understanding and practice of citizen engagement.<strong>Citizen</strong> engagement is premised <strong>on</strong> the belief that people should have and want to have a say inthe decisi<strong>on</strong>s that affect their lives. While some may claim that voting and c<strong>on</strong>sultati<strong>on</strong> processesachieve this, it is clear that citizens are increasingly frustrated with these democraticmechanisms. They feel that their voices are not being heard and that decisi<strong>on</strong>s made by elites d<strong>on</strong>ot necessarily reflect their values. <strong>Citizen</strong> engagement provides a visi<strong>on</strong> for a way forward – away of reinvigorating current democratic practices and instituti<strong>on</strong>s, bringing meaning to people’sparticipati<strong>on</strong> and fostering a two way dialogue between citizens and governments. The hope isthat this will not be seen as a mechanism for placating peoples’ desires, but actually bring abouta more just society where governments’ choices more closely reflect the needs of its populati<strong>on</strong>.b) Intended audienceA number of audiences may find this handbook useful, including those working in communitydevelopment, the public sector, the n<strong>on</strong>-profit sector, the private sector and academia. However,it should be noted that this handbook has been written with the particular interests andperspectives of the government in mind – both public servants and politicians. While certainlynot the <strong>on</strong>ly players to have a role in social change, public servants and politicians have a uniquepositi<strong>on</strong> in that they act from within government, granting them a unique opportunity andperspective <strong>on</strong> the policy process.CANADIAN POLICY RESEARCH NETWORKS 1


Other sectors (n<strong>on</strong>-profit, private, academia, etc.) work from outside of government, and theseefforts are often categorized as advocacy, lobbying or in some cases as expert c<strong>on</strong>sultati<strong>on</strong>s.While the philosophy and many of the tools of citizen engagement remain the same across thesesectors, different strategies, positi<strong>on</strong>s of power and theories of change make it difficult to addressthese vast audiences in <strong>on</strong>e handbook.This handbook speaks directly to those initiating citizen engagement from within government,but will be of use to all those interested in engaging citizens in setting priorities and in makingdecisi<strong>on</strong>s.At the time of c<strong>on</strong>cepti<strong>on</strong> and publicati<strong>on</strong>, this handbook was not slated to be translated and sothe experience of citizen engagement in Québec, while vast, has not been included in thehandbook.c) How this handbook was developedIn the summer of 2006, CPRN compiled extensive literature <strong>on</strong> citizen engagement and publicparticipati<strong>on</strong> in Canada for an internati<strong>on</strong>al delegati<strong>on</strong>, which was later developed into ALearning Guide to Public Involvement in Canada. 1 Based <strong>on</strong> this literature, a Table of C<strong>on</strong>tentsfor the proposed handbook was developed, both of which were circulated to key informants forwritten feedback. Approximately 15 interviews were c<strong>on</strong>ducted with other key informants. 2Finally, a draft was peer reviewed by three experts in the field of citizen engagement.d) How to use the handbookA detailed Table of C<strong>on</strong>tents provides a quick and easy reference for those seeking informati<strong>on</strong><strong>on</strong> a particular subject. Each chapter and secti<strong>on</strong> starts with a brief overview of the subject, andc<strong>on</strong>tains a suggested reading list, identifying two or three key resources with web links (whereavailable).Chapter II. What is <strong>Citizen</strong> <strong>Engagement</strong>? addresses an important basic questi<strong>on</strong>. The c<strong>on</strong>ceptof citizen engagement is explored within the c<strong>on</strong>text of distinguishing what it is and what it isnot. The underpinning theory of deliberative democracy is sketched, followed by an introducti<strong>on</strong>of some key citizen engagement frameworks and spectrums.Chapter III. Why <strong>Citizen</strong> <strong>Engagement</strong>? provides a rati<strong>on</strong>ale for citizen engagement in thecurrent Canadian c<strong>on</strong>text. It also highlights some of the comm<strong>on</strong> criticisms and fears about it(e.g. building false expectati<strong>on</strong>s in citizens) and elaborates <strong>on</strong> the hopes for citizen engagementin renewing current democratic structures.Chapter IV. Instituti<strong>on</strong>alizing <strong>Citizen</strong> <strong>Engagement</strong> c<strong>on</strong>siders l<strong>on</strong>ger-term goals of citizenengagement. While citizen engagement projects are often seen as ad-hoc, <strong>on</strong>e-off endeavors withspecific goals that d<strong>on</strong>’t c<strong>on</strong>nect to larger policy agendas, there is growing interest in how toinstituti<strong>on</strong>alize citizen engagement. This secti<strong>on</strong> discusses some approaches toinstituti<strong>on</strong>alizati<strong>on</strong>.Chapter V. Engaging Members of Specific Populati<strong>on</strong>s takes a practical look at a majorchallenge of engagement processes – how to engage hard-to-reach populati<strong>on</strong>s. Tips areprovided <strong>on</strong> how to reach those populati<strong>on</strong>s whose voices are less often heard.2 CANADIAN POLICY RESEARCH NETWORKS


Chapter VI. Engaging Aboriginal Communities frames citizen engagement as an opportunityfor rec<strong>on</strong>ciliati<strong>on</strong>, and looks at the unique opportunities, challenges and historical c<strong>on</strong>text ofengaging Aboriginal citizens.Chapter VII. Getting Started sets out a series of steps that should be c<strong>on</strong>sidered whenembarking <strong>on</strong> a citizen engagement process, from preparati<strong>on</strong> to giving feedback to participants.Lists of questi<strong>on</strong>s, tools for capacity building, tables for matching goals to methods and otherpractical tools are included. Various methods of citizen engagement are presented in table formatwith references.Chapter VIII. Case Examples briefly elaborates five different cases of citizen engagement. Thesecti<strong>on</strong> provides a cross secti<strong>on</strong> of various degrees of citizen engagement at regi<strong>on</strong>al, provincialand federal levels, as well as two examples of instituti<strong>on</strong>alized citizen engagement.Chapter IX. Practical Tips outlines suggesti<strong>on</strong>s and c<strong>on</strong>siderati<strong>on</strong>s from experts in the field.CANADIAN POLICY RESEARCH NETWORKS 3


Chapter II. What Is <strong>Citizen</strong> <strong>Engagement</strong>?a) What citizen engagement is, and what it is notAbove all, citizen engagement values the right of citizens to have an informed say in thedecisi<strong>on</strong>s that affect their lives. It emerged from the ideas of public participati<strong>on</strong>, which isdistinguished below from public communicati<strong>on</strong> and c<strong>on</strong>sultati<strong>on</strong> (see Table 1). Both publicparticipati<strong>on</strong> and citizen engagement are different from traditi<strong>on</strong>al forms of interacti<strong>on</strong> betweengovernments and citizens because they are based <strong>on</strong> a two way interacti<strong>on</strong>, c<strong>on</strong>versati<strong>on</strong> ordialogue. <strong>Citizen</strong> engagement emphasizes the sharing of power, informati<strong>on</strong>, and a mutualrespect between government and citizens.Table 1. Three Levels of InvolvementLevel of InvolvementPublic communicati<strong>on</strong>Public c<strong>on</strong>sultati<strong>on</strong>Public participati<strong>on</strong>Flow of Informati<strong>on</strong>One way – sp<strong>on</strong>sor to public representativeOne way – public representative to sp<strong>on</strong>sorTwo way – between sp<strong>on</strong>sor and public representativeSource: Adapted from Rowe G. and Frewer LJ. “A Typology of Public <strong>Engagement</strong>Mechanisms”. Science, Technology and Human Values 2005, 30(2): 255.Ideally, citizen engagement “requires governments to share in agenda-setting and to ensure thatpolicy proposals generated jointly will be taken into account in reaching a final decisi<strong>on</strong>”. 3<strong>Citizen</strong> engagement is appropriate at all stages of the policy development process and is bestseen as an iterative process, serving to infuse citizens’ values and priorities throughout the policycycle. In processes of citizen engagement, citizens represent themselves as individuals ratherthan representing stakeholder groups.The potential of citizen engagement extends bey<strong>on</strong>d an informed, active and engaged citizenry.Engaging citizens in a policy or program development process from the beginning can:• increase citizens’ sense of resp<strong>on</strong>sibility and understanding for complex issues;• be an important mechanism to clarify citizen’s values, needs and preferences allowing publicservants and politicians to understand how the public views an issue and what is mostimportant to them, what informati<strong>on</strong> the public needs to understand an issue and how to bestframe or speak about an issue;• lead decisi<strong>on</strong>-makers to make better decisi<strong>on</strong>s by helping them to understand the potentialsocial and ethical implicati<strong>on</strong>s of their decisi<strong>on</strong>s am<strong>on</strong>gst populati<strong>on</strong>s that they may not befamiliar with;• allow politicians to share ownership for a c<strong>on</strong>troversial public decisi<strong>on</strong> with citizens; and• increase the legitimacy of public decisi<strong>on</strong>s.Table 2: Clarifying the Definiti<strong>on</strong> of <strong>Citizen</strong> <strong>Engagement</strong> summarizes the c<strong>on</strong>cept of citizenengagement (left column) and provides some examples of what citizen engagement is not (rightcolumn).4 CANADIAN POLICY RESEARCH NETWORKS


Table 2. Clarifying the Definiti<strong>on</strong> of <strong>Citizen</strong> <strong>Engagement</strong><strong>Citizen</strong> <strong>Engagement</strong>*• Involves citizens (individuals, not representatives) inpolicy or program development, from agenda settingand planning to decisi<strong>on</strong>-making, implementati<strong>on</strong>and review• Requires two way communicati<strong>on</strong> regarding policyor program change (interactive and iterative):between government and citizens; am<strong>on</strong>g citizens;and am<strong>on</strong>g citizens and civil society groups• Aims to share decisi<strong>on</strong>-making power andresp<strong>on</strong>sibility for those decisi<strong>on</strong>s• Includes forums and processes through whichcitizens come to an opini<strong>on</strong> which is informed andresp<strong>on</strong>sible• Generates innovative ideas and active participati<strong>on</strong>• C<strong>on</strong>tributes to collective problem solving andprioritizati<strong>on</strong> (deliberati<strong>on</strong>)• Requires that informati<strong>on</strong> and process betransparent• Depends <strong>on</strong> mutual respect between all participantsNot <strong>Citizen</strong> <strong>Engagement</strong>• Engages exclusively the leaders ofstakeholder groups or representatives• C<strong>on</strong>stitutes participati<strong>on</strong> in a programwhere no decisi<strong>on</strong>-making power isgranted regarding the shape orcourse of the policy or program• Involves participants <strong>on</strong>ly in lastphase of policy development• Seeks approval for a pre-determinedchoice of alternatives• Intends to fulfill “public c<strong>on</strong>sultati<strong>on</strong>obligati<strong>on</strong>s” without a genuine interestin infusing the decisi<strong>on</strong> with theopini<strong>on</strong>s sought• Includes public opini<strong>on</strong> polls andmany focus group exercises*Please note that citizen engagement initiatives may embody some but not all of these characteristics.<strong>Citizen</strong> engagement is still an evolving c<strong>on</strong>cept in an emerging field. As such the lines betweencitizen involvement, participati<strong>on</strong> and engagement are often blurred (see secti<strong>on</strong> c) below).For further reading:Gauvin, François-Pierre and Julia Abels<strong>on</strong>. 2006. Primer <strong>on</strong> Public Involvement. Tor<strong>on</strong>to:Health Council of Canada.www.healthcouncilcanada.ca/en/index.php?opti<strong>on</strong>=com_c<strong>on</strong>tent&task=view&id=109&Itemid=108.Phillips, Susan D., and Michael Orsini. 2002. Mapping the Links: <strong>Citizen</strong> Involvement in PolicyProcesses. Canadian Policy Research Networks. www.cprn.org/doc.cfm?doc=169&l=en.Visit the website of the Deliberative Democracy C<strong>on</strong>sortium www.deliberative-democracy.net/and browse the articles in the Journal of Public Deliberati<strong>on</strong> at www.services.bepress.com/jpd/.b) Bey<strong>on</strong>d c<strong>on</strong>sultati<strong>on</strong>s and voting: citizen engagement and the renewal ofrepresentative democracy<strong>Citizen</strong> engagement emerges from a growing disquiet with the current practice of democracy. Itseeks not to replace representative democracy but rather to renew and deepen it by narrowing thegap between governments and the public they serve and improving the legitimacy of decisi<strong>on</strong>s.CPRN’s citizen engagement work, and that of other research-practiti<strong>on</strong>ers, is informed andinfluenced by deliberative democracy theory. This approach to citizen engagement proposes agenuine dialogue and reas<strong>on</strong>ed deliberati<strong>on</strong> as a means for generating new and innovative ideasCANADIAN POLICY RESEARCH NETWORKS 5


and acti<strong>on</strong>s. It sees dialogue as more than a c<strong>on</strong>versati<strong>on</strong> – it requires <strong>on</strong>e to be open to the otherand a willingness to be persuaded. Deliberati<strong>on</strong> involves collective problem-solving andprioritizati<strong>on</strong> resulting in more legitimate decisi<strong>on</strong>-making processes.How is this different than a public opini<strong>on</strong> poll?One leading view 4 argues that polls represent raw informati<strong>on</strong> that fails to take into c<strong>on</strong>siderati<strong>on</strong>the processing of complex informati<strong>on</strong> that is necessary to come to what he calls “publicjudgment”, or an informed choice. <strong>Citizen</strong> engagement provides forums for citizens to processcomplex informati<strong>on</strong> so that they can come to a deeper understanding of a situati<strong>on</strong> and thusbecome capable of making a well-founded choice.How is this different than negotiati<strong>on</strong>s with stakeholder groups?Stakeholder representatives often come to the table with firmly entrenched positi<strong>on</strong>s that they aremandated to defend. <strong>Citizen</strong> engagement, which can be structured as a parallel or complementaryprocess to stakeholder engagement, aims to include citizens in processes, as individuals whorepresent themselves. Public interest groups sit somewhere between citizens and stakeholders:they take a public interest perspective and may or may not have pre-determined positi<strong>on</strong>s thatthey bring to policy discussi<strong>on</strong>s.How does citizen engagement fit with the c<strong>on</strong>cept of public involvement?Public involvement is an umbrella term that generally refers to the spectrum of methods withwhich to c<strong>on</strong>sult, engage or involve citizens and stakeholder groups in policy or programdevelopment processes. As such, citizen engagement is <strong>on</strong>e of many theories, methods orapproaches that fit within the c<strong>on</strong>cept of public involvement.For further reading:For a brief introducti<strong>on</strong> to Deliberative Dialogue and other theoretical issues: QuantumGovernance’s IPAC Centre for Governance Dialogue. Theoretical Toolkit Inventory.www.quantumgovernance.ca/toolkit/theoretical/theoretical_toolkit_inventory.html.One of the foundati<strong>on</strong>al books in the field of citizen engagement: Yankelovich, Daniel. 1991.Coming to Public Judgment. University of Syracuse Press, NY.A detailed and thoughtful handbook <strong>on</strong> Democratic Dialogue in an internati<strong>on</strong>al c<strong>on</strong>text withextensive practical guidelines: Pruitt, Bettye and Philip Thomas. 2007. Democratic Dialogue – A<str<strong>on</strong>g>Handbook</str<strong>on</strong>g> for Practiti<strong>on</strong>ers. Canadian Internati<strong>on</strong>al Development Agency, IDEA, UNDP andGS/OAS. www.idea.int/publicati<strong>on</strong>s/democratic_dialogue/index.cfm.c) An introducti<strong>on</strong> to the frameworks for citizen engagementThe following secti<strong>on</strong> introduces three spectrums of approaches to citizen engagement through anumber of frameworks.The Internati<strong>on</strong>al Associati<strong>on</strong> for Public Participati<strong>on</strong> (IAP2) developed the IAP2 PublicParticipati<strong>on</strong> Spectrum (see Table 3). 5 The first two categories, “Inform” and “C<strong>on</strong>sult” wouldnot qualify as citizen engagement since they do not entail a two way flow of informati<strong>on</strong> in aniterative fashi<strong>on</strong>.6 CANADIAN POLICY RESEARCH NETWORKS


Table 3. IAP2 Public Participati<strong>on</strong> SpectrumInform C<strong>on</strong>sult Involve Collaborate EmpowerPublic Participati<strong>on</strong> GoalTo provide thepublic withbalanced andobjectiveinformati<strong>on</strong> toassist them inunderstanding theproblem,alternatives andopportunitiesand/or soluti<strong>on</strong>sTo obtain publicfeedback <strong>on</strong>analysis,alternatives and/ordecisi<strong>on</strong>sTo work directlywith the publicthroughout theprocess to ensurethat the publicc<strong>on</strong>cerns andaspirati<strong>on</strong>s arec<strong>on</strong>sistentlyunderstood andc<strong>on</strong>sideredTo partner with thepublic in eachaspect of thedecisi<strong>on</strong> includingthe developmentof alternatives andthe identificati<strong>on</strong> ofthe preferredsoluti<strong>on</strong>To place finaldecisi<strong>on</strong>-making inthe hands of thepublicPromise to the PublicWe will keep youinformedWe will keep youinformed, listen toand acknowledgec<strong>on</strong>cerns andaspirati<strong>on</strong>s, andprovide feedback<strong>on</strong> how publicinput influencedthe decisi<strong>on</strong>We will work withyou to ensure thatyour c<strong>on</strong>cerns andaspirati<strong>on</strong>s aredirectly reflected inthe alternativesdeveloped andprovide feedback<strong>on</strong> how publicinput influencedthe decisi<strong>on</strong>We will look to youfor direct adviceand innovati<strong>on</strong> informulatingsoluti<strong>on</strong>s andincorporate youradvice andrecommendati<strong>on</strong>sinto the decisi<strong>on</strong>sto the maximumextent possibleWe will implementwhat you decideIncreasing level of public impactSource: Internati<strong>on</strong>al Associati<strong>on</strong> for Public Participati<strong>on</strong>. www.iap2.orgVancouver Coastal Health’s (VCH) interpretati<strong>on</strong> of this otherwise linear framework is seen inFigure 1. The circular nature dem<strong>on</strong>strates the interrelati<strong>on</strong>ship between these differentapproaches, how <strong>on</strong>e approach builds <strong>on</strong> and c<strong>on</strong>tinues to draw from the previous <strong>on</strong>e.CANADIAN POLICY RESEARCH NETWORKS 7


Figure 1. VCH Community <strong>Engagement</strong> FrameworkEmpowerInformCollaborateC<strong>on</strong>sultInvolveSource: Adapted from Community <strong>Engagement</strong> Framework. 2006. Courtesy of Community<strong>Engagement</strong>, Vancouver Coastal Health. www.vch.ca/ce/docs/ce_framework.pdf, p. 8.Health Canada’s framework for public involvement is widely used in the health sector(reproduced in Table 4). Because of the criteria previously presented, <strong>on</strong>ly Levels 3 to 5 could bec<strong>on</strong>sidered citizen engagement.Table 4. Health Canada’s Public Involvement C<strong>on</strong>tinuumLevel 1 Level 2 Level 3 Level 4 Level 5Low level of publicinvolvement andinfluenceMid level of publicinvolvement andinfluenceHigh level ofpublic involvementand influenceInform or Educate Gather informati<strong>on</strong> Discuss Engage PartnerCommunicati<strong>on</strong>ListeningC<strong>on</strong>sultingEngagingPartneringSource: Adapted from Health Canada Policy Toolkit for Public Involvement in Decisi<strong>on</strong> Making. 2000.www.hc-sc.gc.ca/ahc-asc/pubs/public-c<strong>on</strong>sult/2000decisi<strong>on</strong>/index_e.html p. 12.<strong>Citizen</strong> engagement frameworks are most helpful and relevant when they are adapted to theirparticular instituti<strong>on</strong>al and cultural settings. Choosing the level of engagement and methodsappropriate to goals are discussed in Chapter VII. Getting Started.For further reading:Organisati<strong>on</strong> for Ec<strong>on</strong>omic and Co-operati<strong>on</strong> and Development (OECD). 2007. <strong>Citizen</strong>s asPartners – OECD <str<strong>on</strong>g>Handbook</str<strong>on</strong>g> <strong>on</strong> Informati<strong>on</strong>, C<strong>on</strong>sultati<strong>on</strong> and Public Participati<strong>on</strong> in Policy-Making walks through some of the elements that need to be c<strong>on</strong>sidered when building aframework. www.oecdbookshop.org.Department of Justice Canada. 2007. Policy Statement and Guidelines for Public Participati<strong>on</strong>.www.justice.gc.ca/en/c<strong>on</strong>s/pc_policy.html.The Nati<strong>on</strong>al Coaliti<strong>on</strong> for Dialogue & Deliberati<strong>on</strong> has extensive and searchable resourcesavailable <strong>on</strong> its website at www.thataway.org.8 CANADIAN POLICY RESEARCH NETWORKS


Chapter III. Why <strong>Citizen</strong> <strong>Engagement</strong>?a) The climate in Canada and the need for democratic renewalIt is no secret that voter turnout is declining in Canada, down to its lowest since 1898 during the2004 federal electi<strong>on</strong> at 60.9% 6 and increasing <strong>on</strong>ly slightly in 2006. While it is difficult topinpoint a single reas<strong>on</strong> for this phenomen<strong>on</strong>, research indicates that Canadians are increasinglyfrustrated with and disc<strong>on</strong>nected from their democratic structures and processes. <strong>Citizen</strong>engagement, a proposed deepening of representative democracy, is an important resp<strong>on</strong>se to thisdemocratic deficit – <strong>on</strong>e that aims to reinvigorate and renew people’s faith in the democraticprocess.While some studies point to citizen apathy as a root cause of this phenomen<strong>on</strong>, other findingsreveal citizens’ deep l<strong>on</strong>ging for more meaningful ways to engage with political structures anddecisi<strong>on</strong>-making. EKOS <strong>Citizen</strong> <strong>Engagement</strong> polling has revealed that:• 85% of Canadians would be more c<strong>on</strong>fident in government decisi<strong>on</strong>s if it was clear that thegovernment sought citizen’s input more regularly, and• 68% of Canadians believe that there are not enough citizen engagement initiatives <strong>on</strong> issuesof public policy. 7It is often suggested that there is a need to move bey<strong>on</strong>d c<strong>on</strong>sultati<strong>on</strong>, which is at times perceivedby those being c<strong>on</strong>sulted as tokenistic and without influence or impact.Over the last 10 to 15 years, there has been a theoretical, “shift from a top-down model ofgovernment to horiz<strong>on</strong>tal governance, which is the process of governing by public policynetworks including public, private and voluntary sector actors.” 8 The fulfillment of this shift inpractical terms is dependent <strong>on</strong> the politics of the ruling party. The rati<strong>on</strong>ale for this shift lies inthe understanding that better decisi<strong>on</strong>s are made when the affected stakeholder groups areinvolved and that no <strong>on</strong>e group has the answers to today’s “wicked” 9 policy problems. Variousmodels of collaborati<strong>on</strong> have emerged which emphasize partnerships between government anddifferent sectors. Within horiz<strong>on</strong>tal management, government is expected to take a holisticapproach to policy, moving bey<strong>on</strong>d departmental silos to embrace citizen-centered policyanalysis and soluti<strong>on</strong>s. Governments are no l<strong>on</strong>ger expected to have all the answers internally,but rather to play the role of coordinating and facilitating a collective process of policydevelopment.Building <strong>on</strong> this momentum, citizen engagement proposes a philosophy and related methods toc<strong>on</strong>tribute to this new visi<strong>on</strong> of networked governance.CANADIAN POLICY RESEARCH NETWORKS 9


) The hopes and fears of citizen engagementApprehensi<strong>on</strong>s and scepticism regarding citizen engagement should not be ignored. Somequesti<strong>on</strong> the value and benefit of engaging citizens, especially when it comes to addressingcomplex social or scientific questi<strong>on</strong>s. Others worry about citizens taking over or hijacking thedelicate policy process or about raising expectati<strong>on</strong>s bey<strong>on</strong>d reas<strong>on</strong>able limits. Pragmatists arereluctant to ramp up citizen engagement because of tight timelines and budgets. While these andother c<strong>on</strong>cerns are valid, many can be addressed with political commitment, proper planning,clear objective setting, transparent communicati<strong>on</strong> with participants and a flexibility to adjustcourse as required to deal with emerging realities.The potential benefits of citizen engagement are elaborated below. 10Making Legitimate Decisi<strong>on</strong>s: No decisi<strong>on</strong> is value free, and thus relying solely <strong>on</strong> fact-basedexpert opini<strong>on</strong>s in decisi<strong>on</strong>-making is limiting and paints a narrow picture of reality. Ignoringpublic values is short-sighted and ultimately results in dissatisfied c<strong>on</strong>stituents. Decisi<strong>on</strong>s thatare perceived by the public as “legitimate” are more easily arrived at when citizen’s values aretaken into account.Making Better Policy: As discussed above, current thinking has moved bey<strong>on</strong>d the belief that<strong>on</strong>e sector can provide all the answers. By drawing <strong>on</strong> the vast and diverse experientialknowledge of the public (usually in combinati<strong>on</strong> with other forms of knowledge), the chances ofmaking decisi<strong>on</strong>s that are reflective of needs increases.Overcoming Polarizati<strong>on</strong>, Reducing C<strong>on</strong>flict, Looking for Comm<strong>on</strong> Ground: Through awell-structured process of dialogue and deliberati<strong>on</strong>, parties who disagree may come tounderstand why the others hold the positi<strong>on</strong> they do, greatly helping in the l<strong>on</strong>g journey towardscomm<strong>on</strong> ground or positi<strong>on</strong>s from which compromise is more easily attained. Through citizenengagement processes, relati<strong>on</strong>ships of trust are built. Giving citizens appropriate public spacesto come to reas<strong>on</strong>ed collective decisi<strong>on</strong>s (rather than relying <strong>on</strong> typical debate-based adversarialprocesses) makes it much more likely that people will come to more public minded – lessprivately driven – resp<strong>on</strong>ses to public policy problems. In very pragmatic terms, this can savetime and resources that would otherwise be spent resolving a c<strong>on</strong>flict emerging from agovernment decisi<strong>on</strong>.Building Competent, Resp<strong>on</strong>sible <strong>Citizen</strong>s: Through citizen engagement processes, citizenscan acquire skills, such as active listening, empathy, problem solving, and creative thinking thatcan be put to good use in their pers<strong>on</strong>al and community lives.Engaging <strong>Citizen</strong>s in Political Life: <strong>Citizen</strong>s want to have a say in their lives, and a large part ofwhat shapes their lives is public policy. Encouraging and enabling citizens to participate in waysthat are meaningful to their lives will both enhance their own lives, by giving them a greater senseof political efficacy, and potentially increase their c<strong>on</strong>fidence in political practices and structures.Including Minorities: Representative democracy is established <strong>on</strong> majority-based principlesthat can fail to address and incorporate the needs and c<strong>on</strong>cerns of minorities. Electoralinstituti<strong>on</strong>s do not reflect the diversity of the Canadian populati<strong>on</strong>. With an increasingly diverseCanadian populati<strong>on</strong>, there are compelling reas<strong>on</strong>s to create mechanisms to engage minorityvoices’ in decisi<strong>on</strong>-making at all levels.10 CANADIAN POLICY RESEARCH NETWORKS


For further reading:For a discussi<strong>on</strong> of the shifting role of government, albeit in an American c<strong>on</strong>text see PolicyC<strong>on</strong>sensus Initiative and the Kettering Foundati<strong>on</strong>, April 2006. Legislators at a Crossroads:Making Choices to Work Differently. www.policyc<strong>on</strong>sensus.org.Another discussi<strong>on</strong> of the same: Nati<strong>on</strong>al League of Cities, November, 2005. BuildingDemocratic Governance: Tools and Structures for Engaging <strong>Citizen</strong>s. www.nlc.org.Lukensmeyer, Carolyn J. and Lars Hasselblad Torres. 2006. Public Deliberati<strong>on</strong>: A Manager’sGuide to <strong>Citizen</strong> <strong>Engagement</strong>. The IBM Center for The Business of Government.www.businessofgovernment.org/pdfs/LukensmeyerReport.pdf.For a deeper look at citizens’ desire and need for engagement see Wyman, Miriam. 2001.Thinking about Governance: A Discussi<strong>on</strong> Paper. The Comm<strong>on</strong>wealth Foundati<strong>on</strong> <strong>Citizen</strong>s andGovernance Programme. www.democracyeducati<strong>on</strong>.net/Publicati<strong>on</strong>s/publicati<strong>on</strong>s.htm.CANADIAN POLICY RESEARCH NETWORKS 11


Chapter IV. Instituti<strong>on</strong>alizing <strong>Citizen</strong> <strong>Engagement</strong>In Canada, and around the world, very few governments, departments or large organizati<strong>on</strong>shave instituti<strong>on</strong>alized citizen engagement. Most citizen engagement initiatives flow from a desireto attain specific policy goals and are limited in time and scope. This chapter briefly discussesthe need for and the benefits of instituti<strong>on</strong>alizing citizen engagement.Instituti<strong>on</strong>alizing citizen engagement has both structural and cultural comp<strong>on</strong>ents. First, itrequires that citizen engagement becomes a regular, to-be-expected comp<strong>on</strong>ent of the policydevelopment processes. Sec<strong>on</strong>d, and equally important, the public and policy makers, both ofwhom are currently somewhat skeptical about citizen engagement, need to be c<strong>on</strong>vinced thatcitizen engagement processes and their results are of value and are a legitimate part of policydevelopment and democracy. 11According to Turnbull and Aucoin 12 , there are four criteria necessary for the instituti<strong>on</strong>alizati<strong>on</strong>of public involvement. 131. Public involvement is a core element embedded in the policy process: Rather thanremaining an occasi<strong>on</strong>al project, citizen engagement needs to be incorporated in policydevelopment to the same degree that experts, stakeholders and interest groups are currentlyc<strong>on</strong>sulted. Greater trust can be built in the political process if members of the public do notperceive these efforts to occur <strong>on</strong>ly when it is c<strong>on</strong>venient and instrumental to a largerpolitical agenda.2. Public input is given substantial weight in policy development processes; it cannot be a“token” effort, in percepti<strong>on</strong> or reality: As previously discussed, faith in the currentc<strong>on</strong>sultative process has largely been eroded because citizens feel like their voices are notheard, that their opini<strong>on</strong> has been sought after a decisi<strong>on</strong> has been made or that thec<strong>on</strong>sultati<strong>on</strong> process is in place simply to appease public desire for a say. If <strong>on</strong>e of theoverarching goals of citizen engagement is to renew faith in political process, then it isabsolutely essential that this point be given substantive c<strong>on</strong>siderati<strong>on</strong> throughout the planningand executi<strong>on</strong> stages so as to not repeat past mistakes.3. The commitment to instituti<strong>on</strong>alized public involvement is government-wide as opposedto c<strong>on</strong>centrated in certain departments: Many barriers to widespread adopti<strong>on</strong> of citizenengagement are the result of prevalent false assumpti<strong>on</strong>s that citizens cannot grasp complexscientific and social problems, and that they are unc<strong>on</strong>cerned with matters that do not directlyaffect them. As discussed, there is both a cultural and structural project ahead if citizenengagement is to be implemented across governments.4. The efforts to instituti<strong>on</strong>alize public involvement include the public service andparliament: Both the public service and parliament have different but complementary rolesto play in instituti<strong>on</strong>alizing citizen engagement. MPs could potentially use citizenengagement as a tool to maintain c<strong>on</strong>tact with their c<strong>on</strong>stituents, to better inform them ofemerging policies and to better equip themselves to debate policy issues. Parliamentarycommittees and local c<strong>on</strong>stituency offices could use citizen involvement exercises to enablecitizens not <strong>on</strong>ly to provide input but to dialogue with MPs <strong>on</strong> policy matters.12 CANADIAN POLICY RESEARCH NETWORKS


There are a variety of methods and tools to choose from when planning a citizen engagementinitiative (Chapter VII provides further elaborati<strong>on</strong>). The selecti<strong>on</strong> of method and tools dependsup<strong>on</strong> <strong>on</strong>e’s objectives, c<strong>on</strong>text, available resources, timeframe, capacity and other variables.Instituti<strong>on</strong>alizing citizen engagement holds its own set of c<strong>on</strong>siderati<strong>on</strong>s. In Chapter VIII, twocase examples are provided of instituti<strong>on</strong>alized citizen engagement.For further reading:Carolyn Bennett is an MP in Tor<strong>on</strong>to who has utilized citizen engagement extensively in herwork. Read more about it in her document entitled: <strong>Citizen</strong> <strong>Engagement</strong>. 2004. Available at:www.carolynbennett.ca/issuePosting.cfm?ID=9&CFID=15429929&CFTOKEN=49682052.For a discussi<strong>on</strong> of instituti<strong>on</strong>alizati<strong>on</strong> and proposed models see: Turnbull, Lori, Peter Aucoin.2006. Fostering Canadians’ Role in Public Policy: A Strategy for Instituti<strong>on</strong>alizing PublicInvolvement in Policy. Canadian Policy Research Networks.www.cprn.org/doc.cfm?doc=1404&l=en.Lukensmeyer, Carolyn J. and Steven Brigham. 2005. Taking Democracy to Scale: Large ScaleInterventi<strong>on</strong>s–for <strong>Citizen</strong>s. AmericaSpeaks.www.americaspeaks.org/document/docWindow.cfm?fuseacti<strong>on</strong>=document.viewDocument&documentid=99&documentFormatId=167.Fung, Arch<strong>on</strong>. 2006. “Democracy and the Policy Process”. In Oxford <str<strong>on</strong>g>Handbook</str<strong>on</strong>g> of Public PolicyMartin Rein, Michael Moran and Robert E. Goodin, (eds.). New York: Oxford University Press.Chapter 33.CANADIAN POLICY RESEARCH NETWORKS 13


Chapter V. Engaging Members of Specific Populati<strong>on</strong>sA challenging questi<strong>on</strong> in the field of citizen engagement is how to reach people bey<strong>on</strong>d theusual suspects – those who willingly participate over and over again, attend events, volunteer atnumerous organizati<strong>on</strong>s and whose voices are heard loudly and clearly. Who sits down at thetable is a critical element of citizen engagement. This chapter touches <strong>on</strong> factors surroundingexclusi<strong>on</strong>, which are often unintenti<strong>on</strong>al, of specific populati<strong>on</strong>s from civic participati<strong>on</strong>. Somesuggesti<strong>on</strong>s as to how to overcome these barriers are also presented.It is surprising to recall that it has been less than a century and in some cases even less, sincevarious marginalized populati<strong>on</strong>s were awarded <strong>on</strong>e of the most basic civil liberties – the right tovote. These historical legal barriers reflect discriminati<strong>on</strong> and exclusi<strong>on</strong> from power that is stilllargely at play today.• At the federal level, white women w<strong>on</strong> the right to vote in 1918. They actually got toexercise their new right in 1921. At the provincial level, this occurred between 1916 and1940, when white women also w<strong>on</strong> the right to run for electi<strong>on</strong>s.• Late 1940s: women and men from Chinese, Indian and Japanese origin went to the polls.• 1960: Inuit and Aboriginal men and women, <strong>on</strong> and off reserve, w<strong>on</strong> the right to vote.• At the municipal level, as property determined the right to vote, the less fortunate, includingwomen, the poor, immigrants and minorities were excluded from the polls, in some cases,until late 1960s and early 1970s.These differentials c<strong>on</strong>tribute to <strong>on</strong>going imbalances in ec<strong>on</strong>omic, health and social standing.Marginalizati<strong>on</strong> and discriminati<strong>on</strong> are the result of structures that perpetuate a difference inpower between populati<strong>on</strong>s and are maintained by cultural beliefs that deem this difference inpower to be fair. Exploring this complex subject is bey<strong>on</strong>d the scope of this chapter. Havingacknowledged these historical facts, the next step is to emphasize the fundamental importance ofcitizen engagement and its goal of engaging those who have historically been excluded fromdecisi<strong>on</strong>-making. The aim is to adjust the imbalance of power and to prioritize the needs ofexcluded populati<strong>on</strong>s.The following table attempts to summarize some of the practical barriers, specific to citizenengagement, that impede participati<strong>on</strong> and to offer some potential soluti<strong>on</strong>s and resources. It isworth noting that these obstacles are compounded by bel<strong>on</strong>ging to more than <strong>on</strong>e category ofexclusi<strong>on</strong> (i.e. being a women of colour and living in poverty is much more difficult than simplybeing a woman).14 CANADIAN POLICY RESEARCH NETWORKS


Table 5. Barriers to Participati<strong>on</strong> and Potential Soluti<strong>on</strong>sCategories ofExclusi<strong>on</strong>Cross cuttingbarriers: can beapplied to all of thefollowing categoriesEc<strong>on</strong>omic: Poverty isby far, the mostpervasive and crosscutting issue thatexcludes people fromsociety.Barriers to Participati<strong>on</strong>Sense of worth: People living inpoverty or with disabilities,women, sexual minorities, andpeople of colour or from ethnoculturalcommunities have beenstigmatized, belittled andmarginalized, for some, much oftheir lives.Time: Working three jobs tosupport a family makesparticipating in an event almostout of the questi<strong>on</strong>.Social and cultural access:People from different classesinhabit different spaces in societyand those with lower socioec<strong>on</strong>omicstatus are less likely tohave experienced civicparticipati<strong>on</strong>.Ec<strong>on</strong>omic access: This isperhaps the easiest to overcomefrom the standpoint of anorganizer of citizen engagement.Potential Soluti<strong>on</strong>s• Reinforce in multiple ways that input is valuable.• Hire facilitators and staff who are sensitive andskilled at drawing people into the process.Alternatively, sensitize facilitators and staff throughadequate training. See secti<strong>on</strong> b) of Chapter VII.• Hold special pre-sessi<strong>on</strong>s for people from thesegroups to start to voice their opini<strong>on</strong>s in smaller,safer envir<strong>on</strong>ment.• Create “speakers’ lists” to be kept by pers<strong>on</strong> sittingbeside the facilitator, keeping track of how manymen and women, white and n<strong>on</strong>-white peoplespeak. If dominant groups outweigh others, priorityshould be given to those of n<strong>on</strong>-dominant groupswho wish to speak.• C<strong>on</strong>sult with target populati<strong>on</strong> about event timesthat work for them.• Respect end-times.• Provide food and childcare.• Hold event near work or homes of populati<strong>on</strong>.• Choose a space for the event that is inhabited bythe target populati<strong>on</strong>(s).• Work with trusted community partners (i.e. n<strong>on</strong>-profitorganizati<strong>on</strong>s). They may be able to arrange a premeetingspace so that participants can arrive in agroup.• Hold event <strong>on</strong> main public transit line with regularservices at times of the event OR providetransportati<strong>on</strong> services.• Provide remunerati<strong>on</strong> for lost work time, childcare,transportati<strong>on</strong>, etc.• Provide food and/or childcare at the event.• Provide an h<strong>on</strong>orarium.Ethno-cultural andnewly arrivedCanadians: Many ofthe barriers menti<strong>on</strong>edin the ec<strong>on</strong>omiccategory also apply tothese groups as theyare generally more atrisk of living in poverty.<strong>Citizen</strong>ship: By virtue of thephrase “citizen engagement”members of communities who arenot yet full citizens are excluded.Language: English and Frenchmay not be the first language ofethno-cultural and newly arrivedCanadians.Social and cultural barriers:People of different culturalbackgrounds inhabit their ownunique space in communities.Framing: This will have a largeimpact <strong>on</strong> who attends, asdifferent groups may value andperceive issues very differently.• Use alternative words to “citizen engagement” inoutreach material (e.g. people, the public,community members) OR clarify what is meant bycitizen engagement.• Translate written material into appropriatelanguages.• There are many opti<strong>on</strong>s for event-based translati<strong>on</strong>:whisper translati<strong>on</strong> (<strong>on</strong>e-to-<strong>on</strong>e); group translati<strong>on</strong><strong>on</strong> the side; or official translati<strong>on</strong> may be necessaryfor large groups.• Research the social spaces, places of worship,newspapers, and other places of gathering andcommunicati<strong>on</strong> and use them to host events andperform outreach.• See secti<strong>on</strong> b) of Chapter VII <strong>on</strong> Framing.CANADIAN POLICY RESEARCH NETWORKS 15


Table 5. Barriers to Participati<strong>on</strong> and Potential Soluti<strong>on</strong>s (c<strong>on</strong>t’d)Categories ofExclusi<strong>on</strong>Stereotyping age:Youth are idolized,and yet those who aretoo young or too oldare discredited.Ability: The needs ofpeople living withdisabilities are oftenoverlooked, whichc<strong>on</strong>sequently excludesthem.Gender: While 50% ofthe populati<strong>on</strong> isfemale, women arestill underrepresentedin positi<strong>on</strong>s of power,and policies do notnecessary reflect theirneeds. With regards tolesbians, gays,trans/bi-sexuals, andothers, their rights andfreedoms are stillbeing negotiated at thestate level.Barriers to Participati<strong>on</strong>Legitimacy: Youth arestigmatized as being naïve andthe elderly as being out of touchwith c<strong>on</strong>temporary times. Thusboth of these groups are oftenexcluded from discussi<strong>on</strong>s anddecisi<strong>on</strong>-making.Physical access: There are asurprising number of publicspaces that cannot accommodatea wheelchair.Transportati<strong>on</strong>: Getting to andfrom events poses uniquechallenges to people living withdisabilities.Communicati<strong>on</strong>: Depending <strong>on</strong>the pers<strong>on</strong>’s disability, they mayneed assistance communicatingwith a group of people.Parenting: While times are slowlychanging, women still carry adisproporti<strong>on</strong>ate resp<strong>on</strong>sibility forchildcare and parent care, placinga greater burden <strong>on</strong> their time.Legitimacy: People who do not fitthe dominant model of “male” or“female” are stigmatized andgenerally face problems oflegitimacy in the face of authority.Potential Soluti<strong>on</strong>s• Define c<strong>on</strong>cepts and frame the problem in waysyouth can understand and relate to.• Adapt process in ways that youth will not beintimidated to speak up (e.g. small groupdiscussi<strong>on</strong>s and reporting back in large plenary).• Ensure that event space is accessible and advertiseit as such.• Set up the event space to accommodate those inwheelchairs (i.e. table height).• Give sufficient notice of event for people to plantheir adapted transport OR provide adaptedtransportati<strong>on</strong> for them.• On registrati<strong>on</strong> forms, ask people with special needsto specify what they will need to participate, usingrespectful language.• Provide translati<strong>on</strong> into Braille and sign languageservices (determining need before event).• Provide childcare or elder care m<strong>on</strong>ey toparticipating parents.• Or provide childcare (and even elder care) at theevent (ask people to register ahead of time).• See potential soluti<strong>on</strong>s for “Sense of worth” barrierabove.Creati<strong>on</strong> of an atmosphere of respect is fundamental to the inclusi<strong>on</strong> of all people. By valuingc<strong>on</strong>tributi<strong>on</strong>s, integrating words and opini<strong>on</strong>s into recommendati<strong>on</strong>s and decisi<strong>on</strong>s, powerimbalances that are pervasive and ultimately unjust can begin to be adjusted.For further reading:Youth <strong>Engagement</strong>:The Students Commissi<strong>on</strong>/The Center for Excellence for Youth <strong>Engagement</strong> has plenty ofresources <strong>on</strong> its website www.tgmag.ca/.PowerCamp Nati<strong>on</strong>al targets young women in particular and have a great publicati<strong>on</strong> entitledStep It Up: The Young Women’s Guide to Influencing Public Policywww.powercampnati<strong>on</strong>al.ca.Apathy is Boring aims to use art, media and technology to revoluti<strong>on</strong>ize democracywww.apathyisboring.com.TakingITGlobal: www.takingitglobal.org.16 CANADIAN POLICY RESEARCH NETWORKS


Ability/Disability:For a list of c<strong>on</strong>siderati<strong>on</strong>s for making events accessible, Meetings Industry Gurusvnutravel.typepad.com/migurus/patti_digh/.Advancing the Inclusi<strong>on</strong> of Pers<strong>on</strong>s with Disabilities 2004 is a Government of Canada report,www.hrsdc.gc.ca/en/hip/odi/documents/advancingInclusi<strong>on</strong>04/index.shtml.Ethno-Cultural Communities:Vancouver Coastal Health held a workshop entitled: Language and Ethno-Cultural Differences:Engaging Diverse Communities in Public Participati<strong>on</strong>. The summary of the workshop offershelpful ideas to overcoming some of the above barriers. To obtain a copy, c<strong>on</strong>tactMargreth.Tols<strong>on</strong>@vch.ca.General:The Access Alliance Multicultural Community Health Centre is committed to actively workingagainst all forms of oppressi<strong>on</strong> and has its policy framework available at www.accessalliance.ca.BIAS FREE Framework offers a process for looking at the biases and hierarchies that affectorganizati<strong>on</strong>swww.globalforumhealth.org/Site/002__What%20we%20do/005__Publicati<strong>on</strong>s/010__BIAS%20FREE.php.CANADIAN POLICY RESEARCH NETWORKS 17


Chapter VI. Engaging Aboriginal CommunitiesEngaging members of Aboriginal communities requires a unique set of c<strong>on</strong>siderati<strong>on</strong>s. Thehistory of the relati<strong>on</strong>ship between government and Aboriginal people impacts the followingdiverse areas: n<strong>on</strong>-Aboriginal interacti<strong>on</strong> with Aboriginal communities and people; Aboriginalpeoples’ relati<strong>on</strong>ship to and use of the land prior to and since col<strong>on</strong>ializati<strong>on</strong>; their experiencewith historical and current treaty processes; and the unacceptable socio-ec<strong>on</strong>omic, educati<strong>on</strong>aland health status of many Aboriginal people. Combined, these provide very str<strong>on</strong>g moral, legaland practical reas<strong>on</strong>s for pursuing avenues that promote decisi<strong>on</strong>-making processes that fullyengage Aboriginal peoples in policies and programs that affect their lives.The Supreme Court has affirmed a legal duty for governments to c<strong>on</strong>sult with First Nati<strong>on</strong>s andMétis people through numerous decisi<strong>on</strong>s. The Sparrow 14 decisi<strong>on</strong> (1990) affirmed andrecognized Aboriginal peoples’ freedoms and rights under the C<strong>on</strong>stituti<strong>on</strong> Act. The Haida 15decisi<strong>on</strong> (2004) deems that, based <strong>on</strong> these rights, both the federal and provincial governmentshave a legal duty to c<strong>on</strong>sult Aboriginal peoples <strong>on</strong> any matters that may impact Treaty and/orAboriginal rights as set down in Secti<strong>on</strong> 35(1) of the C<strong>on</strong>stituti<strong>on</strong> Act. The Taku 16 decisi<strong>on</strong>(2004) went even further to claim that regardless of the status of Aboriginal land claims, theCrown still has a duty to c<strong>on</strong>sult. Most governments have thus far applied this duty in the realmof natural resource management, but many Aboriginal groups have the view that these rulingsalso apply to all government decisi<strong>on</strong>s and policies that affect the lives of Aboriginal peoples,including health, social services, educati<strong>on</strong> and so <strong>on</strong>.Bey<strong>on</strong>d the moral argument to engage Aboriginal peoples, there are str<strong>on</strong>g pragmatic reas<strong>on</strong>s todo so. The public and private sectors have realized that c<strong>on</strong>sulting with Aboriginal peoplesbefore making and implementing policy can avoid problems, delays and ultimately resourcesrequired to mediate c<strong>on</strong>flict. For example, in Saskatchewan, n<strong>on</strong>-smoking legislati<strong>on</strong> wasadopted and implemented in workplaces without giving due c<strong>on</strong>siderati<strong>on</strong> to Aboriginaljurisdicti<strong>on</strong> over reserves. This resulted in a jurisdicti<strong>on</strong>al tug-of-war with reserves taking anoppositi<strong>on</strong>al stance to the province, rather than coming to a c<strong>on</strong>sensual agreement that couldhave benefited the health of all in the province. Other potential impacts from failing to c<strong>on</strong>sultAboriginal peoples include: failing to address intended needs targeted by programming or policy;perpetuating or exacerbating tensi<strong>on</strong>s between Aboriginal and n<strong>on</strong>-Aboriginal groups; legalacti<strong>on</strong>; and civil disobedience (i.e. as experienced in Caled<strong>on</strong>ia).As previously discussed, there are both cultural and structural roots to the exclusi<strong>on</strong> ofAboriginal peoples that need to be addressed. To begin with, there is a tendency for experts to bedismissive of “lay” or “traditi<strong>on</strong>al” knowledge and opini<strong>on</strong>s, and this is seen even more str<strong>on</strong>glyin the case of Aboriginal peoples. While Supreme Court decisi<strong>on</strong>s provide the legal duty todevelop structures and instituti<strong>on</strong>s for the c<strong>on</strong>sultati<strong>on</strong> of Aboriginal peoples, deeply engrainedcultural beliefs and biases about Aboriginal people c<strong>on</strong>tinue to erect barriers to genuineengagement and listening. In order to engage Aboriginal people in a meaningful way in programand policy development, it is essential to be respectful of cultural differences, acknowledgedifferences in power and history, work to overcome prec<strong>on</strong>cepti<strong>on</strong>s about each other and attemptto find comm<strong>on</strong> ground.18 CANADIAN POLICY RESEARCH NETWORKS


As Aboriginal communities develop their rights and capacity for self-governance, they willc<strong>on</strong>tinue to develop their own versi<strong>on</strong>s of citizen engagement within their communities. Severalexamples of this are informative:• First Nati<strong>on</strong>s of the Meadow Lake Tribal Council, Saskatchewan, where members are beingc<strong>on</strong>sulted at key stages of the self-government negotiati<strong>on</strong>s with Canada• The Health Care System in Nunavut has integrated citizens into its governing body• Hul’qumi’num Treaty Group has developed a Land Use Plan for its territory <strong>on</strong> southeastVancouver Island and the Gulf Islands. 17The Government of Saskatchewan has developed a series of principles to guide employeesimplementing the duty to c<strong>on</strong>sult that are useful in thinking about engaging Aboriginalpopulati<strong>on</strong>s. Note that while the word “c<strong>on</strong>sultati<strong>on</strong>” is used, it is clear from the guidingprinciples that the visi<strong>on</strong> is much closer to that of citizen engagement. The following are aselecti<strong>on</strong> of the 12 principles from the Government of Saskatchewan’s Guidelines: 18• Whether government acti<strong>on</strong> may adversely affect Treaty or Aboriginal rights is a questi<strong>on</strong>that must be asked of all new initiatives and changes c<strong>on</strong>templated to existing activities.• C<strong>on</strong>sultati<strong>on</strong>s must be genuine and must be c<strong>on</strong>ducted with integrity and in good faith withthe intent of upholding the h<strong>on</strong>our of the Crown.• First Nati<strong>on</strong>s and Métis people need to be directly engaged in the c<strong>on</strong>sultati<strong>on</strong> process.• First Nati<strong>on</strong>s and Métis people who are being c<strong>on</strong>sulted are to be given a say in how thec<strong>on</strong>sultati<strong>on</strong> process should unfold.• C<strong>on</strong>sultati<strong>on</strong> should occur as early in the decisi<strong>on</strong>-making process as reas<strong>on</strong>ably possible andbefore final decisi<strong>on</strong>s are made.• The c<strong>on</strong>sultati<strong>on</strong> process should lead to the establishment of respectful and lastingrelati<strong>on</strong>ships.<strong>Citizen</strong> engagement, (as discussed in Chapters II and III), is motivated by a l<strong>on</strong>ger-term visi<strong>on</strong>than simply to solve a particular problem at a particular point, important as that immediate needis. Part of the visi<strong>on</strong> is to include people who have historically been excluded from decisi<strong>on</strong>makingprocesses. For Aboriginal people, this marginalizati<strong>on</strong> has resulted in l<strong>on</strong>g-standingc<strong>on</strong>flicts between their communities, the government and sometimes segments of the Canadianmainstream populati<strong>on</strong>.The purpose of c<strong>on</strong>sultati<strong>on</strong> is to advance the process of rec<strong>on</strong>ciliati<strong>on</strong> [betweengovernment and Aboriginal peoples]. It is not simply a step in a particularprocess, but an attitude that needs to inform the manner in which the governmentdoes its business. 19Following the principles provided above and carefully planning the process (see Chapter VII.Getting Started) will combine to provide a starting point for working towards a rec<strong>on</strong>ciliatorycitizen engagement process between Aboriginal and n<strong>on</strong>-Aboriginal peoples.CANADIAN POLICY RESEARCH NETWORKS 19


For further reading:Government of Saskatchewan. 2008. Interim Government of Saskatchewan Guide forC<strong>on</strong>sultati<strong>on</strong> with First Nati<strong>on</strong>s and Métis People.www.fnmr.gov.sk.ca/documents/policy/c<strong>on</strong>sultguide.pdf.Centre for Research and Informati<strong>on</strong> Canada. 2005. Finding Their Voice: Civic <strong>Engagement</strong>Am<strong>on</strong>g Aboriginal and New Canadians. www.nald.ca/fulltext/cric/eng/cover.htm.Indian and Northern Affairs Canada. List of resources: toolkits, guides and workbookswww.ainc-inac.gc.ca/ch/awpi/gde/rsucs_3_e.html.Flo, Frank. 1999. Flying Together: A Partnership Guidebook. CANDO, Edm<strong>on</strong>t<strong>on</strong>: <strong>on</strong>developing partnerships between Federal Government and Aboriginal communities.Alfred, Taiaiake, Brock Pitawanakwat and Jackie Price. 2007. The Meaning of PoliticalParticipati<strong>on</strong> for Indigenous Youth. Canadian Policy Research Networks.www.cprn.org/doc.cfm?doc=1749&l=en.20 CANADIAN POLICY RESEARCH NETWORKS


Chapter VII. Getting StartedThis chapter sets out some guidelines and references for planning and executing a citizenengagement initiative. It is not prescriptive but rather, it frames issues as questi<strong>on</strong>s to help in theplanning process. It is written so as to encourage the adaptati<strong>on</strong> of the materials to particularneeds and c<strong>on</strong>text.a) Preparati<strong>on</strong>1. Determine goals and rati<strong>on</strong>ale, plus assess c<strong>on</strong>textTo begin with, c<strong>on</strong>sider why citizen engagement is an essential comp<strong>on</strong>ent of the envisagedpolicy or program development process, and identify the purpose of engaging citizens. The goalsset at the beginning will inform the remainder of the planning decisi<strong>on</strong>s. These goals may evolveas the citizen engagement initiative progresses, but without a clear upfr<strong>on</strong>t understanding it willbe difficult to keep focused. It is also important to place this initiative within an organizati<strong>on</strong>al/departmental c<strong>on</strong>text, as well as a broader political and societal c<strong>on</strong>text. C<strong>on</strong>ducting a brief“envir<strong>on</strong>mental scan” will help. Take the time to sit with team members and decide <strong>on</strong> thewhat’s, when’s and why’s.C<strong>on</strong>sider the spectrum: listening, sharing power and decisi<strong>on</strong>-makingAs discussed in Chapter II, citizen engagement involves a spectrum of approaches and methods.As shown in Table 3, each level of the IAP2 Public Participati<strong>on</strong> Spectrum represents a differentdegree of power sharing with citizens. Involving citizens requires a genuine commitment tolistening to, analyzing with transparency and reporting <strong>on</strong> what citizens have to say with thepurpose of having their input influence and inform the outcomes. It is not about c<strong>on</strong>sulting themafter a decisi<strong>on</strong> has been made. Working at the “empower” end of the spectrum requires a realcommitment by the department or organizati<strong>on</strong> to do everything possible to implement whatcitizens decide. Determining what the department or organizati<strong>on</strong> is capable of, (at theorganizati<strong>on</strong>al and broader government or societal level), is essential in order to choose methodsand ensure that citizens are not “turned off” by false promises.If the organizati<strong>on</strong>/department is ready to move towards the “empower” side of citizenengagement, the BIAS FREE Framework (available at www.globalforumhealth.org) may behelpful. This framework outlines a process to assist in uncovering the hierarchies at play in agiven setting. By uncovering hierarchies, <strong>on</strong>e can begin to see how power affects processes,structures and decisi<strong>on</strong>s. This helps us to move bey<strong>on</strong>d these power structures towards a moreequitable outcome. While the original document is written specifically for the health researchcommunity, the authors state that it can be applied in a wide variety of settings including bothpolicy and programming c<strong>on</strong>texts.CANADIAN POLICY RESEARCH NETWORKS 21


2. Assessing citizen engagement requirementsBefore starting, it is important to c<strong>on</strong>firm that the necessary c<strong>on</strong>diti<strong>on</strong>s are in place to helpensure the success of the proposed citizen engagement project.TimeIn the world of politics, timing is of utmost importance. Undertaking an “envir<strong>on</strong>mental scan”should identify key periods in the process that require citizen input, and when it will bebeneficial to have reports or events to leverage during these times. Expect the process to takel<strong>on</strong>ger than expected, and make allowances for this in the timeline. While not all citizenengagement projects are time intensive, working with citizens will usually take l<strong>on</strong>ger thanc<strong>on</strong>sulting experts.ResourcesOne of the biggest obstacles to citizen engagement is the cost involved in executing the plan. Aselaborated in the next secti<strong>on</strong>, budget expenses do increase <strong>on</strong>ce transportati<strong>on</strong>, compensating forlost work time, building internal capacity in staff, etc., are factored in. So, in this early planningphase, take the time to properly explore the array of different methods (discussed below) andtheir associated scope, timeline, associated costs, etc. A str<strong>on</strong>g argument for the benefits ofcitizen engagement (some of which this handbook aims to provide) will be required in the face ofcompeting projects and status quo processes.Government budget allocati<strong>on</strong>s do not routinely provide resources for citizen engagement, whichhints toward an under-valuing of citizens’ knowledge. As Philips and Orsini 20 argue, the barriersto funding citizen engagement suggest that there is a need to transform the current politicalculture if citizen engagement is to flourish.The range in budgets is wide. <strong>Citizen</strong> engagement projects can cost anywhere between $5,000and $2 milli<strong>on</strong>! The devil is in the details of the plan – the method chosen, the scale(organizati<strong>on</strong>al to federal) and the number of participants – all greatly influence budget.CapacityOrganizati<strong>on</strong>s that have chosen to instituti<strong>on</strong>alize citizen engagement will likely need to developinternal capacity. This can present some challenges and opportunities to plan for, such as:• defining and filling new roles and resp<strong>on</strong>sibilities as well as acquiring or adapting skills toexecute these roles• fostering the capacity of decisi<strong>on</strong>-makers to genuinely listen to citizens• incorporating this new source of informati<strong>on</strong> as part of the evidence-base with which toinform program and policy decisi<strong>on</strong>s.These will be further discussed below in secti<strong>on</strong> b) Designing the process.C<strong>on</strong>diti<strong>on</strong>s for successThe following are overall c<strong>on</strong>diti<strong>on</strong>s for success in citizen engagement endeavors that have beenadapted from Abels<strong>on</strong> and Gauvin. 2122 CANADIAN POLICY RESEARCH NETWORKS


Table 6. Key C<strong>on</strong>diti<strong>on</strong>s for SuccessKey C<strong>on</strong>diti<strong>on</strong>s for SuccessRepresentativenessIndependenceEarly involvementInfluencing the policy decisi<strong>on</strong>Providing informati<strong>on</strong>Resources accessibilityStructured decisi<strong>on</strong>-makingQuesti<strong>on</strong>s to AskHow will citizens be chosen so that they are representative of thepopulati<strong>on</strong>?Will impartial facilitators/moderators be chosen? Is a fair process inplace to give all involved a chance to participate, not favouring <strong>on</strong>eperspective over another?Will citizens be involved in setting the agenda? Defining the rulesof the process? Choosing experts? Defining their need forinformati<strong>on</strong>?Will priorities or decisi<strong>on</strong>s made affect the policy decisi<strong>on</strong>? Is therewillingness within the organizati<strong>on</strong>/department for this to happen?Is there a genuine commitment by the organizati<strong>on</strong>/department tothe process and its outcomes?Is there a plan/budget to prepare an informati<strong>on</strong> package forparticipants? Will it be verified or tested to ensure that it is clearand easily understood by a broad audience?Have participants been provided with enough time for to informthemselves and to discuss am<strong>on</strong>gst themselves? Has m<strong>on</strong>ey beenprovided for transportati<strong>on</strong>, time off work, childcare, etc.?Are the objectives clear, realistic and transparent? How will it bemade clear to participants, from the beginning, how the informati<strong>on</strong>generated will be used? Has a communicati<strong>on</strong> strategy beendeveloped to inform the general public and participants of howcitizens will have affected the decisi<strong>on</strong>?Source: Adapted from Abels<strong>on</strong> and GauvinSome questi<strong>on</strong>s to c<strong>on</strong>sider: 22• How will citizen engagement fulfill the strategic directi<strong>on</strong>s and goals of the organizati<strong>on</strong>/department?• What is the visi<strong>on</strong> for the project/initiative and how does it tie into the organizati<strong>on</strong>/department’s visi<strong>on</strong>? How is that communicated through this project? 23• What is the decisi<strong>on</strong> to be made or questi<strong>on</strong> to be answered?• What is the federal/provincial/regi<strong>on</strong>al c<strong>on</strong>text?• Are there issues to be aware of (i.e. lobby groups, highly visible or charged issues,c<strong>on</strong>necti<strong>on</strong>s to other projects, etc.)?• Do all members of the team understand the spectrum of citizen engagement opti<strong>on</strong>s and whatthe choice in method implies for sharing power with citizens? Is there a commitment toimplementing the changes that arise from the process?• Is there adequate time to prepare the citizen engagement project, to carry it all out in time toinfluence the desired decisi<strong>on</strong>? If time is limited, what opti<strong>on</strong>s and short cuts are possible(e.g. engaging external c<strong>on</strong>sultants, modifying comp<strong>on</strong>ents)?• Are there resources available to carry out the citizen engagement project?CANADIAN POLICY RESEARCH NETWORKS 23


For further reading:Involve, a UK-based organizati<strong>on</strong> dedicated to public participati<strong>on</strong> in policy has a report entitledThe True Costs of Public Participati<strong>on</strong> available atwww.involve.org.uk/index.cfm?fuseacti<strong>on</strong>=main.viewSecti<strong>on</strong>&intSecti<strong>on</strong>ID=390.Phillips, Susan D., and Michael Orsini. 2002. Mapping the Links: <strong>Citizen</strong> Involvement in PolicyProcesses. Canadian Policy Research Networks. www.cprn.org/doc.cfm?doc=169&l=en.b) Designing the processOnce it has been decided that citizen engagement is the right strategy, the next stage is to planthe process. The following secti<strong>on</strong> is intended to help <strong>on</strong>e think through the necessary steps todesign a citizen engagement process.Key success factors for design: 24• Create a “mix of mechanisms”. More than <strong>on</strong>e method of participati<strong>on</strong> may be needed to:address issues; accommodate the range of interests and knowledge; and meet public needsand the ability to participate (e.g. locati<strong>on</strong>, timing).• C<strong>on</strong>sult the department’s corporate c<strong>on</strong>sultati<strong>on</strong> staff to help coordinate involvement effortswith other parts of the government/department and avoid overburdening participants.• C<strong>on</strong>duct a risk assessment of the potential costs (e.g. social, fiscal, political, integrity ofinstituti<strong>on</strong>) that are associated with implementing the public involvement initiative.• Make relevant, easily understandable informati<strong>on</strong> available to participants early through avariety of means.1. Developing internal capacity: new roles and resp<strong>on</strong>sibilitiesPublic Works and Government Services Canada (PWGSC) created an Online C<strong>on</strong>sultati<strong>on</strong>Centre of Expertise (OCCoE) to enhance government capacity for <strong>on</strong>line c<strong>on</strong>sultati<strong>on</strong>. Inadditi<strong>on</strong> to developing a number of helpful resources for <strong>on</strong>line citizen participati<strong>on</strong>, it alsoelaborated a list of essential roles that are easily transferable to other forms of citizenengagement. These roles can be filled either internally or by an external c<strong>on</strong>tractor and some canbe combined into <strong>on</strong>e positi<strong>on</strong>. These roles are briefly outlined in Table 7.24 CANADIAN POLICY RESEARCH NETWORKS


Table 7. Roles and Resp<strong>on</strong>sibilities to C<strong>on</strong>siderRole TitleC<strong>on</strong>vener/Project ManagerDescripti<strong>on</strong> of Role• The leader of the process who brings together other players andoversees the process and outcomesModerator/Facilitator • Ideally an impartial outsider 25• Knows the subject well enough to navigate with ease• Orchestrates a process with a group of people towards a comm<strong>on</strong>lyagreed-to set of goals• Encourages the participati<strong>on</strong> of all those presentSubject MatterExpert• Provides timely, short term expertise (can be in house or external) andoffers in depth knowledge about the breadth of informati<strong>on</strong>,c<strong>on</strong>sequences and debatable issues of a subjectEducator • Acts as an intermediary between the expert and the citizen, distillingcomplex ideas into clear language• Helps experts or decisi<strong>on</strong>-makers to clarify their ideas and facilitates faceto face discussi<strong>on</strong>s• Develops informati<strong>on</strong> booklets/workbooks for participantsC<strong>on</strong>tent Manager • The “librarian” of knowledge – sorts, categorizes and maps• Translates knowledge between different fields/sectors• Sets the stage for the Subject Matter ExpertIssue Manager • Researches, tracks and analyzes the opini<strong>on</strong>s and positi<strong>on</strong>s of variousstakeholder groups, communities or populati<strong>on</strong>s over time• Assists in framing the issue to be of relevance to populati<strong>on</strong>s of interest• Assists in implementati<strong>on</strong>Source: Adapted from PWGSC’s Online C<strong>on</strong>sultati<strong>on</strong> Centre of Expertise Research Compendium (2007).Training staff in citizen engagementAccording to many sources, <strong>on</strong>e of the biggest cultural obstacles to citizen engagement comesfrom staff and decisi<strong>on</strong>-makers’ inability to listen to what citizens have to say. This is a culturalissue that has largely arisen from professi<strong>on</strong>alizati<strong>on</strong> and specializati<strong>on</strong> that leads experts tobelieve that n<strong>on</strong>-experts have nothing or little to c<strong>on</strong>tribute (i.e. “What could Joe at the bus stophave to say about a complex policy issue?”).While it is certainly true that experts have greater technical knowledge than lay people, in theworld of politics, decisi<strong>on</strong>-making is informed by more than facts; moreover, experts themselvesoften disagree <strong>on</strong> facts. Most public policy decisi<strong>on</strong>s are underpinned by value assumpti<strong>on</strong>s andvalue choices. Different values lead to different sets of priorities – perspectives are informed byexperiences and pers<strong>on</strong>al beliefs. While not a c<strong>on</strong>tent expert, the “lay pers<strong>on</strong>” has valuableexperiential knowledge to share. Thus, many experts benefit from exposure to and training incitizen engagement, bringing them to an appreciati<strong>on</strong> of the role of citizen input and priorities ina policy process.CANADIAN POLICY RESEARCH NETWORKS 25


For further reading:Vancouver Coastal Health’s department of Community <strong>Engagement</strong> has d<strong>on</strong>e c<strong>on</strong>siderable workin the area of internal capacity building for citizen engagement. To obtain a copy of theworkshop outlines, c<strong>on</strong>tact sue.davis@vch.ca.2. Framing the issue in public termsIt is no secret that there is a disc<strong>on</strong>nect between government and the public. One strategy forovercoming this is to “put yourself in the other’s shoes” – no easy task. In order to have thedesired participati<strong>on</strong>, the sought input and to meet defined goals, it is essential that the issue isframed in a way that enables a heterogeneous public to engage with the issue. This framing willinform all communicati<strong>on</strong>s strategies, including publicity material, the informati<strong>on</strong> packagesprovided to participants, the shape of the actual event and the feedback given after the event. Itwill also influence who attends the event, what kind of opti<strong>on</strong>s are explored and ultimately, theoutcomes. In other words, this is a crucial step in the design process.Take the following example from Envir<strong>on</strong>ment Canada, which under the CanadianEnvir<strong>on</strong>mental Protecti<strong>on</strong> Act (CEPA) is required to c<strong>on</strong>sult the public. Here is the title of thefirst of many public c<strong>on</strong>sultati<strong>on</strong>s that were taking place during the summer of 2007, which thepublic was invited to participate in:Notice of intent to amend the Domestic Substances List to apply the SignificantNew Activity provisi<strong>on</strong>s under subsecti<strong>on</strong> 81(3) of the Canadian Envir<strong>on</strong>mentalProtecti<strong>on</strong> Act, 1999 to benzenamine, 2,6-dinitro-N,N-dipropyl-4-(trifluoromethyl)-(trifluralin); 1,3,5-triazine-2,4-diamine, 6-chloro-N-ethyl-N'(1-methylethyl)-(atrazine);1,3-benzenedicarb<strong>on</strong>itrile, 2,4,5,6-tetrachloro-(chlorothal<strong>on</strong>il); 1H-indene-1,3(2H)-di<strong>on</strong>e, 2-[(4-chlorophenyl)phenylacetyl]-(chlorophacin<strong>on</strong>e); benzene, 1,1'-(2,2,2-trichloroethyl)… 26As an intelligent citizen, would you participate in this c<strong>on</strong>sultati<strong>on</strong>? Unless <strong>on</strong>e has a PhD inbiochemistry, the answer is probably no. While this example is a blatant <strong>on</strong>e, it does point to afundamental challenge of framing issues in terms the public can understand and thus engagewith.While using appropriate and accessible language is important, it is not enough. Issue framingalso requires careful thinking about what informati<strong>on</strong>, alternatives and potential soluti<strong>on</strong>s are andhow they are presented. This is discussed in secti<strong>on</strong> 7: Providing credible informati<strong>on</strong> to supportcitizens’ participati<strong>on</strong>.Here are three opti<strong>on</strong>s to start thinking about how to frame the issue:• Test the event title, outreach material and issue framing workbook for clarity andunderstanding <strong>on</strong> the target groups.• Hire a specialist in knowledge translati<strong>on</strong> and/or use plain language to ensure that theintended message is being communicated.• Involve representatives of the public or specific “publics” in the framing process. TheKettering Foundati<strong>on</strong> (www.kettering.org) and the Nati<strong>on</strong>al Issues Forum (www.nifi.org/discussi<strong>on</strong>_guides/index.aspx) have extensive experience in this area. Their work has26 CANADIAN POLICY RESEARCH NETWORKS


involved the public in both the naming of a problem, al<strong>on</strong>g with discussing choices <strong>on</strong> howto solve it. According to these groups, investing in this work upfr<strong>on</strong>t will increase thechances of people being mobilized by 10 times!For further reading:The Nati<strong>on</strong>al Coaliti<strong>on</strong> for Dialogue & Deliberati<strong>on</strong> has an article by Tom Atlee, Framing Issuesfor Battle and Collective Intelligence available at www.thataway.org/exchange/resources.php?acti<strong>on</strong>=view&rid=1516.3. Recruitment: random, purposive or self-selectiveThere are a wide variety of strategies to recruit people to come to an event. Please c<strong>on</strong>sultChapter V Engaging members of specific populati<strong>on</strong>s as a necessary compliment to thefollowing strategies.Here are some of the most comm<strong>on</strong>ly used recruitment methods:• Random: Much like in research, it is important to randomly select a sample of participants(usually with help from professi<strong>on</strong>al polling firms) from the target populati<strong>on</strong> in order tolegitimately extrapolate findings to a broader populati<strong>on</strong>. This has the advantage of reachingpeople that other methods will likely not reach. It may be appropriate to initially over samplehard to reach or specific populati<strong>on</strong>s, since their later drop-out rates are higher, and this willensure more representative data collecti<strong>on</strong>.• Purposive: If there is interest in the input of a specific populati<strong>on</strong>, it may be most helpful to<strong>on</strong>ly do outreach to that community. This can include working with other organizati<strong>on</strong>s thathave an established relati<strong>on</strong>ship with the community of interest.• Open: This is achieved with an open invitati<strong>on</strong> for people to participate in an event(s) – asimple first-come, first-serve c<strong>on</strong>cept.• Self-selective: This method can be used in combinati<strong>on</strong> with purposive or open recruitment.Participants are selected from those who resp<strong>on</strong>d to an open or purposive invitati<strong>on</strong> to createa group that represents the populati<strong>on</strong>(s) of interest to the event goals. This is a goodalternative to random recruitment for those with a limited budget.The following questi<strong>on</strong>s introduce several issues that need to be c<strong>on</strong>sidered before choosing arecruitment method:What is the scale of the event? Random recruitment is useful when working at the provincial,federal or large urban level but may not be required at the local or regi<strong>on</strong>al level. Open invitati<strong>on</strong>may not be appropriate for a federal event, as it may overwhelm expectati<strong>on</strong>s.What are the event goals? Is the goal to reach a c<strong>on</strong>clusi<strong>on</strong> that can be generalized to apopulati<strong>on</strong> at large? Or is the goal to obtain a broad spectrum of different percepti<strong>on</strong>s from thepublic?What populati<strong>on</strong> is being targeted? If the goal is to hear from the entire populati<strong>on</strong> of a givenarea, then random selecti<strong>on</strong> may be a good choice. If the issue at stake is specific to <strong>on</strong>e or a fewdifferent populati<strong>on</strong>s, then purposive or self-selective may be more appropriate.CANADIAN POLICY RESEARCH NETWORKS 27


Who will be making decisi<strong>on</strong>s regarding the issue at stake? A citizen engagement project willbe more successful if decisi<strong>on</strong>-makers are involved in the planning of an event(s) or even if theysimply attend the event(s). Specific invitati<strong>on</strong>s to them should be issued and (repeated) followupsc<strong>on</strong>ducted. Their participati<strong>on</strong> in the event(s) will carry much more weight than if theysimply receive a final report.For further reading:The Study Circle Resource Center has comprehensive guides targeted at getting a diverse groupof people together <strong>on</strong> a local or community level. It also has a guide <strong>on</strong> organizing multiculturalstudy circles. www.studycircles.org//en/Page.Organizing.RecruitParticipants.aspx.4. Logistics: time, place and other c<strong>on</strong>siderati<strong>on</strong>sWhile these two issues may seem obvious, there are some important questi<strong>on</strong>s to take intoc<strong>on</strong>siderati<strong>on</strong>:• Physical Space: Does the department/organizati<strong>on</strong> have the physical capacity toaccommodate the number of participants targeted? If not, where will the event(s) be held?What will it cost? Can the room(s) be arranged to accommodate the process (e.g. plenary andbreakout small group discussi<strong>on</strong>s)? Is it a pleasant and comfortable space with windows? Areacoustics and lighting adequate? Is there wall space for flip charts?• Access: Will the desired populati<strong>on</strong> be able to access the space, physically, socially andec<strong>on</strong>omically? (see Chapter V)• Neutrality: If the event deals with a politically charged issue, has a “neutral” space beenchosen that abides by all sides’ needs?• Timing: Has sufficient time for the process been allocated?• Language: Has language translati<strong>on</strong>/interpretati<strong>on</strong> been arranged?• Childcare: Is childcare (or elder care) being offered at the event, or a stipend for those whohave young children?5. Choosing methods to match goalsForm must follow functi<strong>on</strong>. The choice of methods must reflect goals, time, budget, the issue athand and the c<strong>on</strong>text. Various methods can be adapted to particular needs and c<strong>on</strong>texts and manycan be adapted to an <strong>on</strong>line envir<strong>on</strong>ment (see the next secti<strong>on</strong>). There is no right method toaccomplish given goals. As previously discussed, many success factors have to do with thedetails that are quite independent of the method, such as facilitati<strong>on</strong>, providing balancedinformati<strong>on</strong>, etc. The following frameworks may help in thinking about which methods matchspecific goals and circumstances.28 CANADIAN POLICY RESEARCH NETWORKS


Step in PolicyProcessWhat is theagency trying toaccomplish at thisstage?What are therati<strong>on</strong>ales fordoing publicinvolvement?What are the keychallenges?Whichengagementtechniques mightwork best?What are thestrengths of thistechnique?Table 8. Framework for Selecti<strong>on</strong> of <strong>Engagement</strong> TechniquesAgenda Setting Analysis Design Implementati<strong>on</strong> Evaluati<strong>on</strong>• Establish theneed for apolicy reform• Define theproblem to beaddressed• Establishvalues• Identifypriorities• Generateoutcomestatements• Risk of raisingexpectati<strong>on</strong>sthat input willbecome policy• Ensuring thatkey views arerepresented• DeliberativePoll• ChoiceWorkDialogue• 21st CenturyTown Meeting• Uses arandomscientificsample• Clarifiesvalues• Quantifiesopini<strong>on</strong> shifts• Generatesmediaattenti<strong>on</strong>• Define the keychallenges withan issue• Align qualitativeand quantitativeevidence withappropriatepolicyalternatives• Produce a draftpolicy document• Involve thepublic inidentifying andstating in theirterms theproblems apolicy willaddress• Incorporateexpert andexperiencebasedknowledgecooperatively• Developbackgroundmaterials thatensure balanceand neutrality• <strong>Citizen</strong>s Jury• C<strong>on</strong>sensusC<strong>on</strong>ference• Is cost-effective• Uses a randomscientific sample• Allows for indepth,technicalissuesexplorati<strong>on</strong>• Incorporatesexpert views• Avoids mediaspotlight• Evaluatealternativepolicyproposals• Developworkable policydocument• Engage then<strong>on</strong>-expertpublic inunderstandinghow policyprescripti<strong>on</strong>swill addressvalues,priorities, andoutcomes• Ensure thatordinarypeople who willbe impacted bypolicy areinvolved• Ensure clarityaround howinput willinfluence policyand programdesign• 21st CenturyTown Meeting• C<strong>on</strong>sensusC<strong>on</strong>ference• ChoiceWorkDialogue• Study circles• Engages largesegments ofthe populati<strong>on</strong>• Cultivatessharedagreement• Uncoverspublic priorities• Generatesmedia visibility• Establishprograms,guidelines, andeffectiveprocesses todeliver publicbenefits• Ensure broadpublic awarenessand support ofpolicy• Communicateprocess andoutcomes broadly• Ensurecommunitycapacity has beendeveloped overthe policydevelopmentprocess• Public hearing• Mainstreammedia• Is cost-effective• Reaches largenumbers ofcitizens• Reinforcesleadership role ofpublic officialsand experts• M<strong>on</strong>itor policyoutcomes todetermine whetherthe goals of the policyare being met duringimplementati<strong>on</strong>• Ensure policyoutcomes meetpublic goals• Develop appropriateaccountabilitymechanisms• Create informati<strong>on</strong>collecti<strong>on</strong>mechanisms• C<strong>on</strong>nect informati<strong>on</strong>collecti<strong>on</strong> to policyfeed-back cycle• Social m<strong>on</strong>itoring• Scorecards• Engages the public infollow-up• Builds new skills• Engages citizens intheir community• Distributesinformati<strong>on</strong> collecti<strong>on</strong>widelySource: Lukensmeyer, Carolyn J. and Lars Hasselblad Torres. 2006. Public Deliberati<strong>on</strong>: A Manager’sGuide to <strong>Citizen</strong> <strong>Engagement</strong>. The IBM Centre for The Business of Government.www.businessofgovernment.org/pdfs/LukensmeyerReport.pdf. p. 19.CANADIAN POLICY RESEARCH NETWORKS 29


Appendix 1 provides <strong>on</strong>e page summaries of a variety of popular methods for citizenengagement and includes a brief descripti<strong>on</strong>, some strengths, limitati<strong>on</strong>s, examples and some keyreferences to obtain more informati<strong>on</strong>. The methods listed in Appendix 1 include:• <strong>Citizen</strong>s juries• <strong>Citizen</strong>s panels• C<strong>on</strong>sensus c<strong>on</strong>ferences• Scenario workshops• Deliberative polls• <strong>Citizen</strong>s’ dialogue.For further reading:The Nati<strong>on</strong>al Coaliti<strong>on</strong> for Dialogue & Deliberati<strong>on</strong>’s website has an excellent search engine forresources that it has compiled from a wide array of different sources. Recommended source forspecific informati<strong>on</strong> <strong>on</strong> any <strong>on</strong>e method or for broader discussi<strong>on</strong>s of issues:www.thataway.org/exchange.The Institute of Public Administrati<strong>on</strong> of Canada (IPAC) has a Centre for Governance Dialoguewith a number of useful toolkits (managerial, operati<strong>on</strong>al and theoretical). The ManagerialToolkit has brief descripti<strong>on</strong>s of key citizen engagement methods with references.www.quantumgovernance.ca/toolkit/index.html.The Nati<strong>on</strong>al Coaliti<strong>on</strong> for Dialogue & Deliberati<strong>on</strong>’s <strong>Engagement</strong> Streams Framework providesa very useful table with various methods according to primary goal, group size, length of sessi<strong>on</strong>and participant selecti<strong>on</strong>: www.thataway.org/exchange/files/docs/ddStreams1-08.pdf.Health Canada’s Policy Toolkit for Public Involvement in Decisi<strong>on</strong> Making has a table <strong>on</strong> page24 entitled “Matching Acti<strong>on</strong> to Needs” that pairs methods with the various levels of itsframework. The toolkit also provides descripti<strong>on</strong>s of a wide variety of methods. www.hcsc.gc.ca/ahc-asc/pubs/public-c<strong>on</strong>sult/2000decisi<strong>on</strong>/index_e.html.For a comparative table of various methods, including a brief descripti<strong>on</strong>, strengths, weaknesses,recommendati<strong>on</strong>s for use and references see www.vcn.bc.ca/citizenshandbook/compareparticipati<strong>on</strong>.pdf.For a “Process Design Worksheet” see Pruitt, Bettye and Philip Thomas. 2007. DemocraticDialogue – A <str<strong>on</strong>g>Handbook</str<strong>on</strong>g> for Practiti<strong>on</strong>ers. Canadian Internati<strong>on</strong>al Development Agency, IDEA,UNDP and GS/OAS. p. 85. www.idea.int/publicati<strong>on</strong>s/democratic_dialogue/index.cfm.The Internati<strong>on</strong>al Associati<strong>on</strong> for Public Participati<strong>on</strong> (IAP2) has number of useful documents atwww.iap2.org.6. C<strong>on</strong>sider <strong>on</strong>line citizen engagementOnline c<strong>on</strong>sultati<strong>on</strong> and citizen engagement represent the new face of democracy. In the wordsof Stephen Coleman (p. 5):Just as ICTs [informati<strong>on</strong> and communicati<strong>on</strong> technologies] have had profoundeffects up<strong>on</strong> ways that people work, shop, bank, find news and communicate withfriends and families, so they will establish new channels to c<strong>on</strong>nect citizens tohitherto remote instituti<strong>on</strong>s of governance. 2730 CANADIAN POLICY RESEARCH NETWORKS


Coleman argues that the Internet possesses the capacity to renew representative democracy, butthat most governments have not realized this full potential. Most governments merely employICT to c<strong>on</strong>duct polls and surveys. Very few have sufficiently explored the more challengingpotential – that of supporting <strong>on</strong>line public engagement in policy deliberati<strong>on</strong>.Online forums should try to adapt and build <strong>on</strong> face-to-face processes, and include introducti<strong>on</strong>s,icebreakers, background informati<strong>on</strong> and discussi<strong>on</strong>s according to the Best Practicerecommendati<strong>on</strong>s of the Public Works and Government Services Canada’s Online C<strong>on</strong>sultati<strong>on</strong>Centre of Expertise. Most citizen engagement methods can be adapted to an <strong>on</strong>line envir<strong>on</strong>ment,but this requires much creativity, planning and support. Table 9 presents some of theopportunities and challenges of <strong>on</strong>line citizen engagement (some of which are comm<strong>on</strong> to allcitizen engagement exercises).Table 9. Challenges and Opportunities of Online <strong>Citizen</strong> <strong>Engagement</strong>Opportunities• Transparency and speed• Increased citizen access toinformati<strong>on</strong>• Increased access to publicopini<strong>on</strong> for policy makers• Potential to increase number ofparticipantsChallenges• Selecti<strong>on</strong> and representati<strong>on</strong> of participants• The digital divide – determined by age, gender, incomeand race• Informati<strong>on</strong> overload (both citizens and solicitors ofinformati<strong>on</strong>)• Asynchr<strong>on</strong>ous dialogue leading to less focusedc<strong>on</strong>versati<strong>on</strong>s• Instituti<strong>on</strong>al scepticismThere are a variety of <strong>on</strong>line technologies that can be utilized to reach goals, including email,instant messaging, mailing lists and newsgroups, forms (including surveys and petiti<strong>on</strong>s), chatrooms, bulletin boards, <strong>on</strong>line forums, message boards, wikis and weblogs. Choosing the righttechnology is a matter that must be decided in a given c<strong>on</strong>text, keeping in mind budgets, goalsand timelines.For an example of a successful <strong>on</strong>line c<strong>on</strong>sultati<strong>on</strong> at the federal level, please refer to the ChapterVIII case example 3. outlining the <strong>on</strong>line citizen engagement c<strong>on</strong>ducted by the Canadian Houseof Comm<strong>on</strong>s Sub-Committee <strong>on</strong> the Status of Pers<strong>on</strong>s with Disabilities. The Department ofForeign Affairs and Internati<strong>on</strong>al Trade Canada also has forums called Policy eDiscussi<strong>on</strong>sthrough which Canadians can discuss and inform current debates (http://geo.internati<strong>on</strong>al.gc.ca/cip-pic/participate/menu-en.aspx).For further reading:For a c<strong>on</strong>ceptual discussi<strong>on</strong> of <strong>on</strong>line citizen engagement and its role in renewing democracysee: Coleman, Stephen and John Gotze. Bowling Together: Online Public <strong>Engagement</strong> in PolicyDeliberati<strong>on</strong>. Hansard Society www.bowlingtogether.net/references.html.Lukensmeyer, Carolyn J. and Lars Hasselblad Torres. 2006. Public Deliberati<strong>on</strong>: A Manager’sGuide to <strong>Citizen</strong> <strong>Engagement</strong>. The IBM Center for The Business of Government.www.businessofgovernment.org/pdfs/LukensmeyerReport.pdf.CANADIAN POLICY RESEARCH NETWORKS 31


Visit Ascentum’s website “dialoguecircles” for informati<strong>on</strong> about <strong>on</strong>line and offline c<strong>on</strong>sultati<strong>on</strong>and dialogue. www.dialoguecircles.com/Default.aspx?DN=19,10,Documents.Borins, Sandford, et al. 2007. Digital State at the Leading Edge. University of Tor<strong>on</strong>to Press,IPAC Series in Public Management and Governance. www.digitalstate.ca/.7. Providing credible informati<strong>on</strong> to support citizens’ participati<strong>on</strong>To best engage citizens they should have access to key background informati<strong>on</strong> and facts, as wellas a range of approaches, perspectives and soluti<strong>on</strong>s associated with the public issue underdiscussi<strong>on</strong>. The informati<strong>on</strong> should be provided well ahead of time, in accessible, neutrallanguage and format (for the general populati<strong>on</strong>, aim for a grade nine comprehensi<strong>on</strong> level).Generally, it is important for participants to receive material in advance. It should include aneasy to follow agenda, background informati<strong>on</strong> <strong>on</strong> the issue and several opti<strong>on</strong>s from differentperspectives to c<strong>on</strong>sider in thinking about potential soluti<strong>on</strong>s. These soluti<strong>on</strong>s, as discussedabove in the secti<strong>on</strong> <strong>on</strong> framing, are best derived from dialogue/c<strong>on</strong>versati<strong>on</strong>s with the publicabout the issue. The soluti<strong>on</strong>s should articulate the pros and c<strong>on</strong>s and trade-offs implicit in eachdecisi<strong>on</strong>. See examples below.For further reading:Workbook examples:Canadian Policy Research Networks and Viewpoint Learning. 2002. The Kind of Canada WeWant: <strong>Citizen</strong>s’ Dialogue <strong>on</strong> Canada’s Future – Workbook.www.cprn.org/doc.cfm?doc=152&l=en.Nova Scotia Power. 2005 Customer Energy Forum 2005.www.nspower.ca/energy_efficiency/customer_energy_forum_2005/index.shtml.The Nati<strong>on</strong>al Issues Forums Institute has a number of Issue Books/Discussi<strong>on</strong> Guides available<strong>on</strong>line at www.nifi.org/discussi<strong>on</strong>_guides/index.aspx.8. Facilitators/moderatorsFacilitators or moderators play a key role in any citizen engagement process. They serve as thec<strong>on</strong>ductor, guiding the group through what can be an emoti<strong>on</strong>ally demanding albeit fairlystructured discussi<strong>on</strong>. Their ability to provide impartial guidance is <strong>on</strong>e key to the success ofcitizen engagement efforts, as citizens who feel their opini<strong>on</strong>s are not heard will not respect theoutcomes of the event.There are different views about the relative importance of having a facilitator who has expertise<strong>on</strong> the subject under discussi<strong>on</strong>. If facilitators are very well-informed about an issue, it is likelythat they may have well-entrenched opini<strong>on</strong>s, which may make it harder for them to remainscrupulously impartial (this may be particularly the case for facilitators who are tied to thedepartment or organizati<strong>on</strong> hosting the event). On the other hand, their knowledge can provehelpful in keeping c<strong>on</strong>versati<strong>on</strong>s <strong>on</strong> track. An alternative is to find a skilled facilitator who is lesswell-versed in the subject matter to whom informati<strong>on</strong> can be provided (see examples listedbelow).32 CANADIAN POLICY RESEARCH NETWORKS


For further reading:The Internati<strong>on</strong>al Associati<strong>on</strong> of Facilitators is a member based organizati<strong>on</strong> with <strong>on</strong>lineresources and a database of facilitators: www.iaf-world.org.For a discussi<strong>on</strong> of the roles and qualities of facilitators, see Pruitt, Bettye and Philip Thomas.2007. Democratic Dialogue: A <str<strong>on</strong>g>Handbook</str<strong>on</strong>g> for Practiti<strong>on</strong>ers. Canadian Internati<strong>on</strong>alDevelopment Agency, IDEA, UNDP and GS/OAS. pp. 110-113.www.idea.int/publicati<strong>on</strong>s/democratic_dialogue/index.cfm.CPRN has guidebooks for facilitators of dialogues available <strong>on</strong>line, including Facilitators’Guide: <strong>Citizen</strong>s’ Dialogue <strong>on</strong> the Management of Used Nuclear Fuel in Canada. 2004. To obtaina copy, c<strong>on</strong>tact info@cprn.org.9. Planning for evaluati<strong>on</strong> and analysisKey success factors for evaluati<strong>on</strong>: 28• Evaluate and report <strong>on</strong> participants’ involvement, c<strong>on</strong>tributi<strong>on</strong>s and c<strong>on</strong>clusi<strong>on</strong>s/decisi<strong>on</strong>s.• Provide staff with training and development opportunities <strong>on</strong> designing, planning andevaluating public involvement exercises.• Disseminate best practices, methods and tools across the department in order to learn fromthe experience and enhance the department’s capacity for judgment.Often evaluati<strong>on</strong> is not addressed until the end of a process when it may be too late to properlycapture key informati<strong>on</strong>, and analyze/evaluate the valued knowledge that has been generated.Integrating these c<strong>on</strong>siderati<strong>on</strong>s into the planning process at the outset will save time andfrustrati<strong>on</strong> at the end, and enable better learning from the process as it is taking place.The following are elements of a good evaluati<strong>on</strong> practice, as defined by Pruitt and Thomas: 29• Clearly define what is to be evaluated: What is to be analyzed based <strong>on</strong> goals (process,outcomes, impact, outputs, etc.)? What is to be measured/observed?• Build evaluati<strong>on</strong> into the dialogue process: Has evaluati<strong>on</strong> been adequately planned for,allowing time and resources for the evaluati<strong>on</strong> process?• Involve participants: How will participants (citizens, politicians, staff, etc.) be involved inthe evaluati<strong>on</strong> of the process/outcomes?• Develop quantitative and qualitative indicators: What data, qualitative and/or quantitative,will capture the learnings from the project? How will project outcomes be recorded based <strong>on</strong>data needs? Is it necessary to obtain c<strong>on</strong>sensus from participants?• Balance a learning orientati<strong>on</strong> with an outcome orientati<strong>on</strong>: Can the evaluati<strong>on</strong> be designedto provide <strong>on</strong>going learning throughout the project and determine when goals are met?For further reading:Involve (UK) has developed a guide called Making a Difference: A guide to evaluating publicparticipati<strong>on</strong> in central government, available at www.involve.org.uk/evaluati<strong>on</strong>/.Abels<strong>on</strong>, Julia and François-Pierre Gauvin. 2006. Assessing the Impacts of Public Involvement:C<strong>on</strong>cepts, Evidence and Policy Implicati<strong>on</strong>s. Canadian Policy Research Networks.www.cprn.org/en/doc.cfm?doc=1403.CANADIAN POLICY RESEARCH NETWORKS 33


For a great secti<strong>on</strong> <strong>on</strong> m<strong>on</strong>itoring and evaluating see Pruitt, Bettye and Philip Thomas. 2007.Democratic Dialogue – A <str<strong>on</strong>g>Handbook</str<strong>on</strong>g> for Practiti<strong>on</strong>ers. Canadian Internati<strong>on</strong>al DevelopmentAgency, IDEA, UNDP and GS/OAS. pp. 140-151.www.idea.int/publicati<strong>on</strong>s/democratic_dialogue/index.cfm.10. Reporting to decisi<strong>on</strong>-makers and participantsHow and what is reported to whom is clearly dependent <strong>on</strong> the project and the obligati<strong>on</strong>ssurrounding it. This is an important aspect of transparency, which is part of what distinguishescitizen engagement from c<strong>on</strong>sultati<strong>on</strong>. Reporting audiences should include not <strong>on</strong>ly funders anddecisi<strong>on</strong>-makers, but most importantly, participants. Reports should include an overview of theprocess used as well as outcomes and clearly indicate where in the decisi<strong>on</strong>-making process theinput fits and what will happen with that input. An example of a report is provided below.Key success factors for feedback to participants: 30• Maintain an <strong>on</strong>going dialogue with participants.• Inform participants of the findings (when appropriate and possible share draft report withparticipants for their review) and impacts <strong>on</strong> proposed policy, legislati<strong>on</strong>, regulati<strong>on</strong> andprogram changes.• Provide participants with informati<strong>on</strong> <strong>on</strong> next steps.It cannot be emphasized enough how important it is to give transparent feedback to participants.Reporting to participants in a transparent fashi<strong>on</strong> is fundamental to the philosophy underpinningcitizen engagement. Without it, power can be maintained in the hands of decisi<strong>on</strong>-makers,protecting decisi<strong>on</strong>-making processes from the scrutiny of citizens. <strong>Citizen</strong>s should know howtheir participati<strong>on</strong> helped in making a decisi<strong>on</strong>. Reporting to citizens means careful c<strong>on</strong>siderati<strong>on</strong>of what they will want to know and should be written in a language that they will understand. Ifmore than <strong>on</strong>e event is planned, communicating with participants between events can keepmomentum, help link the events and encourage their c<strong>on</strong>tinued involvement. This is also a greatopportunity to thank participants for their time and efforts and to invite them to participatefurther, if appropriate.Document projectsWhile the numbers are growing, there are relatively few well-documented and evaluated cases ofcitizen engagement publicly available in Canada. Documenting and publicizing citizenengagement projects, complete with successes, challenges and less<strong>on</strong>s learned, will make animportant c<strong>on</strong>tributi<strong>on</strong> to learning in this field.For further reading:CPRN has a number of reports available <strong>on</strong> its website, including: Resp<strong>on</strong>sible Acti<strong>on</strong> – <strong>Citizen</strong>s’Dialogue <strong>on</strong> the L<strong>on</strong>g-term Management of Used Nuclear Fuel. 2004. Canadian Policy ResearchNetworks. www.cprn.org/doc.cfm?doc=1050&l=en.Nati<strong>on</strong>al Issues Forums has a number of resources <strong>on</strong>line, including: A New Report – PublicThinking about Democracy’s Challenge: Reclaiming the Public’s Role. 2006. www.nifi.org/.34 CANADIAN POLICY RESEARCH NETWORKS


Summary of questi<strong>on</strong>s to c<strong>on</strong>sider for the planning process: 31Developing internal capacity:• Do the other members of the team understand citizen engagement?• How open are other staff and decisi<strong>on</strong>-makers to citizen input?• Is internal training required?Framing:• Have materials been pre-tested <strong>on</strong> the target populati<strong>on</strong>s?• Is the issue dealt with objectively and in an accessible way?Recruitment:• What is the scale of the event?• What are the goals?• What populati<strong>on</strong>(s) is(are) to be reached?• What groups have been vocal about the issue and/or who will feel the impact of the decisi<strong>on</strong>?Logistics:• Have all issues been c<strong>on</strong>sidered including: timing and timeframe; space for the event;accessibility; neutrality; childcare; etc.Choosing a method:• What will the timeline and budget allow for?• What methods will clearly match goals? Do goals include having citizens generate new ideasand/or having them make deliberate choices about policy or program directi<strong>on</strong>s?• What methods match the organizati<strong>on</strong>al visi<strong>on</strong>/missi<strong>on</strong>/goals?• Is the organizati<strong>on</strong> committed to having the citizen input influence and inform the outcome?Is the department/organizati<strong>on</strong> able to accept or integrate the decisi<strong>on</strong>s or recommendati<strong>on</strong>sthat emerge from the project? In other words, are false expectati<strong>on</strong>s being generated incitizens by virtue of the methods that have been chosen?Online citizen engagement:• Is there adequate internal capacity for an <strong>on</strong>line project, or does it need to be built orprovided externally?• What are the reas<strong>on</strong>s for using <strong>on</strong>line citizen engagement? What will it add to the project?• How will the limitati<strong>on</strong>s of the <strong>on</strong>line envir<strong>on</strong>ment be overcome?CANADIAN POLICY RESEARCH NETWORKS 35


Informati<strong>on</strong> to provide participants:• Who will write the material and for what audience (taking into c<strong>on</strong>siderati<strong>on</strong> literacy levelsof the target populati<strong>on</strong>)?• What informati<strong>on</strong> will be provided to participants and how will framing c<strong>on</strong>siderati<strong>on</strong>s beimplemented in this material?• How will informati<strong>on</strong> be provided to participants (documents sent in mail, website, etc.)?• Does the material need to be translated, and if so, into what language(s)?Facilitati<strong>on</strong>:• Is it important to have a facilitator that is well-informed <strong>on</strong> the subject matter?• How important is the percepti<strong>on</strong> of neutrality regarding the facilitator?• If external facilitators are to be hired, how will they be involved in the planning and design ofthe citizen engagement project?Evaluati<strong>on</strong> and analysis:• Has evaluati<strong>on</strong> been adequately planned for, allowing time and resources for the evaluati<strong>on</strong>process? How will the event be recorded? How will c<strong>on</strong>sent be obtained from participants?• What will be analyzed based <strong>on</strong> the project goals (process, outcomes, impact, outputs, etc.)?What will be measured/observed?• How will participants (citizens, politicians, staff, etc.) be involved in the evaluati<strong>on</strong> of theprocess/outcomes?• What data, qualitative and/or quantitative, will capture learnings from the project? How willproject outcomes be recorded based <strong>on</strong> data needs? Is there the need to obtain c<strong>on</strong>sensusfrom participants?• Can the evaluati<strong>on</strong> be designed to provide <strong>on</strong>going learning throughout the project anddetermine when goals are met?Reporting to decisi<strong>on</strong>-makers and participants:• In what format will participants receive feedback (letter, pamphlet, booklet, etc.)?• How will feedback be distributed (email, website, mail, etc.)?• Based <strong>on</strong> the evaluati<strong>on</strong> or expressed expectati<strong>on</strong>s, what might be some key informati<strong>on</strong> toinclude?• Who will write the feedback, and for what audience (taking literacy levels and language intoaccount)?• In circumstances where the policy or program outcome will not be known for some time,how best to report back?36 CANADIAN POLICY RESEARCH NETWORKS


c) Implementati<strong>on</strong>Sufficiently investing in the planning phase of a citizen engagement process will ensure that theimplementati<strong>on</strong> flows relatively smoothly. Here are some c<strong>on</strong>siderati<strong>on</strong>s for ensuring that eventsrun smoothly:• Set ground rules that will ensure respect, fairness and safety. They can be as simple as: be <strong>on</strong>time, d<strong>on</strong>’t cut others off when speaking, etc.• Ensure that staff members (including facilitators) are clear about their supportive roles duringthe event.• Give participants: an agenda and clear explanati<strong>on</strong> of the process – why they are here andhow they will move forward together; an explanati<strong>on</strong> of the role of all those present; and anidea of how the knowledge generated will be used and reported.• Where appropriate, have c<strong>on</strong>tent experts <strong>on</strong> site to answer questi<strong>on</strong>s (under the directi<strong>on</strong>/guidance of the facilitator).Key success factors for implementati<strong>on</strong>: 32• Ensure participants understand the policy development process.• Be clear <strong>on</strong> the role of participants and how their views will be c<strong>on</strong>sidered in the decisi<strong>on</strong>makingprocess.• Be flexible to accommodate participants’ reas<strong>on</strong>able new requests relating to process design.• Allow for and allot time for participants to “vent”. This should be expected and can beviewed as a natural, healthy part of the process. Once completed, participants can moveforward in their thinking.• Timing is key – finding the elusive “just right” timing requires orienting the process to peakopportunities in the political and policy decisi<strong>on</strong>-making process.For further reading:It is bey<strong>on</strong>d the scope of this handbook to detail all of the many aspects of implementati<strong>on</strong> thatmay emerge. For those wanting detail <strong>on</strong> implementati<strong>on</strong>, see related secti<strong>on</strong> in Pruitt, Bettyeand Philip Thomas. 2007. Democratic Dialogue – A <str<strong>on</strong>g>Handbook</str<strong>on</strong>g> for Practiti<strong>on</strong>ers. CanadianInternati<strong>on</strong>al Development Agency, IDEA, UNDP and GS/OAS.www.idea.int/publicati<strong>on</strong>s/democratic_dialogue/index.cfm.Highly recommended websites in additi<strong>on</strong> to CPRN’s:Canadian Community for Dialogue and Deliberati<strong>on</strong>: www.c2d2.ca.Nati<strong>on</strong>al Coaliti<strong>on</strong> for Dialogue & Deliberati<strong>on</strong>: www.thataway.org.Involve: www.involve.org.uk.Internati<strong>on</strong>al Associati<strong>on</strong> for Public Participati<strong>on</strong>: www.iap2.org.Hansard Society: www.hansardsociety.org.uk/.Nati<strong>on</strong>al Issues Forum: www.nifi.org/.AmericaSpeaks: www.americaspeaks.org/.Public C<strong>on</strong>versati<strong>on</strong>s Project: www.publicc<strong>on</strong>versati<strong>on</strong>s.org.CANADIAN POLICY RESEARCH NETWORKS 37


Chapter VIII. Case ExamplesThe following chapter provides a brief overview of five case examples of citizen engagementused to shape programs or policy. Three examples fit under the Involve level <strong>on</strong> the IAP2spectrum (see Table 3), <strong>on</strong>e at the regi<strong>on</strong>al and two at the federal level. One case study fallsunder the Collaborate and another under the Empower levels (IAP2 spectrum); the first is aregi<strong>on</strong>al example and the other provincial. Two examples of instituti<strong>on</strong>alized citizen engagementare provided (Vancouver Coastal Health and Tor<strong>on</strong>to Community Housing Corporati<strong>on</strong>). In eachof the cases, c<strong>on</strong>text, process and some outcomes have been provided.a) Involve1. Vancouver Coastal Health’s Community Health Advisory CommitteesBridging between citizens and the regi<strong>on</strong>al health authorityVancouver Coastal Health (VCH) is the regi<strong>on</strong>al health authority serving the Vancouver,Burnaby, Richm<strong>on</strong>d and Coastal areas (including the North Shore, Sunshine Coast, Sea to Skyand the Bella Coola, Bella Bella area). In 2002 it created a Community <strong>Engagement</strong> Teamdepartment, unique at the time in Canada, with a missi<strong>on</strong> to implement community engagement(closely defined as citizen engagement, although more inclusive of recent immigrants withoutcitizenship) as a health strategy within the activities of VCH. Its Community <strong>Engagement</strong>Framework, 33 sets out these goals:• To seek public involvement in policy matters, not <strong>on</strong>ly in program design and operati<strong>on</strong>s;• To engage marginalized communities (e.g. ethno-cultural groups, people with disabilities,isolated elderly);• To engage people in the range of participati<strong>on</strong> levels (outlined in Chapter II).Community Health Advisory Committees (CHACs) are <strong>on</strong>e of the structures put in place torealize these goals and act as a bridge between local communities and VCH. There is <strong>on</strong>e CHACin each of the three Health Service Delivery Areas, as well as <strong>on</strong>e that works closely with leadersin Aboriginal communities. The CHACs are populated with individuals who are active andinformed members of their communities, and meet regularly to discuss and inform the VCH ofdevelopments, events, and c<strong>on</strong>cerns that are emerging in their communities. While the CHACshave no decisi<strong>on</strong>-making power, they provide an important feedback loop of input andinformati<strong>on</strong> that would otherwise <strong>on</strong>ly be available to VCH through research and evaluati<strong>on</strong>s.Informati<strong>on</strong> obtained through CHACs has led to participatory research projects, the developmentof new programs, and the shaping of acute care services to better meet the needs of citizens ofthe regi<strong>on</strong>.For Further Reading:You can read more about the Community <strong>Engagement</strong> Team and the CHACs, its guidingprinciples, functi<strong>on</strong>s and purpose <strong>on</strong> the website at www.vch.ca/ce. Specifically of interest arethe CHACs Terms of Reference.38 CANADIAN POLICY RESEARCH NETWORKS


2. The Romanow Commissi<strong>on</strong> <strong>on</strong> the Future of Health Care in CanadaThe most comprehensive c<strong>on</strong>sultati<strong>on</strong> with Canadians to dateIn November 2002, the Romanow Commissi<strong>on</strong> released its final report based <strong>on</strong> what isarguably the most extensive c<strong>on</strong>sultati<strong>on</strong> process to date in Canada. Entitled, Building <strong>on</strong> Values:The Future of Health Care in Canada, 34 the report clearly embodies a balanced approachbetween evidence-based and value-driven informati<strong>on</strong> in decisi<strong>on</strong>-making when it comes toimportant and politically charged public policy such as health care. This is also clearly reflectedin the research process which led to the report. It drew <strong>on</strong> a wide range of expert knowledgethrough round tables, commissi<strong>on</strong>ed research and site visits. It also incorporated the knowledgeand c<strong>on</strong>cerns of patients and the general public through extensive c<strong>on</strong>sultati<strong>on</strong>s, includingdialogue sessi<strong>on</strong>s with 489 randomly selected Canadians across the country. 35The citizen dialogue process led by CPRN and Viewpoint Learning, adapted the latter’sChoicework Dialogue methodology. Day-l<strong>on</strong>g dialogue sessi<strong>on</strong>s moved citizens from their initialpercepti<strong>on</strong>s through a series of c<strong>on</strong>siderati<strong>on</strong>s that facilitated them to come to informedjudgments, identifying trade-offs <strong>on</strong> various health policy opti<strong>on</strong>s.The process, in summary, unfolded in the following way:• Based <strong>on</strong> initial research, four possible scenarios depicting future directi<strong>on</strong>s for the healthcare system were identified and elaborated in a workbook for participants.• Randomly selected participants were provided with informati<strong>on</strong> and brought together ingroups of 40 for a day-l<strong>on</strong>g dialogue sessi<strong>on</strong>.• During the sessi<strong>on</strong>, participants:o were introduced to the process, issues and scenarios;o completed a pre-questi<strong>on</strong>naire to measure their initial views;o shared their views and opini<strong>on</strong>s with both small groups and large plenary sessi<strong>on</strong>s;o assessed the various scenarios and their implicati<strong>on</strong>s through dialogue;o decided <strong>on</strong> recommendati<strong>on</strong>s; ando completed a final questi<strong>on</strong>naire to measure if, how and why their opini<strong>on</strong>s had changedthrough the day, and then shared these with the group.• Researchers analyzed the audio and videotaped results; a report was written and shared withparticipants and decisi<strong>on</strong>-makers. 36Participants generally moved from a positi<strong>on</strong> of just wanting the system fixed to a more complexunderstanding of the systemic changes that would be required and the subsequent change in theiruse and expectati<strong>on</strong>s of the system (i.e. seeing a nurse instead of a doctor for routine health careneeds through a primary care network). Participants came to realize that increased public fundswere necessary to ensure equal access to care. They were even willing to accept increases intaxes so l<strong>on</strong>g as these were earmarked for the health care, and c<strong>on</strong>tingent <strong>on</strong> a number of otherc<strong>on</strong>diti<strong>on</strong>s, including the instituti<strong>on</strong>alizati<strong>on</strong> of an independent auditor general for the health caresystem. The choices that emerged from this process reinforced the values of access based <strong>on</strong>need, fairness and efficiency.CANADIAN POLICY RESEARCH NETWORKS 39


The success of these dialogues is clearly reflected by the recommendati<strong>on</strong> in the final report todevelop a Canadian Health Covenant as a reflecti<strong>on</strong> of collective values and a c<strong>on</strong>sensual visi<strong>on</strong> ofthe health care system. The report underscored that citizens must c<strong>on</strong>tinue to be c<strong>on</strong>sulted in orderto inform future policy decisi<strong>on</strong>s in health care. Commissi<strong>on</strong>er Romanow also redefined the role ofCanadians to <strong>on</strong>e of active c<strong>on</strong>tributor rather than passive c<strong>on</strong>sumer of services and policy.For further reading:For more informati<strong>on</strong> about <strong>Citizen</strong>s’ Dialogue <strong>on</strong> the Future of Health Care in Canadawww.cprn.org/doc.cfm?doc=32&l=en and for a detailed descripti<strong>on</strong> of the process and impactMatching Methods with Policy Purpose www.cprn.org/doc.cfm?doc=1631&l=en.For more informati<strong>on</strong> about Viewpoint Learning and its Choice Dialogue methodologywww.viewpointlearning.com/offer/choice.shtml.3. The Subcommittee <strong>on</strong> the Status of Pers<strong>on</strong>s with Disabilities of the StandingCommittee <strong>on</strong> Human Resources Development and the Status of Pers<strong>on</strong>s withDisabilitiesA parliamentary committee using e-democracy to involve citizens in policy andprogram developmentBy 2002, c<strong>on</strong>stituents had made it clear to their parliamentarians that there were pressingproblems with the Canada Pensi<strong>on</strong> Plan–Disability (CPP-D) program. In order to tackle thiscomplex problem, the Subcommittee <strong>on</strong> the Status of Pers<strong>on</strong>s with Disabilities driven by MPCarolyn Bennett, a str<strong>on</strong>g advocate for systematic engagement with the public, launchedCanada’s first-ever <strong>on</strong>line c<strong>on</strong>sultati<strong>on</strong> to be undertaken by a parliamentary committee. “Thec<strong>on</strong>clusi<strong>on</strong>s and recommendati<strong>on</strong>s in this report… are based <strong>on</strong> what are probably the mostwidely held views ever solicited by a parliamentary committee,” 37 having solicited the feedbackof 1,700 Canadians. This case example dem<strong>on</strong>strates the emerging role of parliament as amediator between the public and government.The committee designed a process that drew <strong>on</strong> the strengths of more traditi<strong>on</strong>al c<strong>on</strong>sultati<strong>on</strong>processes and combined it with innovative e-democracy methods to include the perspectives ofcitizens and those affected by the CPP-D. The process unfolded as follows:• In May 2002, a roundtable of experts was gathered to identify key issues.• In June 2002, an extensive website was launched by the subcommittee to provide informati<strong>on</strong>to all those interested, including research and policy papers, background documents,Frequently Asked Questi<strong>on</strong>s (FAQ), etc.• In December 2002 (<strong>on</strong> the Internati<strong>on</strong>al Day of Pers<strong>on</strong>s with Disabilities), the <strong>on</strong>linec<strong>on</strong>sultati<strong>on</strong> was launched and lasted for 13 weeks. <strong>Citizen</strong>s participated in several ways:completed an issue poll; shared stories; and/or offered potential soluti<strong>on</strong>s. Submissi<strong>on</strong>s hadthe opti<strong>on</strong> of being an<strong>on</strong>ymous or not, and citizens were explicitly informed that they wereassisting in the formulati<strong>on</strong> of recommendati<strong>on</strong>s.• Simultaneous to the above e-c<strong>on</strong>sultati<strong>on</strong>, “regular” subcommittee hearings were held with awide array of witnesses, including: policy experts, advocates, government representatives,medical practiti<strong>on</strong>ers, the insurance industry, n<strong>on</strong>-governmental organizati<strong>on</strong>s, and manymore. Findings from the e-c<strong>on</strong>sultati<strong>on</strong>s were “tested” with these experts as they emerged.40 CANADIAN POLICY RESEARCH NETWORKS


• The Sub-Committee held a final meeting with experts and a small number of participants tofurther deliberate <strong>on</strong> final recommendati<strong>on</strong>s.According to the issue poll, resp<strong>on</strong>dents enjoyed participating in the e-c<strong>on</strong>sultati<strong>on</strong> process, and“92% either agreed or str<strong>on</strong>gly agreed that based <strong>on</strong> this experience they would participate inan issue poll again.” 38For further reading:Report of the Standing Committee <strong>on</strong> Human Resources Development and the Status of Pers<strong>on</strong>swith Disabilities. Listening to Canadians: A First View of the Future of the Canada Pensi<strong>on</strong>Plan (Disability) Program. June 2003. www.parl.gc.ca/cppd/index_e.asp?Language=E.As an example of a federal politician who actively engages c<strong>on</strong>stituents in policy matters, see thewebsite of MP Carolyn Bennett www.carolynbennett.ca/.b) Collaborate4. Tor<strong>on</strong>to Community Housing Corporati<strong>on</strong>’s Tenant Participati<strong>on</strong> SystemGiving marginalized people a say in housing decisi<strong>on</strong>s and budgetsSince 2001, Tor<strong>on</strong>to Community Housing Corporati<strong>on</strong> (TCHC) has been involving its socialhousing tenants in decisi<strong>on</strong>-making including in the allocati<strong>on</strong> of $9 milli<strong>on</strong>/year, or 13% of itscapital budget. 39 TCHC provides 164,000 tenants with social housing, making it the largestsocial housing provider in Canada. Tenants are generally from marginalized groups includingpeople living with disabilities, recent immigrants and the elderly, all of whom live <strong>on</strong> a limitedbudget (average income of $15,400). Facing pressure from tenants and budget cuts, TCHCdecided to engage tenants in making difficult decisi<strong>on</strong>s regarding their capital budget.The process of participatory budgeting spans three years and six phases of planning, summarizedas follows:• Tenants meet by housing unit building to decide <strong>on</strong> priorities and elect a delegate.• Delegates from each building meet with other delegates from their regi<strong>on</strong> at CommunityHousing Unit (CHU) Forums where they deliberate and decide <strong>on</strong> spending priorities for theregi<strong>on</strong> and elect 40 to 65 delegates of their CHU.• Staff draft budgets based <strong>on</strong> these priorities and CHU delegates are trained.• Staff present these budgets at the Tenant Budget Council and CHU delegates deliberate thepriorities. The Tenant Budget Council decides <strong>on</strong> top priorities.• The Tenant Budget Council presents these priorities (over 200 per year) to the CEO, whomakes a final decisi<strong>on</strong> about priorities which are submitted to the Board of Directors of theTCHC for approval.• Staff and tenant delegates disseminate informati<strong>on</strong> about the decisi<strong>on</strong> and process to tenantsand oversee the implementati<strong>on</strong> of projects.CANADIAN POLICY RESEARCH NETWORKS 41


The Tenant Participati<strong>on</strong> System has been evaluated and revised after the initial round (2001-2003), resulting in greater decentralizati<strong>on</strong> and increased decisi<strong>on</strong>-making power for tenants.According to Learner and Wagner, “[t]enants and management developed greater mutualunderstanding, trust and reciprocity.” 40 Tenants are now better able to accept prioritizati<strong>on</strong> ofothers’ needs when weighed against their own. The Tenant Participati<strong>on</strong> System has seeminglytransformed a bleak and c<strong>on</strong>fr<strong>on</strong>tati<strong>on</strong>al situati<strong>on</strong> into <strong>on</strong>e of building community anddemocratic culture am<strong>on</strong>gst some of Tor<strong>on</strong>to’s most marginalized peoples.For further reading:For further informati<strong>on</strong> <strong>on</strong> this and other cases of participatory budgeting in Canada, see JoshLerner and Estair Van Wagner. Participatory Budgeting in Canada: Democratic Innovati<strong>on</strong>s inStrategic Spaces. Transnati<strong>on</strong>al Institute, 2006. www.tni.org/newpol-docs/pbcanada.htm.Tor<strong>on</strong>to Community Housing’s website is also useful: www.tor<strong>on</strong>tohousing.ca/tenant_life.c) Empower5. Ontario <strong>Citizen</strong>s’ Assembly <strong>on</strong> Electoral ReformGiving citizens the power to reshape electoral politicsThe Ontario <strong>Citizen</strong>’s Assembly <strong>on</strong> Electoral Reform was mandated by the provincialgovernment to review the current electoral system, c<strong>on</strong>sider alternatives and makerecommendati<strong>on</strong>s for the betterment of Ontario’s electoral system. A citizen from each of the103 provincial ridings was randomly selected to participate in the eight-m<strong>on</strong>th process(September 2006 to April 2007). The Assembly recommended a Mixed Member Proporti<strong>on</strong>al(MMP) electoral system to replace the current Single Member Plurality system. Thisrecommendati<strong>on</strong> was put to Ontario voters in the October 10, 2007 electi<strong>on</strong>, 41 when it was votedagainst in favour of the status quo.The process had four broad phases:Learning Phase: Between September and November 2006, members of the Assembly attendedsix intensive educati<strong>on</strong>al weekend sessi<strong>on</strong>s that informed them of Ontario’s current electoralsystem, as well as other systems.C<strong>on</strong>sultati<strong>on</strong> Phase: Between October 2006 and January 2007, members of the Assemblyundertook c<strong>on</strong>sultati<strong>on</strong>s with approximately 3,000 Ontarians through public meetings, writtensubmissi<strong>on</strong>s and outreach sessi<strong>on</strong>s in their own communities.Deliberati<strong>on</strong> Phase: Between February and June 2007, Assembly members met over sixweekends in order to discuss, deliberate and decide <strong>on</strong> their final recommendati<strong>on</strong>. Theycollectively selected three main objectives against which they measured various systems. Threevotes were held to narrow down the choices and decide <strong>on</strong> the final recommendati<strong>on</strong> to be put toOntario voters.Public Educati<strong>on</strong> Phase: Between July and October 2007, a public educati<strong>on</strong> campaign wasc<strong>on</strong>ducted to inform citizens of their right to choose between the status quo and mixed memberproporti<strong>on</strong>al systems. According to many, the short time allowed for this complex educati<strong>on</strong>campaign is at least partially resp<strong>on</strong>sible for the referendum results.42 CANADIAN POLICY RESEARCH NETWORKS


Despite this demanding and time c<strong>on</strong>suming process, Assembly members remained deeplycommitted, as noted by the Chair of the <strong>Citizen</strong>s’ Assembly, George Thoms<strong>on</strong>:The assembly members c<strong>on</strong>stantly amazed me with their enthusiasm and deepcommitment to the task they were given. Throughout the eight-m<strong>on</strong>th process, not<strong>on</strong>e member withdrew from the Assembly. Members applied themselves tolearning about electoral systems. They talked to people in their communitiesabout the work of the Assembly and chaired public c<strong>on</strong>sultati<strong>on</strong> meetings. Somemembers read hundreds of written submissi<strong>on</strong>s. Others participated <strong>on</strong> workinggroups to advise the Assembly process or to do more research in specific areas.Many used an <strong>on</strong>line forum to share informati<strong>on</strong> and discuss issues betweenmeetings. 42This case stands as an example of a citizen engagement process that was not allowed sufficienttime for public deliberati<strong>on</strong> and educati<strong>on</strong>. The time commitment required in the deliberati<strong>on</strong>phase (six weekends within three m<strong>on</strong>ths), as well as subsequent phases, may have self-selectedfor participants who do not have children or elders to care for, do not work weekends or haveother c<strong>on</strong>straints <strong>on</strong> their time. The last phase, and arguably the most important phase, was notgiven sufficient time (and half of the four m<strong>on</strong>ths were during the summer). Public educati<strong>on</strong> <strong>on</strong>complex issues such as electoral reform requires years, not m<strong>on</strong>ths, and requires more than asimple passive approach to public educati<strong>on</strong>.For further reading:The final report of the Ontario <strong>Citizen</strong>’s Assembly <strong>on</strong> Electoral Reform: One Ballot, Two Votes:A new way to vote in Ontario. www.citizensassembly.gov.<strong>on</strong>.ca/en/default.asp.For an independent evaluati<strong>on</strong> of the process and outcomes by the Institute <strong>on</strong> Governance:<strong>Citizen</strong> Deliberative Decisi<strong>on</strong>-Making: Evaluati<strong>on</strong> of the Ontario <strong>Citizen</strong>s’ Assembly <strong>on</strong>Electoral Reform www.iog.ca/view_publicati<strong>on</strong>.asp?area=15&publicati<strong>on</strong>ItemID=244.For a discussi<strong>on</strong> of the merits and drawbacks of the process and MMP see Getting Ready for theReferendum: Food For Thought… – Forum Highlights.www.rcrpp.org/doc.cfm?doc=1737&l=en.British Columbia also embarked <strong>on</strong> a similar journey of engaging citizens in electoral reformdecisi<strong>on</strong>s. For informati<strong>on</strong> regarding this process go to www.citizensassembly.bc.ca/public.See Designing Democratic Renewal: The British Columbia <strong>Citizen</strong>s’ Assembly and DemocraticRenewal edited by Mark Warren and Hilary Pearse, 2008. New York: Cambridge UniversityPress for a detailed examinati<strong>on</strong> of the process, impact and significance of the BCCA.Other case examples:MacKinn<strong>on</strong>, Mary Pat, S<strong>on</strong>ia Pitre and Judy Watling. 2007. Matching Methods with PolicyPurpose: Two Case Examples of Public <strong>Engagement</strong>. Canadian Policy Research Networks.www.cprn.org/doc.cfm?doc=1631&l=en.Maxwell, Judith, et al. 2002. Report <strong>on</strong> <strong>Citizen</strong>s’ Dialogue <strong>on</strong> the Future of Health Care inCanada. Commissi<strong>on</strong> <strong>on</strong> the Future of Health Care in Canada.www.cprn.org/doc.cfm?doc=32&l=en.Watling, Judy, Judith Maxwell, Nandini Saxena, Suzanne Taschereau. 2004. Resp<strong>on</strong>sible Acti<strong>on</strong>– <strong>Citizen</strong>s’ Dialogue <strong>on</strong> the L<strong>on</strong>g-term Management of Used Nuclear Fuel. Canadian PolicyResearch Networks. www.cprn.org/doc.cfm?doc=1050&l=en.CANADIAN POLICY RESEARCH NETWORKS 43


Chapter IX. Practical TipsHere are some nuggets of advice and wisdom from people who practice citizen engagement.The OECD <str<strong>on</strong>g>Handbook</str<strong>on</strong>g> <strong>on</strong> public participati<strong>on</strong> offers the following 10 tips: 43Take it seriously: It’s not about how many documents are produced or the number of events thatunfold, but rather their c<strong>on</strong>tent, their process and what is d<strong>on</strong>e with the informati<strong>on</strong>. Thisrequires planning and dedicati<strong>on</strong>.Start from the citizen’s perspective: Already outline in the secti<strong>on</strong> <strong>on</strong> framing (Chapter VII),the success of the engagement process is dependent <strong>on</strong> the ability to determine why a citizenmight be interested in participating.Deliver what you promise: An essential step in building trust and civic participati<strong>on</strong>.Watch timing: This applies across many issues – time for citizens to prepare themselves toparticipate, timing for relevance in a larger policy process, time for trust to develop.Be creative: There is no “cut and paste” model of citizen engagement. Every situati<strong>on</strong> requires aunique approach and series of methods.Balance different interests: No easy task, this is the <strong>on</strong>going challenge of government. <strong>Citizen</strong>engagement provides another source of input and opens the doors to understanding betweendiffering parties, although this is not guaranteed!Be prepared for criticism: People may perceive citizen engagement forums as a space to vent.Processes are not always perfect.Involve your staff: Your staff deserves to be “engaged” as well, either for the project at hand orfor internal policy and program development.Develop a coherent policy: Strengthening government-citizen relati<strong>on</strong>s is in itself a policy andis an important complement, not replacement of, the instituti<strong>on</strong>s of citizen engagement.Act now: Do not wait for relati<strong>on</strong>s with citizens to become stale. Taking acti<strong>on</strong> to engagecitizens will prevent future problems.The following tips were drawn from interviews c<strong>on</strong>ducted during research for this handbook:“Youth engagement [or citizen engagement] is most successful when it is embedded in theprocess at hand – when it is a priority from the very beginning rather than an afterthought.”Nishad Khanna, Students Commissi<strong>on</strong>“There are three requirements for a successful citizen engagement process: the Three R's: Real,Relevant and give Resp<strong>on</strong>sibility.” Peter MacLeod, The Planning Desk, drawing <strong>on</strong> StudentsCommissi<strong>on</strong>“<strong>Citizen</strong>s are more inclined to participate in urban planning processes at a smaller scale ratherthan a larger scale. We found that l<strong>on</strong>g-term plans and visi<strong>on</strong> exercises tend to be a bit far fromthe day-to-day preoccupati<strong>on</strong> of citizens. <strong>Citizen</strong>s tend to be asked more often to c<strong>on</strong>tribute toc<strong>on</strong>crete initiatives that will improve their quality of life.” Pierre Dubé, Nati<strong>on</strong>al CapitalCommissi<strong>on</strong>44 CANADIAN POLICY RESEARCH NETWORKS


“The subject matter should drive the policy process. The more c<strong>on</strong>tentious it is, the moreimportant it is to have all stakeholder groups involved in the decisi<strong>on</strong>-making process.”Katherine Beavis, Department of Fisheries and OceansDocument and share results! This is not being d<strong>on</strong>e enough. There are great initiatives inCanada, but it is difficult to learn about them. By documenting the process, successes andchallenges, champi<strong>on</strong>s of new citizen engagement processes will be c<strong>on</strong>tributing to an excitingand emerging field. The Canadian Community <strong>on</strong> Dialogue and Deliberati<strong>on</strong> (www.c2d2.ca)hosts c<strong>on</strong>ferences regularly where practiti<strong>on</strong>ers in this field have a chance to share experiences,exchange and learn.CANADIAN POLICY RESEARCH NETWORKS 45


Endnotes123456789101112131415161718This literature was compiled into a bibliography entitled, A Learning Guide to PublicInvolvement in Canada by Mary Pat MacKinn<strong>on</strong>, S<strong>on</strong>ia Pitre and Judy Watling. CPRN, Feb.2007. It is available at www.cprn.org/doc.cfm?doc=1622&l=en.See Acknowledgements at beginning of document for a list of key informants.MacKinn<strong>on</strong>, Mary Pat. 2003. <strong>Citizen</strong>s’ Dialogue <strong>on</strong> Canada’s Future: A 21st Century SocialC<strong>on</strong>tract. Presentati<strong>on</strong> to the Canadian Centre for Management Development, Ottawa:Canadian Policy Research Networks, September 26, 2003.Yankelovich, Daniel. 1991. Coming to Public Judgment. University of Syracuse Press, NY.This definiti<strong>on</strong> of Public Participati<strong>on</strong> is in clear c<strong>on</strong>trast to that put forward earlier in thischapter and is reflective of the evolving nature of this field.Electi<strong>on</strong>s Canada, Report of the Chief Electoral Officer of Canada <strong>on</strong> the 38th GeneralElecti<strong>on</strong> Held <strong>on</strong> June 28, 2004. Available at www.electi<strong>on</strong>s.ca/c<strong>on</strong>tent.asp?secti<strong>on</strong>=gen&dir=rep/re2&document=index&lang=e&text<strong>on</strong>ly=false.EKOS Research Associates. <strong>Citizen</strong> <strong>Engagement</strong> 2005: Government Performance and PublicPreferences. Part of Rethinking <strong>Citizen</strong> <strong>Engagement</strong> Study, Ottawa: EKOS, 2005.Phillips, Susan D., Michael Orsini. Mapping the Links: <strong>Citizen</strong> Involvement in PolicyProcesses. Canadian Policy Research Networks, 2002.“Wicked” is a term recently adopted by policy circles, used to describe complex societalissues without a clear “right” answer, often involving a moral positi<strong>on</strong>ing.Ibid., and Lukensmeyer, Carolyn J. and Lars Hasselblad Torres. 2006. Public Deliberati<strong>on</strong>: AManager’s Guide to <strong>Citizen</strong> <strong>Engagement</strong>. The IBM Center for The Business of Government.Turnbull, Lori, Peter Aucoin. Fostering Canadians’ Role in Public Policy: A Strategy forInstituti<strong>on</strong>alizing Public Involvement in Policy. CPRN, March 2006. Available atwww.cprn.org/doc.cfm?doc=1404&l=en.Ibid.Public involvement in this document by Turnbull and Aucoin is defined similarly to theworking definiti<strong>on</strong> of citizen engagement in this handbook.To read the Judgment of the Supreme Court of Canada regarding this case, go tohttp://scc.lexum.um<strong>on</strong>treal.ca/en/1990/1990rcs1-1075/1990rcs1-1075.html.To read the Judgment of the Supreme Court of Canada regarding this case, go tohttp://scc.lexum.um<strong>on</strong>treal.ca/en/2004/2004scc73/2004scc73.html.To read the Judgment of the Supreme Court of Canada regarding this case, go tohttp://scc.lexum.um<strong>on</strong>treal.ca/en/2004/2004scc74/2004scc74.html.For a copy of the full Land Use Plan entitled, Shxunutun’s Tu Suleluxwtst: In the footsteps ofour Ancestors and a copy of the C<strong>on</strong>sultati<strong>on</strong> Policy, visit www.hulquminum.bc.ca/our_work/projects.The Government of Saskatchewan Guidelines for C<strong>on</strong>sultati<strong>on</strong> with First Nati<strong>on</strong>s and MétisPeople: A Guide for Decisi<strong>on</strong> Makers. Saskatchewan First Nati<strong>on</strong>s and Métis Relati<strong>on</strong>sDepartment, May 2006, page 4. Available at www.fnmr.gov.sk.ca/.46 CANADIAN POLICY RESEARCH NETWORKS


1920212223242526272829303132333435363738The Government of Saskatchewan Guidelines for C<strong>on</strong>sultati<strong>on</strong> with First Nati<strong>on</strong>s and MétisPeople: A Guide for Decisi<strong>on</strong> Makers. Saskatchewan First Nati<strong>on</strong>s and Métis Relati<strong>on</strong>sDepartment, May 2006, page 2. Available at www.fnmr.gov.sk.ca/.Phillips, Susan D., and Michael Orsini. 2002. Mapping the Links: <strong>Citizen</strong> Involvement inPolicy Processes. Canadian Policy Research Networks. www.cprn.org/doc.cfm?doc=169&l=en.Gauvin, Francois-Pierre and Julia Abels<strong>on</strong>. 2006. Primer <strong>on</strong> Public Involvement. Tor<strong>on</strong>to:Health Council of Canada.www.healthcouncilcanada.ca/en/index.php?opti<strong>on</strong>=com_c<strong>on</strong>tent&task=view&id=109&Itemid=108.Adapted from Questi<strong>on</strong>s provided by Vancouver Coastal Health – internal document.Adapted from Questi<strong>on</strong>s provided by Vancouver Coastal Health – internal document.Health Canada Policy Toolkit for Public Involvement in Decisi<strong>on</strong>-making. 2000: 20.Having an “impartial” facilitator versus an “insider” as facilitator is the subject of somedebate and is further addressed in Chapter VII, secti<strong>on</strong> II, 8. Facilitators/moderators.Envir<strong>on</strong>ment Canada website. July 18th, 2007. www.ec.gc.ca/CEPARegistry/participati<strong>on</strong>/.Coleman, Stephen and John Gotze. Bowling Together: Online Public <strong>Engagement</strong> in PolicyDeliberati<strong>on</strong>. Hansard Society. www.bowlingtogether.net/references.html.Health Canada Policy Toolkit for Public Involvement in Decisi<strong>on</strong>-making. 2000: 20.Pruitt, Bettye and Philip Thomas. 2007. Democratic Dialogue – A <str<strong>on</strong>g>Handbook</str<strong>on</strong>g> forPractiti<strong>on</strong>ers. Canadian Internati<strong>on</strong>al Development Agency, IDEA, UNDP and GS/OAS.www.idea.int/publicati<strong>on</strong>s/democratic_dialogue/index.cfm.Health Canada Policy Toolkit for Public Involvement in Decisi<strong>on</strong>-making 2000: 20.Some of these questi<strong>on</strong>s are drawn directly from Vancouver Coastal Health’s Checklist for<strong>Citizen</strong> <strong>Engagement</strong> Team, an internal document.Health Canada Policy Toolkit for Public Involvement in Decisi<strong>on</strong>-making 2000: 20.Available at www.vch.ca/ce.Available at www.hc-sc.gc.ca/english/care/romanow/index1.html.Maxwell, Judith, Steven Rosell, Pierre-Gerlier Forest. Giving <strong>Citizen</strong>s a Voice in HealthcarePolicy in Canada. British Medical Journal May 10, 2003. Vol. 326, p. 1,031-33. Available atwww.cprn.org/doc.cfm?doc=292&l=en.Ibid.Report of the Standing Committee <strong>on</strong> Human Resources Development and the Status ofPers<strong>on</strong>s with Disabilities. Listening to Canadians: A First View of the Future of the CanadaPensi<strong>on</strong> Plan (Disability) Program. June 2003. Available at www.parl.gc.ca/cppd/index_e.asp?Language=E.Ibid. Chapter 1, p. 7.CANADIAN POLICY RESEARCH NETWORKS 47


3940414243Most informati<strong>on</strong> regarding the Tenant Participati<strong>on</strong> System is drawn from: Josh Lerner andEstair Van Wagner. Participatory Budgeting in Canada: Democratic Innovati<strong>on</strong>s inStrategic Spaces. Transnati<strong>on</strong>al Institute, 2006. www.tni.org/newpol-docs/pbcanada.htm.Ibid.Most informati<strong>on</strong> is drawn from the final report of the Ontario <strong>Citizen</strong>’s Assembly <strong>on</strong> ElectoralReform. One Ballot, Two Votes: A new way to vote in Ontario. www.citizensassembly.gov.<strong>on</strong>.ca/en/default.asp.Ibid, p. 24.Gramberger, Marc. <strong>Citizen</strong>s as Partners: OECD <str<strong>on</strong>g>Handbook</str<strong>on</strong>g> <strong>on</strong> Informati<strong>on</strong>, C<strong>on</strong>sultati<strong>on</strong> andPublic Participati<strong>on</strong> in Policy Making. OECD, 2001.48 CANADIAN POLICY RESEARCH NETWORKS


Appendix A. An Overview of Public Participati<strong>on</strong> Methods(From Primer <strong>on</strong> Public Involvement by François-Pierre Gauvin and Julia Abels<strong>on</strong>, 2006.)Method Descripti<strong>on</strong> Strengths Limitati<strong>on</strong>s Examples<strong>Citizen</strong>juries• A method invented in 1971 byNed Crosby from theJeffers<strong>on</strong> Centre ofMinneapolis• Composed of 12-20 randomlyselected individualsrepresentative of theircommunity who meet overseveral days to deliberate <strong>on</strong>a policy issue• They are informed about theissue, hear evidence fromwitnesses and cross-examinethem. Then, they discuss thematter am<strong>on</strong>gst themselvesand reach a decisi<strong>on</strong>.• Another method is relativelysimilar in respect to its formand functi<strong>on</strong>: the planningcells. The planning cells wereinvented in Germany by PeterDienel in 1969• Provides opportunities tointroduce new perspectivesand challenge existing <strong>on</strong>es• More careful examinati<strong>on</strong> ofthe issue• Promotes c<strong>on</strong>sensus building• Brings legitimacy anddemocratic c<strong>on</strong>trol to n<strong>on</strong>electedpublic bodies• Small size of individual groupsand their n<strong>on</strong>-intimidatingnature allows for innovativeideas and active participati<strong>on</strong>.• Exclusive - <strong>on</strong>ly a fewindividuals participate• Potential problems lie in initialstages of preparati<strong>on</strong> (e.g.,jury selecti<strong>on</strong>, agenda setting,witness selecti<strong>on</strong>)• Process requires significantresources and intensive timecommitment for participantsand organizers.• Influence <strong>on</strong> final policy isn’tguaranteed if the governmentis not formally committed totake the results intoc<strong>on</strong>siderati<strong>on</strong>• Can be difficult to generateneutral and complete briefingmaterial• Since 1974, several citizensjuries have been held in GreatBritain, Australia and India butmostly in the USA under theauspices of the Jeffers<strong>on</strong>Center.• <strong>Citizen</strong> juries have been usedwith issues related toenvir<strong>on</strong>ment, energy, healthand educati<strong>on</strong>.A few examples:• Physician Assisted Suicide(1998)• Comparing Envir<strong>on</strong>mentalRisks (1996)• America's Tough Choices:Health Care Reform (1993)Key references <strong>on</strong> citizen juries:Coote A. and Lenaghan J. <strong>Citizen</strong>s’ Juries: Theory into Practice, L<strong>on</strong>d<strong>on</strong>: Institute for Public Policy Research, 1997.Jeffers<strong>on</strong> Center. [www.jeffers<strong>on</strong>-center.org].Lenaghan J., New B. and Mitchell E. “Setting Priorities: Is there a Role for <strong>Citizen</strong>s' Juries?”. British Medical Journal 1996, 312: 1591-1593.Lenaghan J. “Involving the Public in Rati<strong>on</strong>ing Decisi<strong>on</strong>s : The Experience of <strong>Citizen</strong>s Juries”. Health Policy 1999. 49(1-2) : 45-61.CANADIAN POLICY RESEARCH NETWORKS 49


Appendix A. An Overview of Public Participati<strong>on</strong> Methods (c<strong>on</strong>t’d)Method Descripti<strong>on</strong> Strengths Limitati<strong>on</strong>s Examples<strong>Citizen</strong>panels• A randomly selected group of12 citizens meet routinely(e.g., four times per year) toc<strong>on</strong>sider and discuss issuesand make decisi<strong>on</strong>s• Used to guide health resourceallocati<strong>on</strong> decisi<strong>on</strong>• Panels act as “soundingboards” for governingauthority• Attitudes, values andpreferences of the panel aremeasured <strong>on</strong> a regular basis(generally via a survey)• Can take different forms:some are n<strong>on</strong>-deliberative(mail or ph<strong>on</strong>e panels)• Proporti<strong>on</strong> of panel memberscan be replaced at eachmeeting (i.e. 4 members) toincrease the overall number ofparticipants.• Multiple panels can be heldand run to increase participantnumbers (i.e. reduceexclusivity)• People benefit fromdiscussi<strong>on</strong> within groups, butalso from discussing issueswith family and friends outsideof the panel• Small size of individual groupsand their n<strong>on</strong>-intimidatingnature allows for innovativeideas and active participati<strong>on</strong>• Less exclusive than citizenjuries, but still <strong>on</strong>ly a fewindividuals participate• Potential problems lie in initialstages of preparati<strong>on</strong> (e.g.,selecti<strong>on</strong> of panel members,agenda setting)• Process requires significantresources and intensive timecommitment for participantsand organizers.• Can be difficult to generateneutral and complete briefingmaterial• Used for the last two decadesin many countries : GreatBritain, Germany, Denmark,and Canada.• Different policy issues liketransport planning,envir<strong>on</strong>ment, health andtelecommunicati<strong>on</strong>s.• In Canada, a few pilot projectsof citizens panels organizedwith regi<strong>on</strong>al healthauthorities• Brant County – Ontario(Health priorities)• Charlevoix – Québec (Healthpriorities and resourcesallocati<strong>on</strong>)Key references <strong>on</strong> citizen panels:Abels<strong>on</strong> J, Forest P-G, and the Effective Public C<strong>on</strong>sultati<strong>on</strong> Team. Towards More Meaningful, Informed and Effective Public C<strong>on</strong>sultati<strong>on</strong>.Final Report to the Canadian Health Services Research Foundati<strong>on</strong>, 2004c.Bowie C., Richards<strong>on</strong> A., and Sykes W. “C<strong>on</strong>sulting the Public about Health Service Priorities”. British Medical Journal 1995, 311: 1155-1158.Kathlene L and Martin JA. “Enhancing <strong>Citizen</strong> Participati<strong>on</strong>: Panel Designs, Perspectives, and Policy Formati<strong>on</strong>”. Journal of Policy Analysisand Management 1991, 10(1): 46-63.50 CANADIAN POLICY RESEARCH NETWORKS


Appendix A. An Overview of Public Participati<strong>on</strong> Methods (c<strong>on</strong>t’d)Method Descripti<strong>on</strong> Strengths Limitati<strong>on</strong>s ExamplesC<strong>on</strong>sensusc<strong>on</strong>ferences• Developed by the DanishBoard of Technology.• A dialogue between expertsand citizens open to the publicand the media• The citizen panel plays theleading role (10 to 16 peoplewho are introduced to thetopic by a professi<strong>on</strong>alfacilitator)• The citizen panel formulatesthe questi<strong>on</strong>s to be taken upat the c<strong>on</strong>ference, andparticipates in the selecti<strong>on</strong> ofexperts to answer them.• During the first day, expertspresent their answers to thequesti<strong>on</strong>s from the citizenpanel.• During the sec<strong>on</strong>d and thirddays, questi<strong>on</strong>s are clarifiedand discussi<strong>on</strong>s are heldbetween the expert panel, thecitizen panel and theaudience. The citizen panelproduces a final document,presenting their c<strong>on</strong>clusi<strong>on</strong>sand recommendati<strong>on</strong>s.• Process of communicatinginformati<strong>on</strong> about thec<strong>on</strong>ference topic provides astr<strong>on</strong>g educati<strong>on</strong>al comp<strong>on</strong>ent• Useful method for obtaininginformed opini<strong>on</strong>s from laypers<strong>on</strong>s <strong>on</strong> complex issues• Small size of individual groupsand their n<strong>on</strong>-intimidatingnature allows for innovativeideas and active participati<strong>on</strong>.• Recruitment method may notensure representativeparticipati<strong>on</strong>• Exclusive process• Elaborate process requiringsignificant resources• Multiple c<strong>on</strong>ferences may berequired to ensure that broad,representative opini<strong>on</strong>s aresought• Since 1987, severalc<strong>on</strong>sensus c<strong>on</strong>ferences wereheld in Denmark, Canada,France, the USA, GreatBritain, Argentina, Australia,Austria, Germany, Israel,Japan, the Netherlands, New-Zealand, Norway, SouthKorea and Switzerland.A few examples:• Xenotransplantati<strong>on</strong> inCanada (2001)• Agriculture and genetictechnologies (1987)• Food irradiati<strong>on</strong> (1989)• Human genome (1989)• Infertility (1993)• GMO (1999)Key references <strong>on</strong> c<strong>on</strong>sensus c<strong>on</strong>ferences:Andersen IE and Jaeger B. “Scenario Workshops and C<strong>on</strong>sensus C<strong>on</strong>ferences : Towards more Democratic Decisi<strong>on</strong>-Making”. Science andPublic Policy 1999, 26(5): 331-340.Danish Board of Technology. [www.tekno.dk].Einsiedel E. “Assessing a c<strong>on</strong>troversial medical technology: Canadian public c<strong>on</strong>sultati<strong>on</strong>s <strong>on</strong> xenotransplantati<strong>on</strong>”. Public Understanding ofScience 2002, 11: 315-331.Joss S. and Durant J. Public Participati<strong>on</strong> in Science: The Role of C<strong>on</strong>sensus C<strong>on</strong>ferences in Europe. L<strong>on</strong>d<strong>on</strong>: Science Museum, 1995.LOKA Institute. [www.loka.org/pages/worldpanels.htm].CANADIAN POLICY RESEARCH NETWORKS 51


Appendix A. An Overview of Public Participati<strong>on</strong> Methods (c<strong>on</strong>t’d)Method Descripti<strong>on</strong> Strengths Limitati<strong>on</strong>s ExamplesScenarioworkshops• Developed by the DanishBoard of Technology.• A scenario is an account or asynopsis of a possible courseof acti<strong>on</strong> or events.• Before the workshop, a fewscenarios are presented toinform the participants.• Between 24 to 32 participantscome together for a two daymeeting (decisi<strong>on</strong> makers,experts and citizens)• Using the scenarios asstarting point, the participantsformulate new ideas, soluti<strong>on</strong>sand recommendati<strong>on</strong>s.• Generate dialogue,collaborati<strong>on</strong> and planningbetween every actor.• Small size of individual groupsand their n<strong>on</strong>-intimidatingnature allows for innovativeideas and active participati<strong>on</strong>.• Less exclusive than citizenjuries, but still <strong>on</strong>ly a fewindividuals participate• Potential problems lie in initialstages of preparati<strong>on</strong> (e.g.,selecti<strong>on</strong> of panel members,agenda setting)• Process requires significantresources and intensive timecommitment for participantsand organizers.• Can be difficult to generateneutral and complete briefingmaterial• Used in Denmark, Germany,Great Britain, theNetherlands, Austria andSwitzerland.• Urban ecology 1991–1993• The future of public libraries1995–1996• European AwarenessScenario Workshop (EASW)Initiative launched by theEuropean Commissi<strong>on</strong> 1993-1994• EUROPTA project 1998-1999Key references <strong>on</strong> scenario workshops:Andersen IE and Jaeger B. “Scenario Workshops and C<strong>on</strong>sensus C<strong>on</strong>ferences : Towards more Democratic Decisi<strong>on</strong>-Making”. Science andPublic Policy 1999, 26(5): 331-340.Danish Board of Technology. [www.tekno.dk].52 CANADIAN POLICY RESEARCH NETWORKS


Appendix A. An Overview of Public Participati<strong>on</strong> Methods c<strong>on</strong>t’dAppendix A. An Overview of Public Participati<strong>on</strong> Methods (c<strong>on</strong>t’d)Method Descripti<strong>on</strong> Strengths Limitati<strong>on</strong>s Examples• James Fishkin developed themethod in 1988.Deliberative polls were used:Deliberativepolls• Builds <strong>on</strong> the opini<strong>on</strong> poll byincorporating element ofdeliberati<strong>on</strong>• Measures what public wouldthink if it was informed andengaged around an issue• Composed of a randomlyselected sample of citizens:• Large or small groups (50 to500+ pers<strong>on</strong>s)• Involves polling theparticipants, followed bydiscussi<strong>on</strong>, and finally, pollingthem again.• Provides insights into publicopini<strong>on</strong>s and how peoplecome to decisi<strong>on</strong>s• Seeks informed opini<strong>on</strong>s,does not force people toreach c<strong>on</strong>sensus• Large, random sample• Changes in resp<strong>on</strong>ses can beobserved after the deliberativeinterventi<strong>on</strong> takes place• Help to measure citizen’svalues and preferences• Small size of individual groupsand their n<strong>on</strong>-intimidatingnature allows for innovativeideas and active participati<strong>on</strong>• Incentives (e.g., h<strong>on</strong>orarium,transportati<strong>on</strong>) are importantrequires a lot of preparati<strong>on</strong>time• Although sample size is largeand random, ensuringrepresentativeness is difficult• Process requires significantresources and intensive timecommitment for participantsand organizers.• Can be difficult to generateneutral and complete briefingmaterial• In Great Britain for the futureof the Nati<strong>on</strong>al Health Serviceand for policies to reducecriminality.• In Australia for therec<strong>on</strong>ciliati<strong>on</strong> with nativepeoples and the aboliti<strong>on</strong> ofm<strong>on</strong>archy.• In Denmark for the adopti<strong>on</strong>of the Euro as nati<strong>on</strong>alcurrency.• In the USA for energy andenvir<strong>on</strong>mental policies.• In 2002, a similar method wasused for the project Listeningto the City : Remember andRebuild to rebuild LowerManhattan.Key references <strong>on</strong> deliberative polls:Center for Deliberative Democracy. [http://cdd.stanford.edu/polls/index.html].Fishkin JS. The Voice of the People: Public Opini<strong>on</strong> and Democracy. New Haven: Yale University Press, 1995.Fishkin JS., Luskin RC and Jowell R. “Deliberative Polling and Public C<strong>on</strong>sultati<strong>on</strong>”. Parliamentary Affairs 2000, 53(4) : 657-666.CANADIAN POLICY RESEARCH NETWORKS 53


Appendix A. An Overview of Public Participati<strong>on</strong> Methods (c<strong>on</strong>t’d)Method Descripti<strong>on</strong> Strengths Limitati<strong>on</strong>s Examples<strong>Citizen</strong>s’dialogues• The Canadian PolicyResearch Network has beenusing the <strong>Citizen</strong>s’ dialoguemethodology since the mid-1990s.• A citizens’ dialogue bringstogether a group of citizens towork through a workbook orguide that includes basicinformati<strong>on</strong> <strong>on</strong> the issue(small group deliberati<strong>on</strong>)• The group moderatorencourages participants toc<strong>on</strong>sider and reflect <strong>on</strong> eachof the viewpoints provided.• A dialogue sessi<strong>on</strong> can lastup to three hours. Theparticipants move fromdefining values and identifyingcomm<strong>on</strong> ground to puttingforward c<strong>on</strong>crete steps thatcan c<strong>on</strong>structively informpolicy development.• Strives to inform policy andprogram development with anexpressi<strong>on</strong> of citizens’underlying values• Gives participants anopportunity to listen to otherviews, enlarge and possiblychange their own point of view• Provides informati<strong>on</strong> in theform of a workbook or guidecarefully crafted to representseveral perspectives <strong>on</strong> anissue, lending a layer ofcomplexity and struggle to thediscussi<strong>on</strong>• Small size of individual groupsand their n<strong>on</strong>-intimidatingnature allows for innovativeideas and active participati<strong>on</strong>.• Although sample size is largeand random, ensuringrepresentativeness is difficult• Process requires significantresources and intensive timecommitment for participantsand organizers.• Can be difficult to generateneutral and complete briefingmaterialMany citizens dialogues whereorganized in Canada <strong>on</strong> verydifferent issues:• Nati<strong>on</strong>al Dialogue andSummit for Young Canadians• <strong>Citizen</strong>s' Dialogue <strong>on</strong> theL<strong>on</strong>g-term Management ofUsed Nuclear Fuel• <strong>Citizen</strong>s' Dialogue <strong>on</strong> theOntario Budget Strategy2004-2008• <strong>Citizen</strong>s' Dialogue <strong>on</strong> the Kindof Canada We Want• <strong>Citizen</strong>s' Dialogue <strong>on</strong> theFuture of Health Care inCanada• Asking Canadian NGOs WhatMatters For Aging• Quality of Life in Canada• The Society We WantKey references <strong>on</strong> deliberative polls:Canadian Policy Research Networks. [http://www.cprn.org/en/theme.cfm?theme=4].Maxwell J., Rosell S. and Forest PG. “Giving <strong>Citizen</strong>s a Voice in Healthcare Policy in Canada”. British Medical Journal 2003, 326: 1031-1033.Source: François-Pierre Gauvin and Julia Abels<strong>on</strong>. 2006. Primer <strong>on</strong> Public Involvement. Tor<strong>on</strong>to: Health Council of Canada.54 CANADIAN POLICY RESEARCH NETWORKS


Canadian Policy Research Networks – Réseaux canadiens de recherche en politiques publiques214 – 151 Slater, Ottawa, Ontario K1P 5H3613-567-7500 www.cprn.org

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